Caulfield East, 3145, VIC,
Australia
Melbourne Racing Club Technographics
Discover the latest software purchases and digital transformation initiatives being undertaken by Melbourne Racing Club and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 2000 Melbourne Racing Club employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Melbourne Racing Club has purchased the following applications: Hotjar for Customer Experience in 2018, Workday Peakon Employee Voice for Employee Engagement in 2020, Microsoft Dynamics 365 Business Central for ERP Financial in 2021 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Melbourne Racing Club is running and its propensity to invest more and deepen its relationship with Contentsquare , Workday , Microsoft or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Melbourne Racing Club revenues, which have grown to $81.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Melbourne Racing Club intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
Insight Source |
|---|---|---|---|---|---|---|---|---|---|
| Contentsquare | Legacy | Hotjar | Customer Experience | CRM | n/a | 2018 | 2018 | ||
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Marketing Analytics | CRM |
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2018 | 2018 |
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HCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
Insight Source |
|---|---|---|---|---|---|---|---|---|---|
| Workday | Legacy | Workday Peakon Employee Voice | Employee Engagement | HCM | n/a | 2020 | 2020 | In 2020, Crowne Plaza San Antonio Airport deployed Workday Peakon Employee Voice as its Employee Engagement platform. The Workday Peakon Employee Voice implementation established a continuous listening capability intended to capture real-time sentiment across hotel operations and corporate HR functions. The deployment configured core Employee Engagement capabilities including pulse surveys, manager dashboards, people analytics, and structured action planning workflows, with survey cadence aligned to hospitality shift and seasonal cycles. Configuration work focused on segmentation by department and role, automated executive and manager reporting, and templated People Action Plans to operationalize feedback into HR and manager workflows. Operational ownership was allocated to People & Culture and HR Shared Services to manage survey roll-out, governance, manager enablement, and executive reporting. The implementation emphasized embedding engagement insights into talent processes such as performance conversations, succession planning, and learning program inputs, creating a closed-loop engagement governance model between HR, managers, and senior leadership. | |
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Payroll | HCM |
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2015 | 2015 |
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Payroll | HCM |
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2004 | 2005 |
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Recruiting, Applicant Tracking System | HCM |
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2017 | 2017 |
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Workforce Scheduling | HCM |
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2017 | 2017 |
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ERP Financial Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
Insight Source |
|---|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft Dynamics 365 Business Central | ERP Financial | ERP Financial Management | n/a | 2021 | 2021 |
ERP Services and Operations
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
Insight Source |
|---|---|---|---|---|---|---|---|---|---|
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Facility Management | ERP Services and Operations |
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2024 | 2024 |
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ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
Insight Source |
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IT Service Management | ITSM |
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2023 | 2023 |
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| First Name | Last Name | Title | Function | Department | Phone | |
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| Date | Company | Status | Vendor | Product | Category | Market |
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