AI Buyer Insights:

Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

Michelin, an e2open customer evaluated Oracle Transportation Management

Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

Michelin, an e2open customer evaluated Oracle Transportation Management

Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

MediaMarkt Hungary Tech Stack and Enterprise Applications

Analytics and BI
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Prefixbox Legacy Prefixbox Insights Analytics and BI Analytics and BI n/a 2023 2023
In 2023 MediaMarkt Hungary deployed Prefixbox Insights to optimize on-site search and discovery for its Hungary ecommerce storefront. The deployment targeted the online retail experience with a specific focus on mobile search sessions and conversion metrics. Deployment included Rich Autocomplete and Related Searches capabilities, while Prefixbox Insights supplied search and discovery analytics plus an experimentation layer for controlled tests of query suggestions and result ranking. Configuration work emphasized query intent signals, autocomplete ranking rules, and related query surface optimization, aligning with Analytics and BI workflows for search merchandising. Operational scope covered MediaMarkt Hungary ecommerce search across product discovery and merchandising touchpoints, with measured impact concentrated on mobile traffic and conversion funnels. Business functions engaged included ecommerce merchandising, UX, and analytics teams responsible for search relevance and conversion optimization. Prefixbox Insights provided search and discovery analytics and experimentation to measure impact and optimize results, enabling controlled measurement of UI and suggestion changes. Outcomes reported after the implementation included an 11 percent increase in mobile revenue and an 8 percent increase in mobile conversion.
Content Management
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
OpenText Legacy OpenText Web Experience Management Web Content Management Content Management n/a 2011 2011
CRM
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Adjust Legacy Adjust Marketing Analytics CRM n/a 2021 2021
Marketing Automation CRM 2021 2021
Tag Management CRM 2024 2024
TRM
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Governance, Risk and Compliance TRM 2021 2021
CyberSecurity
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Application Security (AppSec) CyberSecurity 2020 2020

IT Decision Makers and Key Stakeholders at MediaMarkt Hungary

First Name Last Name Title Function Department Email Phone
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Apps Being Evaluated by MediaMarkt Hungary Executives

APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from MediaMarkt Hungary IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the MediaMarkt Hungary digital transformation priorities and AI adoption trends.
Date Company Status Vendor Product Category Market
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FAQ - APPS RUN THE WORLD MediaMarkt Hungary Technographics
MediaMarkt Hungary is a Retail organization based in Hungary, with around 1442 employees and annual revenues of $1.30 billion.
MediaMarkt Hungary operates a diverse technology stack with applications such as Prefixbox Insights, OpenText Web Experience Management and Adjust, covering areas like Analytics and BI, Web Content Management and Marketing Analytics.
MediaMarkt Hungary has invested in cloud applications and AI-driven platforms to optimize efficiency and growth, collaborating with vendors such as Prefixbox, OpenText and Adjust.
MediaMarkt Hungary recently adopted applications including Adobe Dynamic Tag Management in 2024, Prefixbox Insights in 2023 and Adjust in 2021, highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of MediaMarkt Hungary’s key decision makers and IT executives, available to Premium subscribers.
Our research team continuously updates MediaMarkt Hungary’s profile with verified software purchases, vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete MediaMarkt Hungary technographics profile, including detailed breakdowns by category, vendor, and IT decision makers.