Apeldoorn, 7326 DE,
Netherlands
Optimus Online Netherlands Technographics
Discover the latest software purchases and digital transformation initiatives being undertaken by Optimus Online Netherlands and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 10 Optimus Online Netherlands employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Optimus Online Netherlands has purchased the following applications: Perplexity for Generative AI Platforms in 2024, Pro Rank Tracker for Analytics and BI in 2020, WordPress for Web Content Management in 2020 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Optimus Online Netherlands is running and its propensity to invest more and deepen its relationship with Perplexity , Pro Rank Tracker , Fathom or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Optimus Online Netherlands revenues, which have grown to $1.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Optimus Online Netherlands intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
AI Development
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Perplexity | Legacy | Perplexity | Generative AI Platforms | AI Development | n/a | 2024 | 2024 |
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Analytics and BI
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Pro Rank Tracker | Legacy | Pro Rank Tracker | Analytics and BI | Analytics and BI | n/a | 2020 | 2020 |
In 2020 Optimus Online Netherlands deployed Pro Rank Tracker as an Analytics and BI application to track client search rankings across desktop and mobile for SEO engagements in the Benelux region. Pro Rank Tracker is used by the agency to centralize ranking visibility and to generate automated client reports that feed account management and client communications.
Implementation centered on cloud hosted rank tracking and scheduled reporting, leveraging Pro Rank Tracker capabilities for multi device position monitoring and automated report generation. The deployment includes agency oriented white label reporting and inferred integrations with Google Sheets and Data Studio to support templated client dashboards and export workflows, aligning the application functionality with common Analytics and BI reporting patterns.
Operational coverage is agency level, supporting Optimus Online Netherlands SEO consultants and client managers across Benelux accounts, with configuration focused on per client keyword groups and periodic reporting cadence. Governance was organized around standardized report templates and scheduled distribution to clients, using Pro Rank Tracker automated reporting to sustain recurring delivery of ranking data and client facing dashboards.
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Analytics and BI | Analytics and BI |
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2022 | 2022 |
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Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Automattic | Legacy | WordPress | Web Content Management | Content Management | n/a | 2020 | 2020 |
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Marketing Analytics | CRM |
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2021 | 2021 |
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Marketing Analytics, Lead Generation | CRM |
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2020 | 2020 |
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Marketing Automation | CRM |
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2020 | 2020 |
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Marketing Automation | CRM |
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2023 | 2023 |
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Tag Management | CRM |
|
2021 | 2021 |
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TRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Governance, Risk and Compliance | TRM |
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2022 | 2022 |
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PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Transactional Email | PaaS |
|
2020 | 2020 |
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Hosting and Computing Services | IaaS |
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2024 | 2024 |
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Content Delivery Network | IaaS |
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2025 | 2025 |
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Content Delivery Network | IaaS |
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2022 | 2022 |
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Content Delivery Network | IaaS |
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2022 | 2022 |
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CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Security (AppSec) | CyberSecurity |
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2021 | 2021 |
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Endpoint Detection and Response (EDR) | CyberSecurity |
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2025 | 2025 |
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Secure Sockets Layer (SSL) | CyberSecurity |
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2021 | 2021 |
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Web Application Firewalls (WAF) | CyberSecurity |
|
2023 | 2023 |
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