Revigny-sur-Ornain, 55800,
France
Martin Media France Technographics
Martin Media France Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Martin Media France and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 70 Martin Media France employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Martin Media France has purchased the following applications: AdvantageCS Cider eCommerce for eCommerce in 2018, Google Tag Manager for Tag Management in 2024, OVHcloud for Application Hosting and Computing Services in 2014 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Martin Media France is running and its propensity to invest more and deepen its relationship with AdvantageCS , Google , OVHcloud or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Martin Media France revenues, which have grown to $12.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Martin Media France intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Martin Media France Tech Stack and Enterprise Applications
eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| AdvantageCS | Legacy | AdvantageCS Cider eCommerce | eCommerce | eCommerce | n/a | 2018 | 2019 |
In 2018, Martin Media France implemented AdvantageCS Cider eCommerce across five French boutiques, completing the first non-English Cider implementation as part of an Advantage core upgrade. The deployment was scoped to support Martin Media France's eCommerce operations and centralize management for multiple publisher storefronts.
AdvantageCS Cider eCommerce was configured to address French localization requirements, including tax-included pricing logic, proper handling of French accents and character sets, and local currency display settings. The configuration also enabled centralized marketing promotions and multi-boutique catalog controls within the Cider platform, aligning storefront merchandising and promotion workflows.
The rollout covered five publisher boutiques in France and impacted commerce and marketing functions responsible for pricing, promotions, and storefront content. The implementation accompanied the Advantage core upgrade, integrating the Cider application into the vendor upgrade path without external system integrator involvement noted.
As delivered, the France deployment addressed localization needs for pricing, accents, and currency display and enabled Martin Media to operate multiple publisher boutiques and coordinate marketing promotions directly from AdvantageCS Cider eCommerce.
|
CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Legacy | Google Tag Manager | Tag Management | CRM | n/a | 2024 | 2024 |
|
IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| OVHcloud | Legacy | OVHcloud | Application Hosting and Computing Services | IaaS | n/a | 2014 | 2014 |
|
CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Identity and Access Management (IAM) | CyberSecurity |
|
2024 | 2024 |
|
|
|
|
|
Secure Sockets Layer (SSL) | CyberSecurity |
|
2016 | 2016 |
|
|
|
|
|
Secure Sockets Layer (SSL) | CyberSecurity |
|
2019 | 2019 |
|
IT Decision Makers and Key Stakeholders at Martin Media France
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| No data found | ||||||
Apps Being Evaluated by Martin Media France Executives
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| No data found | ||||||