MidMichigan Health
4000 Wellness Dr,
Midland, 48670, MI,
United States
Midland, 48670, MI,
United States
1 989-839-3000
Healthcare
MidMichigan Health Technographics
MidMichigan Health Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by MidMichigan Health and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 8800 MidMichigan Health employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that MidMichigan Health has purchased the following applications: symplr API ShiftSelect for Workforce Scheduling in 2015, Cisco Webex Meetings for Audio Video and Web Conferencing in 2020, Invoca Call Tracking for Call Tracking and Recording in 2022 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems MidMichigan Health is running and its propensity to invest more and deepen its relationship with symplr , Cisco Systems , Microsoft or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing MidMichigan Health revenues, which have grown to $1.10 billion in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for MidMichigan Health intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
MidMichigan Health Tech Stack and Enterprise Applications
MidMichigan Health HCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| symplr | Legacy | symplr API ShiftSelect | Workforce Scheduling | HCM | n/a | 2015 | 2015 |
In 2015, MidMichigan Health implemented symplr API ShiftSelect as its Workforce Scheduling application, provisioning a centralized staffing and scheduling system used by approximately 2,000 users across 150 departments and six affiliates. The deployment established symplr API ShiftSelect as the primary scheduling layer for clinical and nonclinical rosters, connecting frontline managers and staff to roster configuration, shift assignments, and schedule visibility.
Configuration and operationalization centered on routine analysis, testing, and configuration of system enhancements and updates to symplr API ShiftSelect, with staff responsible for identifying and resolving complex production inquiries. Functional capabilities implemented included schedule creation and adjustment, forecasting of potential overstaffing and understaffing conditions, audit workflows for compliance and payroll discrepancies, and routine and ad hoc reporting delivered on daily, weekly, monthly, and quarterly cadences.
Operational scope spanned management and staff across multiple departments and affiliates, with business functions impacted including workforce planning, staffing operations, payroll reconciliation, and labor relations. Governance activities documented and executed included developing user training collateral such as brochures, templates, FAQs, and standard operating procedures, communicating all upgrades and changes to user populations, and conducting online, classroom, and individual training sessions for managers and staff.
Operational ownership emphasized ongoing production support and stakeholder consultation, including partnering with the Labor Relations Manager on staffing and scheduling grievances and consulting with leaders on workforce planning initiatives. The implementation sustained a continuous cycle of configuration, testing, communication, training, reporting, and audit to maintain schedule integrity and compliance within the symplr API ShiftSelect environment.
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MidMichigan Health Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Cisco Systems | Legacy | Cisco Webex Meetings | Audio Video and Web Conferencing | Collaboration | n/a | 2020 | 2020 |
In 2020 MidMichigan Health implemented Cisco Webex Meetings on its public website to provide web-embedded conferencing capabilities. Cisco Webex Meetings is being used to deliver Audio Video and Web Conferencing functionality, offering browser-based meeting joins, video and audio streams, screen sharing, recording, and meeting management features consistent with the category. The deployment supports both external access for patients and community users and internal collaboration across clinical and administrative teams, aligning conferencing capabilities with healthcare communication needs.
Deployment architecture centers on an embedded Webex Meetings client and site-level meeting links and widgets, with IT responsible for account provisioning, configuration of the web embed, and centralized meeting controls. Operational coverage includes website-based join and scheduling flows and standardized attendee controls and recording settings, with governance focused on centralized configuration, user provisioning, and meeting policy controls to align conferencing use with healthcare privacy and operational policies.
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Collaboration | Collaboration |
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2020 | 2020 |
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Collaboration | Collaboration |
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2018 | 2018 |
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MidMichigan Health CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Invoca | Legacy | Invoca Call Tracking | Call Tracking and Recording | CRM | n/a | 2022 | 2022 |
In 2022 MidMichigan Health implemented Invoca Call Tracking as part of its web-facing patient acquisition stack, deploying the Invoca Call Tracking solution to instrument phone interactions originating from the healthcare system website. The implementation is identified in the Call Tracking and Recording category and was focused on capturing inbound call events tied to digital session data and campaign attribution.
The deployment emphasized call event capture and session-level attribution, consistent with Call Tracking and Recording capabilities, enabling the system to associate caller metadata with website referral data and marketing channels. Configuration work included tag-based or script-based instrumentation on site pages, rules for identifying conversion calls, and parameter capture to support marketing measurement and contact center intake workflows.
Operational coverage centered on marketing analytics and patient access/contact center functions, with the Invoca Call Tracking data routed into reporting and operational workflows used by those teams. Governance steps included scoped rollout across the public website, configuration of call event naming and attribution conventions for marketing reporting, and role-based access for analytics and call handling staff.
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Customer Experience | CRM |
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2019 | 2019 |
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Customer Experience | CRM |
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2021 | 2021 |
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Donor and Fundraising Management | CRM |
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2019 | 2019 |
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Marketing Analytics | CRM |
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2015 | 2015 |
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Marketing Analytics | CRM |
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2016 | 2016 |
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Marketing Automation | CRM |
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2012 | 2012 |
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MidMichigan Health IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2020 | 2020 |
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Content Delivery Network | IaaS |
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2021 | 2021 |
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MidMichigan Health CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Secure Email Gateways (SEGs) | CyberSecurity |
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2020 | 2020 |
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IT Decision Makers and Key Stakeholders at MidMichigan Health
| First Name | Last Name | Title | Function | Department | Phone | |
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| No data found | ||||||
Apps Being Evaluated by MidMichigan Health Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from MidMichigan Health IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the MidMichigan Health digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
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FAQ - APPS RUN THE WORLD MidMichigan Health Technographics
MidMichigan Health is a Healthcare organization based in United States,
with around 8800 employees and annual revenues of $1.10 billion.
MidMichigan Health operates a diverse technology stack with applications such as
symplr API ShiftSelect, Cisco Webex Meetings and Invoca Call Tracking,
covering areas like Workforce Scheduling, Audio Video and Web Conferencing and Call Tracking and Recording.
MidMichigan Health has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as symplr, Cisco Systems and Invoca.
MidMichigan Health recently adopted applications including
Invoca Call Tracking in 2022, Qualtrics CustomerXM in 2021 and Cloudflare CDN in 2021,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of MidMichigan Health’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates MidMichigan Health’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete MidMichigan Health technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.