Olo
99 Hudson Street 10th Floor,
New York, 10013, NY,
United States
New York, 10013, NY,
United States
1 212-260-0895
Professional Services
Olo Technographics
Olo Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Olo and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 685 Olo employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Olo has purchased the following applications: Stripe Payments for Payment Processing in 2021, Seismic Lessonly for Learning and Development in 2022, SoundHound Houndify AI Platform for Cognitive Computing in 2021 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Olo is running and its propensity to invest more and deepen its relationship with Stripe , Seismic , SoundHound Inc. or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Olo revenues, which have grown to $283.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Olo intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Olo Tech Stack and Enterprise Applications
Olo ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Stripe | Legacy | Stripe Payments | Payment Processing | ERP | n/a | 2021 | 2021 |
In 2021, Olo implemented Stripe Payments on their website. The deployment centralizes online transaction acceptance for Olo's digital ordering and checkout flows, making Stripe Payments the Payment Processing backbone for card and digital wallet acceptance on the public site.
The implementation uses Stripe Payments hosted payment elements and server side payment intent APIs to tokenize card data and minimize PCI scope, configuring support for card networks and major digital wallets within the website checkout. Configuration work included client side JavaScript integration for checkout UI, server side confirmation and capture logic, and payment method routing consistent with standard Payment Processing authorization and settlement workflows.
Operational coverage is focused on the web storefront and the engineering, commerce operations, and finance teams responsible for checkout availability, transaction monitoring, and reconciliation. Payment events from Stripe Payments are surfaced into Olo's order processing flows and operational dashboards to maintain transaction state across ordering and fulfillment processes.
Governance and operational workflows were defined to assign dispute handling and compliance oversight to payments operations and finance, using Stripe Payments dispute management and reporting capabilities for case tracking and reconciliation. The implementation aligns Olo Application Stripe Payments Payment Processing payments and checkout functions with internal control points for monitoring and reporting.
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Olo HCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Seismic | Legacy | Seismic Lessonly | Learning and Development | HCM | n/a | 2022 | 2022 |
In 2022 Olo deployed Seismic Lessonly to host interactive training content and on demand learning modules. Seismic Lessonly is being used as part of Olo's Learning and Development footprint and is surfaced on Olo's website.
The deployment surfaces Lessonly Learn through an embedded experience on Olo's public website, delivering course content, guided lessons, and knowledge checks. Configuration emphasizes course authoring, learner enrollment workflows, and assessment capabilities consistent with Learning and Development platforms. The Seismic Lessonly implementation centers on centralized content management and reusable lesson templates to support rapid content updates.
Operational coverage is centered on web access to learning assets and self service consumption, enabling asynchronous training delivery to employees via the website. The implementation supports standard LMS functions such as progress tracking, lesson completions, and learner dashboards. Reporting and administrative controls are configured for content owners to publish and maintain lessons within the Lessonly Learn experience.
Governance focuses on content lifecycle and permissioning, with administrative roles to manage course publishing and learner access. The deployment integrates the Seismic Lessonly application with Olo's website to present learning programs through the Lessonly Learn interface.
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Olo AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| SoundHound Inc. | Legacy | SoundHound Houndify AI Platform | Cognitive Computing | AI-Powered Application | n/a | 2021 | 2021 |
In 2021, Olo implemented SoundHound Houndify AI Platform. The SoundHound Houndify AI Platform is categorized as Cognitive Computing and was embedded to introduce voice enabled conversational ordering and natural language interfaces into Olo's digital ordering capabilities, aligning the Cognitive Computing application with Olo's ordering and customer experience business functions.
Technical implementation emphasized core cognitive modules including automatic speech recognition, natural language understanding, intent and entity extraction, and dialog management, configured to translate customer utterances into order intents and menu selections. SoundHound Houndify AI Platform integration used API and SDK based patterns to accept voice and text inputs and to return structured order payloads for downstream order processing.
Operational deployment targeted customer facing ordering channels and required coordinated governance across product, engineering, and operations to maintain language assets and conversational accuracy. Runtime monitoring and iterative model refinement were employed to manage conversational behavior and to align the platform with evolving menu and ordering workflows.
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Olo Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Audio Video and Web Conferencing | Collaboration |
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2018 | 2018 |
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Collaboration | Collaboration |
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2013 | 2013 |
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Olo CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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CRM | CRM |
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2017 | 2017 |
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Customer Support | CRM |
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2017 | 2017 |
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Customer Support | CRM |
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2017 | 2017 |
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Customer Support | CRM |
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2019 | 2019 |
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Digital Advertising Platform | CRM |
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2022 | 2022 |
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Marketing Automation | CRM |
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2021 | 2021 |
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Marketing Automation | CRM |
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2022 | 2022 |
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Sales Automation, CRM, Sales Engagement | CRM |
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2022 | 2022 |
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Olo ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Database Performance Monitoring | ITSM |
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2021 | 2021 |
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IT Service Management | ITSM |
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2021 | 2021 |
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Olo PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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API Management, iPaaS (Integration Platform as a Service) | PaaS |
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2021 | 2021 |
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Transactional Email | PaaS |
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2012 | 2012 |
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Olo IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Hosting and Computing Services | IaaS |
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2018 | 2018 |
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Application Hosting and Computing Services | IaaS |
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2014 | 2014 |
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Cloud Storage | IaaS |
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2013 | 2013 |
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Content Delivery Network | IaaS |
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2019 | 2019 |
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Content Delivery Network | IaaS |
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2021 | 2021 |
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IT Decision Makers and Key Stakeholders at Olo
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
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EVP, Customer Experience | VP | Customer Service | |
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Director of Customer Success | Director | Customer Service | |
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Vice President of Customer Support | VP | Customer Service | |
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VP, Implementation - Customer Success | VP | Customer Service | |
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Apps Being Evaluated by Olo Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Olo IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Olo digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| No data found | ||||||
FAQ - APPS RUN THE WORLD Olo Technographics
Olo is a Professional Services organization based in United States,
with around 685 employees and annual revenues of $283.0 million.
Olo operates a diverse technology stack with applications such as
Stripe Payments, Seismic Lessonly and SoundHound Houndify AI Platform,
covering areas like Payment Processing, Learning and Development and Cognitive Computing.
Olo has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Stripe, Seismic and SoundHound Inc..
Olo recently adopted applications including
Seismic Lessonly in 2022, HubSpot Ads in 2022 and Salesforce Marketing Cloud in 2022,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Olo’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates Olo’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Olo technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.