AI Buyer Insights:

Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

Michelin, an e2open customer evaluated Oracle Transportation Management

Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

Michelin, an e2open customer evaluated Oracle Transportation Management

Masterline USA Tech Stack and Enterprise Applications

Masterline USA ERP
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
PayPal Legacy PayPal Enterprise Payment Processing ERP n/a 2021 2021
In 2021, Masterline USA implemented PayPal Enterprise on its public website. The deployment establishes PayPal Enterprise as the company’s Payment Processing solution to handle online checkout and customer payments for its web storefront, integrating payment capture directly into the site’s purchase flow. Configuration and functional scope center on standard Payment Processing capabilities typical of enterprise payment platforms, including hosted checkout pages, payment gateway routing, payer authentication, transaction authorization and capture, refund processing, and settlement into merchant accounts. The implementation of PayPal Enterprise supports tokenization and recurring billing workflows where applicable, and aligns with order-to-cash processes that touch sales and finance functions. Operational ownership is concentrated within the small company’s finance and web operations teams, consistent with Masterline USA’s 10 employee scale, and the rollout moved the live checkout to PayPal Enterprise in 2021. Governance emphasizes payment reconciliation, transaction logging, and web checkout controls to support sales, billing, and accounting workflows.
Payment Processing ERP 2018 2018
Masterline USA Collaboration
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Google Legacy Google Workspace (Formerly Google G-Suite) Collaboration Collaboration n/a 2016 2016
In 2016, Masterline USA deployed Google Workspace (Formerly Google G-Suite) for Collaboration to provide cloud-native productivity and communications for its US-based team. The deployment covered the company's full user base of approximately 10 employees and was provisioned against the corporate domain visible on the company website. Google Workspace (Formerly Google G-Suite) deployment centered on Gmail for business email, Google Drive and Docs for document storage and collaborative editing, Google Calendar for scheduling, and Google Meet for virtual meetings, reflecting standard Collaboration functional modules. The implementation leveraged Google’s multi-tenant SaaS architecture with an administrator-managed tenancy, centralized user provisioning via the Admin console, and role-based access controls to govern shared Drive folders and calendar resources. Operational scope focused on core business functions including internal communications, document collaboration, and scheduling across the small finance and administrative team in the United States. Governance was applied through centralized domain and account management, sharing policies and basic account lifecycle procedures to control access and maintain corporate data within the Google Workspace environment.
Masterline USA eCommerce
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Oracle Legacy Oracle NetSuite Commerce eCommerce eCommerce n/a 2016 2016
In 2016, Masterline USA implemented Oracle NetSuite Commerce, an eCommerce application, to operate its online storefront and manage order flows for its United States operations. The deployment established a cloud hosted commerce layer to centralize product catalog, pricing, and customer account management for a small, 10 person financial services oriented business that sells products online. Oracle NetSuite Commerce was configured to support core eCommerce capabilities including storefront content and merchandising, product catalog and SKU management, shopping cart and checkout workflows, customer account and registration, and order management processes. The implementation emphasized catalog configuration, pricing rules, promotions configuration, and checkout orchestration consistent with standard eCommerce functional patterns. Architecturally the solution was provisioned as a SaaS commerce platform that consolidates storefront presentation and transactional commerce data within a single application stack. Operational governance focused on assigning content ownership, merchandising and order processing responsibilities to a lean internal team, and establishing workflow controls for order capture and fulfillment handoffs between sales and operations.
eCommerce eCommerce 2017 2017
eCommerce eCommerce 2020 2020
Masterline USA SCM
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Returns Management SCM 2020 2020
Masterline USA CRM
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Marketing Automation CRM 2017 2017
Marketing Automation CRM 2018 2018
Masterline USA IaaS
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Content Delivery Network IaaS 2018 2018
Content Delivery Network IaaS 2019 2019

IT Decision Makers and Key Stakeholders at Masterline USA

First Name Last Name Title Function Department Email Phone
Owner CXO Finance
General Manager Manager Finance

Apps Being Evaluated by Masterline USA Executives

APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Masterline USA IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Masterline USA digital transformation priorities and AI adoption trends.
Date Company Status Vendor Product Category Market
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FAQ - APPS RUN THE WORLD Masterline USA Technographics
Masterline USA is a Banking and Financial Services organization based in United States, with around 10 employees and annual revenues of $1.0 million.
Masterline USA operates a diverse technology stack with applications such as PayPal Enterprise, Google Workspace (Formerly Google G-Suite) and Oracle NetSuite Commerce, covering areas like Payment Processing, Collaboration and eCommerce.
Masterline USA has invested in cloud applications and AI-driven platforms to optimize efficiency and growth, collaborating with vendors such as PayPal, Google and Oracle.
Masterline USA recently adopted applications including PayPal Enterprise in 2021, Bold Commerce in 2020 and AfterShip Returns Center in 2020, highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Masterline USA’s key decision makers and IT executives, available to Premium subscribers.
Our research team continuously updates Masterline USA’s profile with verified software purchases, vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Masterline USA technographics profile, including detailed breakdowns by category, vendor, and IT decision makers.