Notino Czech Republic Technographics
Discover the latest software purchases and digital transformation initiatives being undertaken by Notino Czech Republic and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 1700 Notino Czech Republic employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Notino Czech Republic has purchased the following applications: PayPal Braintree for Payment Processing in 2016, DataBreakers Booster for Artificial Intelligence Marketing in 2021, Accurity Data intelligence Platform for Analytics and BI in 2021 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Notino Czech Republic is running and its propensity to invest more and deepen its relationship with PayPal , Visa , Google or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Notino Czech Republic revenues, which have grown to $238.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Notino Czech Republic intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
ERP Financial Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| PayPal | Legacy | PayPal Braintree | Payment Processing | ERP Financial Management | n/a | 2016 | 2016 |
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Payment Processing | ERP Financial Management |
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2017 | 2017 |
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Payment Processing | ERP Financial Management |
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2020 | 2020 |
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Payment Processing | ERP Financial Management |
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2022 | 2022 |
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Payment Processing | ERP Financial Management |
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2024 | 2024 |
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AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| DataBreakers | Legacy | DataBreakers Booster | Artificial Intelligence Marketing | AI-Powered Application | n/a | 2021 | 2021 |
In 2021, Notino Czech Republic deployed DataBreakers Booster, an Artificial Intelligence Marketing application, to instrument on-site personalization and customer engagement across its Czech ecommerce domain. The implementation is explicitly focused on the Notino Czech Republic website and is operated by the retailer's digital marketing and ecommerce teams.
DataBreakers Booster was configured to deliver core Artificial Intelligence Marketing capabilities including real-time personalization, product recommendation logic, predictive customer segmentation, and campaign orchestration workflows. DataBreakers Booster was set up to work with behavioral signals and catalog metadata to drive site-level content and offer decisions, with configuration emphasis on model-driven rule sets and campaign templates.
The deployment integrates directly with the website front end and the ecommerce product feed, using client side instrumentation and server side event capture to surface personalized content and recommendations. Operational coverage is limited to the Notino Czech Republic online storefront, with marketing owning campaign execution and IT providing operational support for tagging and data flows.
Governance was organized to align model tuning and campaign approvals under the marketing organization, while change control for site instrumentation remained with the IT operations group. Rollout and configuration followed iterative on-site validation and tuning cycles to refine personalization rules and segmentation logic.
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Analytics and BI
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Simplity | Legacy | Accurity Data intelligence Platform | Analytics and BI | Analytics and BI | n/a | 2021 | 2021 |
In 2021, Notino Czech Republic deployed Accurity Data intelligence Platform, a Data intelligence platform, with delivery led by vendor Simplity to support e-commerce marketing and campaign analytics across European markets. The engagement focused on applying advanced customer segmentation and market-basket analytics to improve sampling campaigns and increase cross-sells within Notino's online retail business.
The implementation centered on customer segmentation and market-basket analytics capabilities within the Accurity Data intelligence Platform, with inferred supporting services for data preparation and model orchestration. Simplity delivered analytics and data science outputs that generated audience lists and cross-sell propensity signals, aligning segmentation outputs with campaign targeting workflows used by Notino's marketing teams.
Operational scope covered Notino's e-commerce marketing function across multiple European markets, with the Accurity Data intelligence Platform feeding campaign audiences and recommendations into execution channels. Integrations were limited to data ingestion and analytics pipelines as implied by the case narrative, with outputs consumed by marketing and merchandising for sampling and promotional campaigns.
Governance and rollout followed a marketing analytics led approach, embedding segmentation models into recurring campaign planning and execution processes. The project produced measured uplift in targeted campaign conversions as reported, demonstrating the platform's role in tightening audience targeting and enabling more effective cross-sell strategies.
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Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Collaboration | Collaboration |
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2017 | 2017 |
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eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Personalization and Product Recommendations | eCommerce |
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2018 | 2018 |
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Personalization and Product Recommendations | eCommerce |
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2024 | 2024 |
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Personalization and Product Recommendations | eCommerce |
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2025 | 2025 |
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CRM
ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Performance Management | ITSM |
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2018 | 2018 |
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Application Performance Management | ITSM |
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2020 | 2020 |
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Application Performance Management | ITSM |
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2024 | 2024 |
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Application Performance Management | ITSM |
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2025 | 2025 |
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TRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Governance, Risk and Compliance | TRM |
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2025 | 2025 |
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Governance, Risk and Compliance | TRM |
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2025 | 2025 |
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Governance, Risk and Compliance | TRM |
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2026 | 2026 |
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PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Apps Development | PaaS |
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2020 | 2020 |
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Apps Development | PaaS |
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2022 | 2022 |
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Hosting and Computing Services | IaaS |
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2016 | 2016 |
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Application Hosting and Computing Services | IaaS |
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2023 | 2023 |
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Content Delivery Network | IaaS |
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2019 | 2019 |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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Content Delivery Network | IaaS |
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2024 | 2024 |
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Domain Name System (DNS) | IaaS |
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2016 | 2016 |
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Domain Name System (DNS) | IaaS |
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2020 | 2020 |
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CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Security (AppSec) | CyberSecurity |
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2022 | 2022 |
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Secure Sockets Layer (SSL) | CyberSecurity |
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2018 | 2018 |
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Secure Sockets Layer (SSL) | CyberSecurity |
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2024 | 2024 |
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Web Application Firewalls (WAF), Phishing Protection | CyberSecurity |
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2023 | 2023 |
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