American Tower Mexico
Juan Vazquez de Mella No. 481-Piso 5, Polanco, Polanco I Secc, Miguel Hidalgo,
Mexico City, 11510,
Mexico
Mexico City, 11510,
Mexico
52 55 8850 1400
Communications
American Tower Mexico Technographics
American Tower Mexico Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by American Tower Mexico and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 1000 American Tower Mexico employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that American Tower Mexico has purchased the following applications: Microsoft 365 for Collaboration in 2020, Percussion Rhythmyx for Web Content Management in 2015, Salesforce Pardot for Marketing Automation in 2020 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems American Tower Mexico is running and its propensity to invest more and deepen its relationship with Microsoft , Percussion Software , Salesforce or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing American Tower Mexico revenues, which have grown to $588.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for American Tower Mexico intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
American Tower Mexico Tech Stack and Enterprise Applications
American Tower Mexico Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft 365 | Collaboration | Collaboration | n/a | 2020 | 2020 |
In 2020 American Tower Mexico implemented Microsoft 365 as its Collaboration platform. Microsoft 365 is referenced on the American Tower Mexico website and serves as the primary Collaboration application supporting corporate communications and content sharing across the company’s Mexico operations.
The deployment aligns with standard Microsoft 365 Collaboration capabilities, including cloud email and calendaring, real time document co authoring, team messaging, and intranet content management using SharePoint and OneDrive. The architecture follows a cloud tenant model with centralized identity and access management and shared document libraries to enable team workspaces and synchronous collaboration.
Governance and operational control are positioned with the in country IT organization, focusing on tenant administration, access governance, and information architecture to support corporate communications and site operations. The configuration centers Microsoft 365 as the central Collaboration application for document and communication workflows, without specified third party integrations or external implementation partners.
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American Tower Mexico Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Percussion Software | Legacy | Percussion Rhythmyx | Web Content Management | Content Management | n/a | 2015 | 2015 |
In 2015, American Tower Mexico implemented Percussion Rhythmyx on its public website. American Tower Mexico uses Percussion Rhythmyx as its Web Content Management platform to support marketing and corporate communications, focusing on centralized page management and publishing workflows for the corporate web presence.
The implementation configures Percussion Rhythmyx core capabilities for content authoring, template driven page assembly, structured content types, and digital asset management to streamline editorial production. Content approval and workflow orchestration are applied to enforce editorial governance and staged publishing across site sections.
Integrations follow standard Web Content Management patterns, using deployment pipelines to the public web tier, content staging environments, and connections to analytics and content delivery networks. Percussion Rhythmyx is used to centralize content operations for marketing and communications teams, enabling controlled publishing and versioning.
Governance emphasizes role based access, editorial roles, content lifecycle policies, and staged rollout managed by web operations and marketing. Operational ownership is concentrated on web operations and corporate communications for day to day content management and site updates.
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American Tower Mexico CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Salesforce | Legacy | Salesforce Pardot | Marketing Automation | CRM | n/a | 2020 | 2020 |
In 2020, American Tower Mexico implemented Salesforce Pardot. Salesforce Pardot was deployed on the company website to deliver Marketing Automation capabilities for digital lead capture and campaign orchestration.
The implementation delivered standard Marketing Automation modules including website tracking and analytics, form and landing page capture, email nurture and drip campaigns, prospect scoring and segmentation, and automation rules for lead lifecycle management. Deployment included placement of Pardot tracking code and form handlers on public pages to enable behavioral tracking and prospect enrichment directly from website interactions.
Operational coverage centered on the marketing organization and digital channels in Mexico, using Salesforce Pardot to centralize campaign execution, manage inbound lead qualification, and orchestrate multi-step nurture sequences. Governance focused on campaign template standardization, data field mapping for consistent prospect records, and routed lead workflows to sales and operations stakeholders via configured automation, aligning web-sourced activity with the companys marketing funnel.
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American Tower Mexico TRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Treasury Management | TRM |
|
2015 | 2015 |
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American Tower Mexico IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
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Application Hosting and Computing Services | IaaS |
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2015 | 2015 |
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Application Hosting and Computing Services | IaaS |
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2020 | 2020 |
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Content Delivery Network | IaaS |
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2019 | 2019 |
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American Tower Mexico CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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|
|
|
Secure Email Gateways (SEGs) | CyberSecurity |
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2020 | 2020 |
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IT Decision Makers and Key Stakeholders at American Tower Mexico
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| No data found | ||||||
Apps Being Evaluated by American Tower Mexico Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from American Tower Mexico IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the American Tower Mexico digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| No data found | ||||||
FAQ - APPS RUN THE WORLD American Tower Mexico Technographics
American Tower Mexico is a Communications organization based in Mexico,
with around 1000 employees and annual revenues of $588.0 million.
American Tower Mexico operates a diverse technology stack with applications such as
Microsoft 365, Percussion Rhythmyx and Salesforce Pardot,
covering areas like Collaboration, Web Content Management and Marketing Automation.
American Tower Mexico has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Microsoft, Percussion Software and Salesforce.
American Tower Mexico recently adopted applications including
Microsoft 365 in 2020, Salesforce Pardot in 2020 and Microsoft Azure Cloud Services in 2020,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of American Tower Mexico’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates American Tower Mexico’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete American Tower Mexico technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.