My Twinn
100 My Twinn Ln,
Chatham, 24531, VA,
United States
Chatham, 24531, VA,
United States
1 434-432-8832
Manufacturing
My Twinn Technographics
My Twinn Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by My Twinn and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 10 My Twinn employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that My Twinn has purchased the following applications: Oracle NetSuite ERP for ERP Financial in 2013, Oracle NetSuite SuiteCommerce for eCommerce in 2011, Sailthru for Marketing Automation in 2012 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems My Twinn is running and its propensity to invest more and deepen its relationship with Oracle , Sailthru , GoDaddy or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing My Twinn revenues, which have grown to $1.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for My Twinn intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
My Twinn Tech Stack and Enterprise Applications
My Twinn ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Oracle | Legacy | Oracle NetSuite ERP | ERP Financial | ERP | n/a | 2013 | 2013 |
In 2013, My Twinn implemented Oracle NetSuite ERP to centralize its finance and accounting platform for the US-based manufacturing business. The Oracle NetSuite ERP deployment was positioned to deliver core ERP Financial capabilities and to provide a single system of record for company financials.
The implementation concentrated on core financial modules typical of ERP Financial systems, including general ledger, accounts payable, accounts receivable, cash management, and financial reporting configuration. Configuration work emphasized a consolidated chart of accounts, automated journal processing and bank reconciliation workflows to streamline routine accounting operations.
Governance measures put in place included role-based access controls, standardized month-end close workflows, and accounting policy configuration to enforce consistent transaction processing across the small finance organization. The deployment targeted the company finance function and adjacent operational staff, aligning Oracle NetSuite ERP with My Twinn finance and accounting business functions.
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My Twinn eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Oracle | Legacy | Oracle NetSuite SuiteCommerce | eCommerce | eCommerce | n/a | 2011 | 2011 |
In 2011, My Twinn deployed Oracle NetSuite SuiteCommerce to run its online storefront, selecting the Oracle NetSuite SuiteCommerce application as its primary eCommerce platform. The implementation centers on enabling online product presentation, shopping cart and checkout workflows, customer account management, and order capture for the company website.
The deployment configures catalog management, merchandising controls, shopping cart and checkout logic, and basic order management capabilities consistent with an eCommerce platform. Configuration work focused on storefront theming and content management to present doll products, pricing and promotional information, and to support customer self-service account functions.
Operational coverage is the My Twinn public website, supporting online retail operations and fulfillment processing for customers in the United States. The platform is used to centralize online order intake and customer interactions, feeding downstream fulfillment and customer service activities handled by the internal small team.
Governance and workflow adjustments emphasize centralized catalog and content ownership, with merchandising and customer service teams administering product updates and order inquiries through the Oracle NetSuite SuiteCommerce interface. Controls are organized to keep site content and order processing consistent, while day to day operations reflect the needs of a small manufacturing and direct sales organization.
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My Twinn CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Sailthru | Legacy | Sailthru | Marketing Automation | CRM | n/a | 2012 | 2012 |
In 2012, My Twinn implemented Sailthru as its Marketing Automation platform on its website. The deployment was focused on the company website as the primary digital channel for this small United States manufacturing firm, with Sailthru used to support customer engagement and email marketing workflows. My Twinn Sailthru Marketing Automation supports email marketing and onsite personalization aimed at improving lifecycle communications and behavioral targeting.
The implementation leveraged standard Marketing Automation capabilities such as email campaign templates, subscriber segmentation, lifecycle campaign orchestration, and on-site behavioral tracking and personalization. Configuration work emphasized template libraries, audience segmentation rules, and campaign scheduling to enable automated multi-step email sequences and targeted site content. Sailthru was integrated into the web experience to capture site events and inform message personalization in email and on-site modules.
Operational ownership rested with the small marketing and e-commerce function, with the platform handling subscriber management and campaign execution for direct-to-consumer engagement. Governance focused on centralized campaign controls, content approval flows, and segmentation policies to maintain consistent customer messaging. Rollout was execution oriented, embedding Sailthru on the website and operationalizing email and onsite personalization capabilities for ongoing marketing activities.
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My Twinn IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Hosting and Computing Services | IaaS |
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2012 | 2012 |
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My Twinn CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Secure Email Gateways (SEGs) | CyberSecurity |
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2016 | 2016 |
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IT Decision Makers and Key Stakeholders at My Twinn
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
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Systems Administrator | Manager | IT | |
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Owner | CXO | Finance | |
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Warehouse Manager | Manager | Supply Chain | |
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Apps Being Evaluated by My Twinn Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from My Twinn IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the My Twinn digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| No data found | ||||||
FAQ - APPS RUN THE WORLD My Twinn Technographics
My Twinn is a Manufacturing organization based in United States,
with around 10 employees and annual revenues of $1.0 million.
My Twinn operates a diverse technology stack with applications such as
Oracle NetSuite ERP, Oracle NetSuite SuiteCommerce and Sailthru,
covering areas like ERP Financial, eCommerce and Marketing Automation.
My Twinn has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Oracle and Sailthru.
My Twinn recently adopted applications including
Mimecast Email Security in 2016, Oracle NetSuite ERP in 2013 and Sailthru in 2012,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of My Twinn’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates My Twinn’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete My Twinn technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.