Messe Berlin Germany
Messedamm 22,
Berlin, 14055,
Germany
Berlin, 14055,
Germany
49 30 3038-0
Leisure and Hospitality
Messe Berlin Germany Technographics
Messe Berlin Germany Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Messe Berlin Germany and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 516 Messe Berlin Germany employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Messe Berlin Germany has purchased the following applications: Serrala FinanceSuite for AP Automation in 2017, Abacus Umantis Applicant Management for Applicant Tracking System in 2018, ELCA Secutix S-360 for Reservation and Booking Management in 2018 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Messe Berlin Germany is running and its propensity to invest more and deepen its relationship with Serrala , Abacus Research , ELCA or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Messe Berlin Germany revenues, which have grown to $337.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Messe Berlin Germany intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Messe Berlin Germany Tech Stack and Enterprise Applications
ERP Financial Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Serrala | Legacy | Serrala FinanceSuite | AP Automation | ERP Financial Management | n/a | 2017 | 2017 |
In 2017, Messe Berlin Germany implemented Serrala FinanceSuite as an AP Automation solution. The program targeted accounts payable processing and document archiving for the company's congresses and events operations, executed as a 1.5 million EUR project with a 70 person implementation team reporting to the Head of IT. The rollout also incorporated a proof of concept for unified communications and digital working methods to support process change and employer attractiveness.
Serrala FinanceSuite was configured to automate invoice capture, approval routing and accounts payable posting workflows, and to accelerate open item clearing in SAP R/3. The implementation included archiving of master and transaction data to provide audit-proof document storage according to GoB. The conception of the UCC platform and the proof of concept for digital working methods were explicit elements of the project scope.
Integrations were implemented with SAP R/3 for posting and open item clearing, with HanseOrga and DART and DART X for scanning and archiving workflows, and with Office 365, Skype for Business Online and Teams for collaboration and rollout coordination. The integrated architecture linked invoice capture, document archival and SAP posting to create a more automated AP-to-ledger flow. Operational coverage focused on the accounting function and IT teams supporting congress and event finance processes.
Governance was organized under technical management responsible for several parallel implementation projects in the SAP and telecommunications environment, with direct reporting to the Head of IT. Explicit outcomes reported included an 80 percent efficiency improvement in open item clearing that delivered measurable FTE time savings in accounting, and audit-proof archiving compliant with GoB. The project served both operational automation goals and a demonstrator for digital working methods to increase Messe Berlin Germany employer attractiveness.
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HCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Abacus Research | Legacy | Abacus Umantis Applicant Management | Applicant Tracking System | HCM | n/a | 2018 | 2018 |
In 2018, Messe Berlin Germany deployed Abacus Umantis Applicant Management as its Applicant Tracking System to manage candidate intake through the corporate careers portal. The Abacus Umantis Applicant Management instance is surfaced on the Messe Berlin website, enabling online vacancy publishing and direct application capture via the public career pages.
Configuration emphasizes standard Applicant Tracking System capabilities, including vacancy management, online application forms, a centralized candidate database, configurable screening workflows, and interview scheduling support. The implementation aligns with typical ATS functional modules to support end-to-end recruiting workflows from posting to candidate shortlisting.
Operational coverage is focused on HR and talent acquisition functions within Messe Berlin Germany, with the system integrated into the corporate careers site to centralize candidate capture and employer branding. Use of Abacus Umantis Applicant Management on the website positions recruiting as a web-facing process, consolidating applicant records and routing into HR hiring workflows.
Governance and rollout were oriented around HR process standardization, with the application used to enforce consistent application intake, role-based access for recruiting staff, and structured workflow routing for hiring managers. The deployment reflects an HR-led, career-site integrated ATS approach using Abacus Umantis Applicant Management to operationalize recruiting at Messe Berlin Germany.
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ERP Services and Operations
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| ELCA | Legacy | ELCA Secutix S-360 | Reservation and Booking Management | ERP Services and Operations | n/a | 2018 | 2018 |
In 2018 Messe Berlin Germany deployed ELCA Secutix S-360 as its Reservation and Booking Management solution on its public website. The implementation positions ELCA Secutix S-360 to support online ticketing and reservation flows for Messe Berlin event and exhibition operations, linking the application directly to event and exhibition ticketing business functions.
The ELCA Secutix S-360 deployment configured core Reservation and Booking Management capabilities typical for the category, including online booking and ticketing storefronts, event catalog and inventory control, seat selection and order management, and customer-facing booking workflows. The solution is embedded into the Messe Berlin website to capture reservations and manage booking lifecycles through web-embedded booking flows and a streamlined checkout experience.
Operational coverage centers on Messe Berlin Germany event operations and customer service teams, with governance focused on application configuration, booking workflow orchestration, and web content integration. The implementation narrative emphasizes the relationship Messe Berlin Germany ELCA Secutix S-360 Reservation and Booking Management event and exhibition ticketing without asserting measured outcomes.
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Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Collaboration | Collaboration |
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2021 | 2021 |
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Event Management | Collaboration |
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2020 | 2020 |
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Event Management | Collaboration |
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2022 | 2022 |
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Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Enterprise Content Management | Content Management |
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2020 | 2020 |
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Customer Experience | CRM |
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2019 | 2019 |
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TRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Governance, Risk and Compliance | TRM |
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2020 | 2020 |
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Hosting and Computing Services | IaaS |
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2012 | 2012 |
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Application Hosting and Computing Services | IaaS |
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2014 | 2014 |
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Application Hosting and Computing Services | IaaS |
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2021 | 2021 |
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Cloud Storage | IaaS |
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2021 | 2021 |
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Content Delivery Network | IaaS |
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2021 | 2021 |
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IT Decision Makers and Key Stakeholders at Messe Berlin Germany
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| No data found | ||||||
Apps Being Evaluated by Messe Berlin Germany Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Messe Berlin Germany IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Messe Berlin Germany digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| No data found | ||||||
FAQ - APPS RUN THE WORLD Messe Berlin Germany Technographics
Messe Berlin Germany is a Leisure and Hospitality organization based in Germany,
with around 516 employees and annual revenues of $337.0 million.
Messe Berlin Germany operates a diverse technology stack with applications such as
Serrala FinanceSuite, Abacus Umantis Applicant Management and ELCA Secutix S-360,
covering areas like AP Automation, Applicant Tracking System and Reservation and Booking Management.
Messe Berlin Germany has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Serrala, Abacus Research and ELCA.
Messe Berlin Germany recently adopted applications including
Converve in 2022, Microsoft 365 in 2021 and Amazon EC2 in 2021,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Messe Berlin Germany’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates Messe Berlin Germany’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Messe Berlin Germany technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.