Nissan Motor Thailand
181 Thanon Yannawa, Bang Phong Phang, Yan Nawa,
Bangkok, 10120,
Thailand
Bangkok, 10120,
Thailand
66 2 295-0081
Automotive
Nissan Motor Thailand Technographics
Nissan Motor Thailand Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Nissan Motor Thailand and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 6100 Nissan Motor Thailand employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Nissan Motor Thailand has purchased the following applications: JobsDB for Applicant Tracking System in 2014, Adobe Experience Manager for Digital Asset Management in 2019, Decibel Insight for Customer Experience in 2019 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Nissan Motor Thailand is running and its propensity to invest more and deepen its relationship with JobsDB , JobThai , Workday or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Nissan Motor Thailand revenues, which have grown to $440.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Nissan Motor Thailand intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Nissan Motor Thailand Tech Stack and Enterprise Applications
Nissan Motor Thailand HCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| JobsDB | Legacy | JobsDB | Applicant Tracking System | HCM | n/a | 2014 | 2018 |
In 2014, Nissan Motor Thailand implemented JobsDB as its Applicant Tracking System. JobsDB is deployed on the company career site to capture external applications and manage job postings for hires across Thailand, establishing a public-facing intake point for candidate sourcing and initial screening. The deployment centers on website integration, providing a unified candidate intake and tracking layer used by corporate HR and recruiting teams to support local hiring operations.
Functional capabilities implemented include job posting management, candidate application capture via the career pages, resume parsing and a centralized candidate database, and configurable applicant workflows to advance candidates through screening and interview stages. Role-based access for HR users and hiring managers governs requisition control and candidate evaluation, while standard ATS reporting and activity logs provide recruitment governance and auditability. The JobsDB Applicant Tracking System therefore serves as Nissan Motor Thailand's primary external sourcing and tracking mechanism for talent acquisition.
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Applicant Tracking System | HCM |
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2014 | 2018 |
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Core HR | HCM |
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2016 | 2018 |
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Recruiting, Applicant Tracking System | HCM |
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2022 | 2022 |
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Nissan Motor Thailand Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Adobe Systems | Legacy | Adobe Experience Manager | Digital Asset Management | Content Management | n/a | 2019 | 2019 |
In 2019, Nissan Motor Thailand implemented Adobe Experience Manager to manage digital assets for its public website. The deployment uses Adobe Experience Manager as the primary Digital Asset Management platform to centralize creative assets, brand imagery, and web media consumed by marketing and web operations teams.
Adobe Experience Manager is configured to provide a centralized asset repository with metadata-driven taxonomy, version control, rendition management, and role-based access controls, reflecting standard Digital Asset Management capabilities. The implementation is embedded into Nissan Motor Thailand website content processes, enabling asset authoring, approval workflows, and direct delivery of optimized media to site pages, while governance emphasizes editorial workflows and access policies to support marketing, product, and dealer-facing content operations.
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Nissan Motor Thailand CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Decibel | Legacy | Decibel Insight | Customer Experience | CRM | n/a | 2019 | 2019 |
In 2019, Nissan Motor Thailand deployed Decibel Insight on its public website. Decibel Insight is used as a Customer Experience solution to instrument page level behavior and session analytics for Nissan Motor Thailand's online customer touchpoints. The deployment relies on a client side script embedded in site pages to capture user journeys, engagement signals, and aggregated behavioral metrics. Operational scope covers the Nissan Thailand website and supports digital, marketing, and customer experience teams responsible for UX optimization and conversion analysis.
Functionally the Decibel Insight implementation leverages session replay, heatmaps, journey analytics, and funnel analysis modules to surface friction points and behavioral patterns. Configuration includes event tagging, segmentation, and consent aware data collection to align with regional privacy requirements and governance workflows. Data is processed in Decibel Insight for replay and aggregated reporting and consumed by product and experience teams for prioritization of fixes. Governance centers on maintaining tagging standards, release cadence for instrumentation, and cross functional sign off between digital and marketing teams.
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Data Management Platform | CRM |
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2020 | 2020 |
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Data Management Platform | CRM |
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2019 | 2019 |
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Marketing Analytics | CRM |
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2019 | 2019 |
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Marketing Analytics | CRM |
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2020 | 2020 |
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Marketing Automation | CRM |
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2019 | 2019 |
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Nissan Motor Thailand ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Performance Management | ITSM |
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2016 | 2016 |
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Nissan Motor Thailand IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2017 | 2017 |
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Application Hosting and Computing Services | IaaS |
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2018 | 2018 |
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Content Delivery Network | IaaS |
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2019 | 2019 |
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Nissan Motor Thailand CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Secure Sockets Layer (SSL) | CyberSecurity |
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2018 | 2018 |
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IT Decision Makers and Key Stakeholders at Nissan Motor Thailand
| First Name | Last Name | Title | Function | Department | Phone | |
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General Manager Human Resources | Manager | HR | |
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Human Resources Manager | Manager | HR | |
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Recruitment Manager | Manager | HR | |
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General Manager | Manager | Finance | |
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Financial planning and analysis | Manager | Finance | |
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IS/IT VP, Asia & Oceania | VP | IT | |
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Assistant General Manager | Director | Operations | |
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Financial planning and analyst | Manager | Finance | |
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Apps Being Evaluated by Nissan Motor Thailand Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Nissan Motor Thailand IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Nissan Motor Thailand digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
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| No data found | ||||||
FAQ - APPS RUN THE WORLD Nissan Motor Thailand Technographics
Nissan Motor Thailand is a Automotive organization based in Thailand,
with around 6100 employees and annual revenues of $440.0 million.
Nissan Motor Thailand operates a diverse technology stack with applications such as
JobsDB, Adobe Experience Manager and Decibel Insight,
covering areas like Applicant Tracking System, Digital Asset Management and Customer Experience.
Nissan Motor Thailand has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as JobsDB, Adobe Systems and Decibel.
Nissan Motor Thailand recently adopted applications including
Workday Recruiting in 2022, Adobe Audience Manager in 2020 and Adobe Analytics Cloud in 2020,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Nissan Motor Thailand’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates Nissan Motor Thailand’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Nissan Motor Thailand technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.