Pyrmont, 2009, NSW,
Australia
McGrath Estate Agents Technographics
McGrath Estate Agents Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by McGrath Estate Agents and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 2000 McGrath Estate Agents employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that McGrath Estate Agents has purchased the following applications: Redmap AP Automation for AP Automation in 2017, Ascender Preceda for Core HR in 2014, PropertyMe for Real Estate Property Management in 2017 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems McGrath Estate Agents is running and its propensity to invest more and deepen its relationship with Redmap , Oracle , Ascender or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing McGrath Estate Agents revenues, which have grown to $850.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for McGrath Estate Agents intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
McGrath Estate Agents Tech Stack and Enterprise Applications
ERP Financial Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Redmap | Legacy | Redmap AP Automation | AP Automation | ERP Financial Management | n/a | 2017 | 2017 |
In 2017 McGrath Estate Agents implemented Redmap AP Automation as part of a CFO-led finance transformation, deploying AP Automation to centralize accounts payable and expense reimbursement across company-owned and franchise offices. The initiative was positioned alongside a broader move to cloud systems and targeted finance operations oversight, statutory reporting, treasury and board reporting functions.
Redmap AP Automation was configured to support invoice scanning with QR codes and barcodes, batch upload for invoicing, accounts payable posting via a general ledger interface, and automation of bank reconciliation and statutory accounts reporting. Functional capabilities explicitly included expense reimbursement processing and automated accounts payable workflows, aligning operational controls with driver-based forecasting and improved board reporting.
Integrations were implemented with the cloud-based general ledger JD Edwards via a GL interface, and the finance stack included cloud payroll Preceda and Property Me for property management, creating a linked finance and operational data flow. Operational coverage spanned finance, treasury, management reporting and supplier payment processes across company and franchise offices, and governance changes included more rigorous M&A evaluation criteria and preparation for new accounting standards.
The deployment reduced manual processing by automating several outdated workflows and supported targeted outcomes that included reducing agent debt and improving supplier payment terms. Redmap AP Automation served as the AP Automation backbone for McGrath Estate Agents, enabling centralized AP orchestration and tighter financial controls.
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ERP Financial | ERP Financial Management |
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2015 | 2016 |
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HCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Ascender | Legacy | Ascender Preceda | Core HR | HCM | n/a | 2014 | 2014 |
In 2014 McGrath Estate Agents implemented Ascender Preceda as its Core HR application. The deployment centralized end to end payroll processing for a 500 employee payroll population, supporting fortnightly and monthly pay cycles and handling timesheet processing for paid staff across Australia.
Ascender Preceda was configured to manage leave and termination workflows, covering annual leave, sick leave and long service leave LSL, and to execute terminations and express pays for final and urgent payments. Operational coverage included HR, payroll and finance functions, with system configuration focused on pay run scheduling, timesheet intake automation, termination processing workflows and payroll approvals inside Ascender Preceda.
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Payroll | HCM |
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2014 | 2014 |
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ERP Services and Operations
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| PropertyMe | Legacy | PropertyMe | Real Estate Property Management | ERP Services and Operations | n/a | 2017 | 2017 |
In 2017 McGrath Estate Agents implemented PropertyMe to centralize property management data as part of a broader finance systems program. The deployment positioned PropertyMe within the Real Estate Property Management stack to support company-owned and franchise offices and to strengthen financial operations and reporting across the group.
PropertyMe was configured alongside cloud-based financial systems, integrating into a cloud general ledger JD Edwards and a cloud payroll system Preceda, and operating with an expense reimbursement tool Redmap. The implementation emphasized accounts payable integration via a general ledger interface, automated bank reconciliation processes, batch invoice uploads for invoicing workflows, and invoice capture using QR code and barcode scanning to reduce manual posting.
Operational coverage extended beyond core property administration to the finance and treasury functions, improving board reporting and enabling driver-based forecasting initiatives led by the Chief Financial Officer. Governance changes included tighter controls over accounts payable flows, enhanced statutory accounts reporting via the JD Edwards interface, and a more rigorous M&A evaluation methodology tied to financial systems outputs.
Explicit outcomes reported during the rollout included automation of previously manual processes, reduced cost of doing business, reduced agent debt, improved supplier payment terms, and preparation for new accounting standards. PropertyMe served as the Real Estate Property Management application that anchored these finance and operational improvements for McGrath Estate Agents.
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Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Audio Video and Web Conferencing | Collaboration |
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2020 | 2020 |
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Collaboration | Collaboration |
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2017 | 2017 |
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Collaboration | Collaboration |
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2020 | 2020 |
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Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Enterprise Content Management | Content Management |
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2020 | 2020 |
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Web Content Management | Content Management |
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2020 | 2020 |
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Customer Support | CRM |
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2017 | 2017 |
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Digital Advertising Platform | CRM |
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2019 | 2019 |
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Marketing Analytics | CRM |
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2016 | 2016 |
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Marketing Analytics | CRM |
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2021 | 2021 |
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Sales Automation, CRM, Sales Engagement | CRM |
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2017 | 2017 |
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ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Performance Management | ITSM |
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2021 | 2021 |
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Application Performance Management | ITSM |
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2020 | 2020 |
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PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Transactional Email | PaaS |
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2018 | 2018 |
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2012 | 2012 |
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Application Hosting and Computing Services | IaaS |
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2020 | 2020 |
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Application Hosting and Computing Services | IaaS |
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2020 | 2020 |
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Content Delivery Network | IaaS |
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2014 | 2014 |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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Content Delivery Network | IaaS |
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2021 | 2021 |
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CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Secure Email Gateways (SEGs) | CyberSecurity |
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2011 | 2011 |
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IT Decision Makers and Key Stakeholders at McGrath Estate Agents
| First Name | Last Name | Title | Function | Department | Phone | |
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| No data found | ||||||
Apps Being Evaluated by McGrath Estate Agents Executives
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| No data found | ||||||