Muscular Dystrophy Association
1016 W Jackson Blvd #1073,
Chicago, 60607, IL,
United States
Chicago, 60607, IL,
United States
1 800-572-1717
Non Profit
Muscular Dystrophy Association Technographics
Muscular Dystrophy Association Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Muscular Dystrophy Association and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 300 Muscular Dystrophy Association employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Muscular Dystrophy Association has purchased the following applications: Acquia Cloud for Web Content Management in 2020, AdRoll for Digital Advertising Platform in 2015, New Relic APM for Application Performance Management in 2015 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Muscular Dystrophy Association is running and its propensity to invest more and deepen its relationship with Acquia , NextRoll , MediaMath or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Muscular Dystrophy Association revenues, which have grown to $50.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Muscular Dystrophy Association intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Muscular Dystrophy Association Tech Stack and Enterprise Applications
Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Acquia | Legacy | Acquia Cloud | Web Content Management | Content Management | n/a | 2020 | 2020 |
In 2020, Muscular Dystrophy Association deployed Acquia Cloud to host and operate its public website. Acquia Cloud is the primary Web Content Management platform used for the mda.org site, providing the runtime and management layer for web content and editorial operations.
The implementation emphasized Web Content Management capabilities including content authoring, templating, publishing workflows and environment segregation between staging and production. Acquia Cloud was configured to support structured content models and responsive site templates, and to align application lifecycle controls with routine content releases and code deployments.
The Acquia Cloud deployment serves the mda.org web estate and supports business functions such as marketing, digital communications and donor-facing content management. Operational coverage centers on the public website and internal editorial teams, where the platform is the system of record for web content and site presentation.
Governance was organized around role based permissions, editorial approval workflows and coordinated release processes between content owners and technical operations. Ongoing platform management focuses on content governance, content lifecycle controls and ensuring editorial productivity within the Acquia Cloud Web Content Management environment.
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| NextRoll | Legacy | AdRoll | Digital Advertising Platform | CRM | n/a | 2015 | 2015 |
In 2015, Muscular Dystrophy Association implemented AdRoll as a Digital Advertising Platform on its public website. The initial deployment focused on web based retargeting and display ad management to support donor engagement and awareness initiatives.
AdRoll was configured with a site tag placed across site pages to enable audience pixeling, pageview and event based conversion tracking, and segmentation for targeted campaigns. Functional capabilities leveraged include audience retargeting, prospecting and lookalike audience creation, and dynamic creative delivery consistent with a Digital Advertising Platform.
The implementation integrated directly with the organization website through client side JavaScript tag deployment, using site signals to build audience lists and trigger advertising events across display and social inventory. Operational ownership was assigned to digital marketing and fundraising teams for campaign setup, audience list management, and creative scheduling.
Governance centered on tag governance and campaign approval workflows to manage targeting and data collection policies, while ongoing operations emphasized audience refresh and campaign cadence aligned to fundraising calendars. AdRoll was the central advertising layer for web based audience orchestration within Muscular Dystrophy Association in 2015.
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Digital Advertising Platform | CRM |
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2019 | 2019 |
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Digital Advertising Platform | CRM |
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2019 | 2019 |
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Donor and Fundraising Management | CRM |
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2019 | 2019 |
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Marketing Analytics | CRM |
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2009 | 2009 |
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Marketing Analytics | CRM |
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2017 | 2017 |
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Marketing Analytics | CRM |
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2020 | 2020 |
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Marketing Automation | CRM |
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2018 | 2018 |
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Sales Automation, Sales Engagement | CRM |
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2013 | 2013 |
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ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| New Relic | Legacy | New Relic APM | Application Performance Management | ITSM | n/a | 2015 | 2015 |
In 2015, Muscular Dystrophy Association deployed New Relic APM for Application Performance Management on its public website. The New Relic APM implementation instrumented the site with APM agents to capture transaction tracing, error analytics, real user metrics, and performance dashboards, aligning monitoring with the organization’s web application stack. The deployment positioned New Relic APM to serve the IT and digital teams responsible for site reliability and user experience.
Operational scope focused on the public website and supporting web operations and digital communications functions, with dashboards and alerting configured to enable incident triage and root cause analysis workflows. Governance centered on standardized alert thresholds, dashboard ownership, and escalation pathways tied to web publishing and fundraising operations. Muscular Dystrophy Association New Relic APM Application Performance Management supports web operations and digital communications for continuous application visibility.
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Procurement
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Procure to Pay | Procurement |
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2021 | 2022 |
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2015 | 2015 |
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Content Delivery Network | IaaS |
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2018 | 2018 |
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Content Delivery Network | IaaS |
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2021 | 2021 |
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IT Decision Makers and Key Stakeholders at Muscular Dystrophy Association
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| No data found | ||||||
Apps Being Evaluated by Muscular Dystrophy Association Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Muscular Dystrophy Association IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Muscular Dystrophy Association digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
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FAQ - APPS RUN THE WORLD Muscular Dystrophy Association Technographics
Muscular Dystrophy Association is a Non Profit organization based in United States,
with around 300 employees and annual revenues of $50.0 million.
Muscular Dystrophy Association operates a diverse technology stack with applications such as
Acquia Cloud, AdRoll and New Relic APM,
covering areas like Web Content Management, Digital Advertising Platform and Application Performance Management.
Muscular Dystrophy Association has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Acquia, NextRoll and New Relic.
Muscular Dystrophy Association recently adopted applications including
Certinia Procurement and Spend Management in 2021, Cloudflare CDN in 2021 and Acquia Cloud in 2020,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Muscular Dystrophy Association’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates Muscular Dystrophy Association’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Muscular Dystrophy Association technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.