Boston, 2118, MA,
United States
Norbella Technographics
Discover the latest software purchases and digital transformation initiatives being undertaken by Norbella and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 50 Norbella employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Norbella has purchased the following applications: Edenred Pay Invoice Automation (ex. IPS Productivity Wrx) for AP Automation in 2019, Microsoft Azure Cloud Services for Application Hosting and Computing Services in 2014, Microsoft 365 for Collaboration in 2015 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Norbella is running and its propensity to invest more and deepen its relationship with Edenred , Microsoft , Google or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Norbella revenues, which have grown to $6.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Norbella intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
ERP Financial Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
Insight Source |
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| Edenred | Legacy | Edenred Pay Invoice Automation (ex. IPS Productivity Wrx) | AP Automation | ERP Financial Management | n/a | 2019 | 2020 | In 2019, Norbella deployed Edenred Pay Invoice Automation (ex. IPS Productivity Wrx) as its AP Automation platform. The media services company with approximately 50 employees used the cloud based application to centralize processing of hundreds of supplier invoices each month, most arriving as emailed PDF attachments or web uploads, and to support its finance team and accounts payable function. The implementation emphasized intelligent invoice capture, automated data extraction and validation, and automated three way matching workflows that reconcile invoice data against records in Norbella’s accounting host. Edenred Pay Invoice Automation extracts and validates line and header level fields, routes invoices for approval, and enabled straight through processing for a substantial subset of invoices, with between 33 percent and 50 percent of invoices reaching the CFO for approval without manual operator intervention. The platform’s data validation reduced invoice posting errors from between 3 percent and 5 percent down to less than 1 percent. Architecture and integrations were cloud first, enabling remote access from any device and easing Norbella’s transition to a Work from Home environment during the COVID 19 pandemic. The Edenred Pay Invoice Automation platform was integrated with Norbella’s Advantage Software accounting and agency management host to upload invoice data into accounts payable and billing modules with minimal manual intervention. Deployment began with a soft launch in October 2019 limited to the CFO and an office manager, followed by a full roll out in January 2020 that expanded training to identified power users using live data sessions and follow up workshops over six weeks. Operational coverage centered on finance and accounts payable, improving invoice to pay lifecycle transparency and reducing manual data entry workload for bookkeepers and AP staff. Governance and workflow changes included role based approvals and configuration to match Norbella’s agency processes rather than adapting processes to an off the shelf product. Reported benefits from the deployment include higher efficiency, better accuracy, faster invoice cycle times, and seamless integration between Edenred Pay Invoice Automation and Advantage Software. |
IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
Insight Source |
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| Microsoft | Legacy | Microsoft Azure Cloud Services | Application Hosting and Computing Services | IaaS | n/a | 2014 | 2014 | ||
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Application Hosting and Computing Services | IaaS |
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2021 | 2021 |
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Application Hosting and Computing Services | IaaS |
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2022 | 2022 |
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Content Delivery Network | IaaS |
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2022 | 2022 |
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Content Delivery Network | IaaS |
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2022 | 2022 |
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Content Delivery Network | IaaS |
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2022 | 2022 |
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Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
Insight Source |
|---|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft 365 | Collaboration | Collaboration | n/a | 2015 | 2015 |
CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
Insight Source |
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Digital Advertising Platform | CRM |
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2019 | 2019 |
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Marketing Automation | CRM |
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2021 | 2021 |
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