National Shopping Centre Group
300+Galleria+Pkwy+12th+Floor,
Atlanta, 30339, GA,
United States
Atlanta, 30339, GA,
United States
1 770-955-2434
Retail
National Shopping Centre Group Technographics
National Shopping Centre Group Software Purchases and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by National Shopping Centre Group and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 210 National Shopping Centre Group employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that National Shopping Centre Group has purchased the following applications: AislelabsFlow for Analytics and BI in 2018, Microsoft 365 for Collaboration in 2015, Intuit Mailchimp for Marketing Automation in 2018 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems National Shopping Centre Group is running and its propensity to invest more and deepen its relationship with Aislelabs , Microsoft , Intuit or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing National Shopping Centre Group revenues, which have grown to $50.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for National Shopping Centre Group intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
National Shopping Centre Group Data, Technology Stack, and Enterprise Applications
Analytics and BI
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Aislelabs | Legacy | AislelabsFlow | Analytics and BI | Analytics and BI | n/a | 2018 | 2018 |
In 2018, National Shopping Centre Group implemented AislelabsFlow to centralize visitor analytics across its portfolio. AislelabsFlow functions as the Analytics and BI solution for mall-level behavioral intelligence, pairing analytics outputs with activation capabilities through a co-deployed Aislelabs Connect instance to enable operational use of insights.
The implementation configured Flow modules for location analytics, pedestrian flow visualization, dwell time analysis, and customer journey mapping, capturing anonymized device signals and time series behavioral events. Aislelabs Connect was configured to consume Flow segments and event triggers for audience building, campaign orchestration, and targeted messaging, maintaining a direct link between Analytics and BI outputs and marketing activation workflows.
The Flow and Connect platforms work together by sharing a unified event stream, where Flow normalizes telemetry from onsite WiFi access points and sensors and Connect applies segmentation and campaign rules against that stream. The deployment used a cloud-hosted architecture with onsite data collection points, and role based access controls to surface dashboards and campaign interfaces to marketing, leasing, and property operations teams across the groups United States shopping centres.
Governance was organized around a centralized analytics team responsible for data models, measurement definitions, segmentation taxonomies, and access policies, while individual centre marketing teams executed campaigns through Aislelabs Connect. Site rollout followed phased activation and standardized configuration templates to ensure consistent measurement and audience definitions across locations.
|
Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft 365 | Collaboration | Collaboration | n/a | 2015 | 2015 |
In 2015 National Shopping Centre Group implemented Microsoft 365 as a Collaboration platform to support internal communication and document collaboration business functions. The implementation is visible on the company website and is positioned to provide centralized productivity and communications capabilities across the organization.
Microsoft 365 was configured to deliver core Collaboration capabilities including cloud email, document libraries, shared file sync and real time chat and meeting functionality, aligning with standard Microsoft 365 functional workflows for content collaboration, calendaring, and team communications. The deployment emphasizes user account provisioning, shared document lifecycles, and collaboration governance typical of a unified productivity suite, with Microsoft 365 named explicitly as the application in use.
Operational coverage spans corporate and operational groups within the 210 employee organization, supporting functions such as leasing administration, property operations, marketing, and corporate services through shared collaboration workspaces and team communication channels. Governance focus centers on centralized account and access provisioning, content sharing controls, and standard collaboration workflows to manage document versioning and cross‑departmental coordination.
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Intuit | Legacy | Intuit Mailchimp | Marketing Automation | CRM | n/a | 2018 | 2018 |
In 2018 National Shopping Centre Group implemented Intuit Mailchimp. The deployment used Intuit Mailchimp, a Marketing Automation solution, to centralize email marketing and on site subscriber capture for its retail portfolio in the United States. The initiative targeted corporate marketing and tenant communications within the organization of 210 employees, positioning the application as the primary channel for newsletter and promotional outreach.
Configuration and functional scope focused on core Marketing Automation capabilities including campaign creation and template management, audience segmentation, and automated email workflows for newsletters and tenant notices. The implementation also included embedded sign up forms and landing page components hosted on the company website to capture and manage subscribers. Content production and scheduling capabilities were provisioned to support a regular marketing cadence and seasonal promotions common to shopping center operations.
Operational integration centered on the website as the primary lead capture point, with subscriber lists maintained inside Intuit Mailchimp and used by the marketing team for targeted campaigns. Governance was structured around permission based lists and consent management, with campaign scheduling and approval workflows introduced to coordinate marketing and leasing communications. The configuration emphasized standard Marketing Automation processes for list hygiene, segmentation driven messaging, and template driven campaign orchestration.
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Hosting and Computing Services | IaaS |
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2019 | 2019 |
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Application Hosting and Computing Services | IaaS |
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2013 | 2013 |
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Application Hosting and Computing Services | IaaS |
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2012 | 2012 |
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Content Delivery Network | IaaS |
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2021 | 2021 |
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Content Delivery Network | IaaS |
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2021 | 2021 |
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Content Delivery Network | IaaS |
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2019 | 2019 |
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IT Decision Makers and Key Stakeholders at National Shopping Centre Group
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| No data found | ||||||
Apps Being Evaluated by National Shopping Centre Group Executives
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
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FAQ - APPS RUN THE WORLD National Shopping Centre Group Technographics
National Shopping Centre Group is a Retail organization based in United States,
with around 210 employees and annual revenues of $50.0 million.
National Shopping Centre Group operates a diverse technology stack with applications such as
AislelabsFlow, Microsoft 365 and Intuit Mailchimp,
covering areas like Analytics and BI, Collaboration and Marketing Automation.
National Shopping Centre Group has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Aislelabs, Microsoft and Intuit.
National Shopping Centre Group recently adopted applications including
Fastly in 2021, Akamai CDN in 2021 and Lumen Cloud (ex CenturyLink) in 2019,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of National Shopping Centre Group’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates National Shopping Centre Group’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete National Shopping Centre Group technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.