Mazzucchelli's
71 Rundle Mall,
Adelaide, 5000, SA,
Australia
Adelaide, 5000, SA,
Australia
61 8 8303-6700
Retail
Mazzucchelli's Technographics
Mazzucchelli's Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Mazzucchelli's and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 1550 Mazzucchelli's employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Mazzucchelli's has purchased the following applications: Google Pay for Payment Processing in 2021, Ascender Preceda Payroll for Payroll in 2016, Tidio Live Chat for Chatbots and Conversational AI in 2020 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Mazzucchelli's is running and its propensity to invest more and deepen its relationship with Google , Apple , Ascender or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Mazzucchelli's revenues, which have grown to $250.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Mazzucchelli's intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Mazzucchelli's Tech Stack and Enterprise Applications
Mazzucchelli's ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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| Legacy | Google Pay | Payment Processing | ERP | n/a | 2021 | 2021 |
In 2021, Mazzucchelli's implemented Google Pay on its website for Payment Processing. The Google Pay implementation is customer facing and embedded in the ecommerce checkout flow on their Australian website. The deployment uses Google Pay web payment integration to present a client side payment button and accept mobile wallet and tokenized card credentials.
Architecturally the integration places Google Pay logic in the browser to collect tokenized payment credentials, with server side receipt and processing of payment tokens by the merchant back end and the payment gateway. Functional coverage centers on ecommerce checkout and online payments operations, reshaping checkout workflows and payment acceptance controls across the retail digital storefront. Governance focuses on checkout flow configuration, payment routing rules and reconciliation processes aligned to card payment handling and web payment integration practices.
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Payment Processing | ERP |
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2021 | 2021 |
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Mazzucchelli's HCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Ascender | Legacy | Ascender Preceda Payroll | Payroll | HCM | n/a | 2016 | 2016 |
In 2016, Mazzucchelli's implemented Ascender Preceda Payroll. Public records include an Assistant Store Manager in Wantirna, Victoria referencing Preceda for rostering and payroll tasks during October 2015 to December 2016, establishing a documented store-level use case for the Ascender Preceda Payroll application in the Payroll category.
The implementation centered on core payroll processing and integrated rostering capabilities, aligning with standard Payroll functionality such as timesheet capture, payroll calculations, and schedule generation. Store managers used the application to manage rostering, set targets and KPIs, and coordinate team training and merchandise staffing, indicating configuration to support both payroll runs and workforce scheduling workflows.
Operational coverage in the documentation is focused on store operations and HR workflows at the Wantirna, Victoria location, with direct usage by assistant store management for rostering, training team members, handling customer complaints, and enforcing company standards. The deployment therefore connected payroll administration to day to day store workforce management, embedding payroll records into store-level staffing and scheduling activities.
Governance changes evident in the record include the use of KPIs and targets to shape roster decisions and the requirement for managers to adhere to company standards and payroll policies when operating the system. Ascender Preceda Payroll was thus positioned as the operational payroll and rostering system supporting store management and HR processes at Mazzucchelli's.
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Mazzucchelli's AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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| Tidio | Legacy | Tidio Live Chat | Chatbots and Conversational AI | AI-Powered Application | n/a | 2020 | 2020 |
In 2020, Mazzucchelli's implemented Tidio Live Chat on its public website. The deployment positions Tidio Live Chat in the Chatbots and Conversational AI category as the on‑site conversational layer for the retailer, enabling chat-based engagement for customer service and online sales on the e-commerce storefront.
Configuration is oriented around common Chatbots and Conversational AI modules, including live agent chat, automated welcome and follow-up messages, and rule-based triggers, with message templates and operational hours managed by customer support and online sales users. The implementation is front-end centric and embedded in the website, scoped to Mazzucchelli's Australian e-commerce operations, and governance focuses on chat routing, agent handoff workflows, and template control to align the Tidio Live Chat application with customer support and commerce processes.
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Mazzucchelli's Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Collaboration | Collaboration |
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2020 | 2020 |
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Mazzucchelli's eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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eCommerce | eCommerce |
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2021 | 2021 |
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Personalization and Product Recommendations | eCommerce |
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2021 | 2021 |
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Mazzucchelli's CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Customer Experience | CRM |
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2021 | 2021 |
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Customer Loyalty | CRM |
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2022 | 2022 |
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Marketing Analytics | CRM |
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2021 | 2021 |
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Marketing Automation | CRM |
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2020 | 2020 |
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Mazzucchelli's PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Transactional Email | PaaS |
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2017 | 2017 |
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Mazzucchelli's IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Cloud Storage | IaaS |
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2020 | 2020 |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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IT Decision Makers and Key Stakeholders at Mazzucchelli's
| First Name | Last Name | Title | Function | Department | Phone | |
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National HR Manager | Manager | HR | |
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Information Technology System Administrator | Non Manager | IT | |
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Human Resource Officer | Manager | HR | |
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Finance Business Partner | Manager | Finance | |
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HR and Payroll Support | Manager | HR | |
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National HR Manager | Manager | HR | |
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National Retail Operations Manager | Manager | Operations | |
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Apps Being Evaluated by Mazzucchelli's Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Mazzucchelli's IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Mazzucchelli's digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
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FAQ - APPS RUN THE WORLD Mazzucchelli's Technographics
Mazzucchelli's is a Retail organization based in Australia,
with around 1550 employees and annual revenues of $250.0 million.
Mazzucchelli's operates a diverse technology stack with applications such as
Google Pay, Ascender Preceda Payroll and Tidio Live Chat,
covering areas like Payment Processing, Payroll and Chatbots and Conversational AI.
Mazzucchelli's has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Google, Ascender and Tidio.
Mazzucchelli's recently adopted applications including
Salesforce Loyalty Management in 2022, Google Pay in 2021 and Apple Pay in 2021,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Mazzucchelli's’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates Mazzucchelli's’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Mazzucchelli's technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.