Office Municipal Tourisme Marseille
4 La Canebiere,
Marseille, 13001,
France
Marseille, 13001,
France
n/a
Professional Services
Office Municipal Tourisme Marseille Technographics
Office Municipal Tourisme Marseille Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Office Municipal Tourisme Marseille and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 30 Office Municipal Tourisme Marseille employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Office Municipal Tourisme Marseille has purchased the following applications: Regiondo for Reservation and Booking Management in 2022, Microsoft 365 for Collaboration in 2020, Adelya Loyalty Operator for Customer Loyalty in 2012 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Office Municipal Tourisme Marseille is running and its propensity to invest more and deepen its relationship with Regiondo , Microsoft , Salesforce or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Office Municipal Tourisme Marseille revenues, which have grown to $3.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Office Municipal Tourisme Marseille intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Office Municipal Tourisme Marseille Tech Stack and Enterprise Applications
Office Municipal Tourisme Marseille ERP Services and Operations
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Regiondo | Legacy | Regiondo | Reservation and Booking Management | ERP Services and Operations | n/a | 2022 | 2022 |
In 2022 Office Municipal Tourisme Marseille implemented Regiondo Reservation and Booking Management on its public website to capture direct visitor bookings and manage ticketed activities. Regiondo Reservation and Booking Management is embedded as the primary online booking engine and storefront on the Marseille tourisme site, providing a customer facing booking widget and calendar driven availability for tours and events. The implementation directly supports the organization business function of online ticketing and visitor services for a 30 person professional services operation.
Configuration was sized for a small organisation and focuses on inventory and resource scheduling, ticket and product catalog management, time slot booking, and automated booking confirmations, with the vendor hosted booking console used for back office reservation handling. Operational coverage centers on the tourist office front counter and the website sales channel, with staff using the Regiondo dashboard for reservations, calendar management and basic reporting. Governance emphasis was placed on operational procedures for reservation processing and staff enablement during the website embed rollout rather than multi system orchestration.
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Office Municipal Tourisme Marseille Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft 365 | Collaboration | Collaboration | n/a | 2020 | 2020 |
In 2020 Office Municipal Tourisme Marseille implemented Microsoft 365 as its Collaboration platform. The deployment is organization wide for a 30 person professional services team and is referenced on the office website where Microsoft 365 services are used to support content presentation and staff collaboration.
The implementation aligns with standard Collaboration capabilities, including Exchange Online for email, SharePoint Online for shared content libraries, OneDrive for personal file sync, and Microsoft Teams for messaging and meetings. The architecture follows a cloud tenant model with centralized administration, role based access to shared libraries, and lightweight governance focused on document libraries and access controls to support marketing and administrative workflows.
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Collaboration | Collaboration |
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2022 | 2022 |
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Office Municipal Tourisme Marseille CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Adelya | Legacy | Adelya Loyalty Operator | Customer Loyalty | CRM | n/a | 2012 | 2012 |
In 2012, Office Municipal Tourisme Marseille implemented Adelya Loyalty Operator as a Tourism / City-Pass solution to modernise its City Pass using NFC technology and to dematerialise and mutualise tourist offers across local partners. The deployment targeted CityPass ticketing and visitor services, positioning Adelya Loyalty Operator as the core application for electronic ticket issuance, NFC access control, and partner offer distribution in the Marseille region.
The implementation leveraged Adelya’s tourism and CityPass modules to centralise ticket creation, manage loyalty and pass validity rules, and support NFC-enabled fare validation and contactless access workflows. Configuration work focused on cataloguing partner offers, defining pass types and entitlements, and enabling mobile and card-based credentialing consistent with City-Pass operational requirements, with Adelya Loyalty Operator used for orchestration and runtime management.
Operationally the project encompassed the Office de Tourisme et des Congrès de Marseille and a network of local tourism partners, enabling shared offer catalogues and unified pass acceptance at participating venues. Integration scope aligned to category expectations, using interfaces for partner offer sharing and NFC ticket validation, and supporting front-line visitor services and ticketing points across sites in the Marseille area.
Governance concentrated on centralised issuance controls, partner onboarding workflows, and operational processes for updating offers and validating passes at point of use. The implementation modernised ticketing and access for the CityPass and dematerialised partner tourism offers, with Adelya Loyalty Operator serving as the authoritative platform for pass lifecycle, partner catalogue management, and NFC-based visitor access.
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Marketing Automation | CRM |
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2020 | 2020 |
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Office Municipal Tourisme Marseille PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Transactional Email | PaaS |
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2020 | 2020 |
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Transactional Email | PaaS |
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2022 | 2022 |
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IT Decision Makers and Key Stakeholders at Office Municipal Tourisme Marseille
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Apps Being Evaluated by Office Municipal Tourisme Marseille Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Office Municipal Tourisme Marseille IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Office Municipal Tourisme Marseille digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
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FAQ - APPS RUN THE WORLD Office Municipal Tourisme Marseille Technographics
Office Municipal Tourisme Marseille is a Professional Services organization based in France,
with around 30 employees and annual revenues of $3.0 million.
Office Municipal Tourisme Marseille operates a diverse technology stack with applications such as
Regiondo, Microsoft 365 and Adelya Loyalty Operator,
covering areas like Reservation and Booking Management, Collaboration and Customer Loyalty.
Office Municipal Tourisme Marseille has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Regiondo, Microsoft and Adelya.
Office Municipal Tourisme Marseille recently adopted applications including
Regiondo in 2022, Slack Connect in 2022 and Amazon SES in 2022,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Office Municipal Tourisme Marseille’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates Office Municipal Tourisme Marseille’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Office Municipal Tourisme Marseille technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.