Omoda Technographics
Discover the latest software purchases and digital transformation initiatives being undertaken by Omoda and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 862 Omoda employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Omoda has purchased the following applications: FileLinx Invoice Processing for AP Automation in 2018, Vaneigens Engagement Hub for Customer Engagement, Customer Loyalty in 2022, FileLinx Purchasing for Procurement in 2019 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Omoda is running and its propensity to invest more and deepen its relationship with FileLinx , Vaneigens or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Omoda revenues, which have grown to $90.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Omoda intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
ERP Financial Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| FileLinx | Legacy | FileLinx Invoice Processing | AP Automation | ERP Financial Management | n/a | 2018 | 2018 |
In 2018 Omoda deployed FileLinx Invoice Processing as a finance AP Automation application in the Netherlands to automate purchase invoice recognition and order cost matching. The implementation focused on the accounts payable and finance function within Omoda, consolidating invoice intake and validation across its Dutch operations.
Omoda configured FileLinx Invoice Processing and FileLinx DigiData to capture invoice images, apply OCR based data extraction, and execute automated line level matching against purchase orders and cost distributions. The configuration emphasized automatic line matching workflows and exception routing so that unmatched items were escalated to AP clerks for review while matched lines progressed toward posting.
The solution was integrated with AFAS Profit to synchronize vendor master data and to post validated invoice transactions into the ERP, creating an end to end AP transaction flow between FileLinx Invoice Processing and AFAS Profit. Governance changes centralized invoice processing in the finance team, formalized exception handling workflows, and enabled operational coverage across Omoda finance and AP staff. The deployment achieved approximately 80% automatic line matching and significantly cut processing effort and manual entry time.
|
CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Vaneigens | Legacy | Vaneigens Engagement Hub | Customer Engagement, Customer Loyalty | CRM | Vaneigens | 2022 | 2022 |
In 2022, Omoda deployed Vaneigens Engagement Hub to extend CRM-driven messaging and omnichannel customer engagement. The deployment targeted retail customer service operations in the Netherlands and used Vaneigens as the vendor and implementation partner for the initiative.
The implementation centered on AskAmy Digital Messaging from Vaneigens to enable agents to communicate directly from CRM over channels like WhatsApp and Facebook Messenger, with the Vaneigens Engagement Hub used to orchestrate engagement and clienteling workflows. Functional capabilities implemented include digital messaging and clienteling workflows, conversational routing, and channel management consistent with the Customer Engagement,Customer Loyalty category.
Integrations were executed around CRM integration and direct channel connectivity to WhatsApp and Facebook Messenger, enabling agents to maintain contextual customer conversations inside the CRM. Operational coverage focused on customer service and clienteling teams serving Omoda’s Dutch market, consolidating messaging touchpoints into a single engagement workflow.
Governance and rollout were managed with Vaneigens as the SI/VAR, aligning messaging operations to CRM ownership and customer service processes to strengthen omnichannel customer engagement in the Netherlands. The Vaneigens Engagement Hub and AskAmy Digital Messaging were presented as complementary components in Omoda’s Customer Engagement,Customer Loyalty architecture.
|
Procurement
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| FileLinx | Legacy | FileLinx Purchasing | Procurement | Procurement | n/a | 2019 | 2019 |
In 2019, Omoda implemented FileLinx Purchasing to automate invoice recognition and automatic matching, focusing on accounts payable and order to invoice reconciliation across its Netherlands retail and ecommerce operations. The program targeted finance and procurement workflows to reduce manual processing in AP and support order matching across online and physical retail channels.
The deployment used FileLinx Purchasing capabilities for invoice capture, recognition, and automated matching within Procurement workflows. Configuration emphasized rules based matching criteria, exception handling and automated posting triggers to align supplier invoices with purchase orders and delivery records, reflecting core Purchasing and Inkoop+ functionality.
Integrations included ERP links to push matched invoices and posting information into the financial ledger, enabling end to end order to invoice processing without naming a specific ERP product. Operational coverage centered on Omoda finance, accounts payable and procurement teams in the Netherlands, supporting both store and ecommerce transaction flows.
Governance established centralized matching rules, exception escalation paths to finance, and updated AP workstreams to accommodate automated matching and reduced manual touchpoints. The implementation produced measurable time savings in finance through invoice recognition and automatic matching, improving the efficiency of accounts payable and order invoice matching processes.
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