AI Buyer Insights:

Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

Michelin, an e2open customer evaluated Oracle Transportation Management

Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

Michelin, an e2open customer evaluated Oracle Transportation Management

Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

Media Impact Germany Tech Stack and Enterprise Applications

Media Impact Germany Content Management
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Getty Images Legacy Getty Images Content Management Content Management n/a 2019 2019
Media Impact Germany CRM
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
TripleLift Legacy TripleLift DMP Data Management Platform CRM n/a 2018 2019
In 2018, Media Impact Germany deployed 1plusX's first-party DMP, an implementation that is now encompassed by TripleLift DMP, to build content-based audience segments and establish a first-party rate card. Media Impact Germany implemented TripleLift DMP Data Management Platform to support advertising and publisher monetization across its German operations and wider European properties. The implementation focused on content-driven audience segmentation and first-party rate card configuration, leveraging core Data Management Platform capabilities such as audience management, segment profiling, and segment orchestration for monetization. TripleLift DMP was used to centralize audience definitions and drive pricing logic, aligning inventory packaging with content categories to support publisher CPM objectives. The deployment originated as a 1plusX project and following TripleLift's March 2022 acquisition, the DMP capabilities sit under TripleLift DMP. Operational scope covered advertising and publisher monetization functions across Media Impact Germany and European properties, and the work implied establishment of first-party data governance and pricing workflows to improve publisher monetization and CPMs.
Digital Advertising Platform CRM 2016 2016
Marketing Automation CRM 2020 2020
Marketing Automation CRM 2022 2022
Media Impact Germany TRM
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Sourcepoint Legacy Sourcepoint CMP Governance, Risk and Compliance TRM n/a 2021 2021
Media Impact Germany IaaS
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Application Hosting and Computing Services IaaS 2023 2023
Content Delivery Network IaaS 2020 2020
Content Delivery Network IaaS 2024 2024
Media Impact Germany CyberSecurity
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Secure Sockets Layer (SSL) CyberSecurity 2020 2020

IT Decision Makers and Key Stakeholders at Media Impact Germany

First Name Last Name Title Function Department Email Phone
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Apps Being Evaluated by Media Impact Germany Executives

APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Media Impact Germany IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Media Impact Germany digital transformation priorities and AI adoption trends.
Date Company Status Vendor Product Category Market
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FAQ - APPS RUN THE WORLD Media Impact Germany Technographics
Media Impact Germany is a Media organization based in Germany, with around 300 employees and annual revenues of $130.0 million.
Media Impact Germany operates a diverse technology stack with applications such as Getty Images, TripleLift DMP and Sourcepoint CMP, covering areas like Content Management, Data Management Platform and Governance, Risk and Compliance.
Media Impact Germany has invested in cloud applications and AI-driven platforms to optimize efficiency and growth, collaborating with vendors such as Getty Images, TripleLift and Sourcepoint.
Media Impact Germany recently adopted applications including Amazon CloudFront in 2024, Amazon EC2 in 2023 and Salesforce Pardot in 2022, highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Media Impact Germany’s key decision makers and IT executives, available to Premium subscribers.
Our research team continuously updates Media Impact Germany’s profile with verified software purchases, vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Media Impact Germany technographics profile, including detailed breakdowns by category, vendor, and IT decision makers.