Outdoor Adventures
800 Washington Ave STE 200,
Bay City, 48708, MI,
United States
Bay City, 48708, MI,
United States
1 989-671-1125
Leisure and Hospitality
Outdoor Adventures Technographics
Outdoor Adventures Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Outdoor Adventures and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 280 Outdoor Adventures employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Outdoor Adventures has purchased the following applications: Oracle NetSuite ERP for ERP Financial in 2017, Google Workspace (Formerly Google G-Suite) for Collaboration in 2011, ReviewTrackers Reputation Management for Customer Experience in 2021 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Outdoor Adventures is running and its propensity to invest more and deepen its relationship with Oracle , Google , Pabbly or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Outdoor Adventures revenues, which have grown to $30.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Outdoor Adventures intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Outdoor Adventures Tech Stack and Enterprise Applications
Outdoor Adventures ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Oracle | Legacy | Oracle NetSuite ERP | ERP Financial | ERP | n/a | 2017 | 2017 |
In 2017, Outdoor Adventures implemented Oracle NetSuite ERP. The Oracle NetSuite ERP deployment was positioned in the ERP Financial category to support accounting and finance business functions for the 280 employee Leisure and Hospitality company.
The implementation focused on core financial modules typical of ERP Financial systems, including general ledger, accounts payable, accounts receivable, and financial reporting. Technical and functional workstreams concentrated on troubleshooting accounting issues within the system, creating saved searches for transaction visibility and auditability, and designing workflows to automate approval routing and routine financial tasks inside Oracle NetSuite ERP.
Operational coverage emphasized the accounting and finance departments, addressing month end close orchestration, journal entry controls, invoice processing, and internal reporting processes. Governance changes included standardizing approval workflows, formalizing role based access for finance users, and embedding saved searches as part of control documentation and audit trails.
Day to day activities cited in the engagement included ongoing troubleshooting of accounting exceptions, iterative refinement of saved searches to surface reconciliation variances, and the construction of NetSuite workflows aimed at maximizing efficiencies within NetSuite. These configuration and process workstreams were the primary means by which Outdoor Adventures stabilized financial processing in the Oracle NetSuite ERP environment.
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Outdoor Adventures Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Legacy | Google Workspace (Formerly Google G-Suite) | Collaboration | Collaboration | n/a | 2011 | 2011 |
In 2011, Outdoor Adventures deployed Google Workspace (Formerly Google G-Suite) as its primary Collaboration platform. The implementation is a cloud-hosted, multi-tenant SaaS architecture that provides foundational communication and collaboration services across the company.
Google Workspace (Formerly Google G-Suite) is configured to deliver Gmail for corporate email, Google Calendar for scheduling, Google Drive and shared drives for centralized file storage, Docs Sheets and Slides for real-time document collaboration, and Google Meet for virtual meetings. Administrative controls are operated through the Google Admin console for user account provisioning, group management, role-based access to shared resources, and basic device and data management.
Outdoor Adventures uses Google Workspace, a Collaboration solution, to support core business functions including communications, document collaboration, scheduling, and virtual meeting workflows. Governance is centered on Google Workspace administrative policies and group-based access controls, aligning IT account management with business user collaboration needs.
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Survey and Questionnaire | Collaboration |
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2023 | 2023 |
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Outdoor Adventures CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| ReviewTrackers | Legacy | ReviewTrackers Reputation Management | Customer Experience | CRM | n/a | 2021 | 2021 |
In 2021, Outdoor Adventures implemented ReviewTrackers Reputation Management as a Customer Experience application. The deployment embeds ReviewTrackers Reputation Management on Outdoor Adventures' public website to centralize guest review capture, display, and ongoing monitoring. Implementation focuses on automated review aggregation, real-time alerting for new reviews, and a consolidated dashboard for cross-functional visibility using standard reputation management capabilities.
Configuration emphasized response workflow orchestration and role based access to align customer service and marketing teams with structured review response processes and content moderation controls. Operational coverage includes customer facing touchpoints and online channels, with review data surfaced for marketing communications and service recovery workflows. Integrations are confined to the website implementation as stated, and the deployment leverages analytics, tagging, and reporting features typical of Customer Experience platforms to support governance and operational coordination.
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Marketing Automation | CRM |
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2019 | 2019 |
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Outdoor Adventures PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Transactional Email | PaaS |
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2022 | 2022 |
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Outdoor Adventures IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Hosting and Computing Services | IaaS |
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2014 | 2014 |
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Application Hosting and Computing Services | IaaS |
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2015 | 2015 |
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Application Hosting and Computing Services | IaaS |
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2020 | 2020 |
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Application Hosting and Computing Services | IaaS |
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2021 | 2021 |
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Content Delivery Network | IaaS |
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2018 | 2018 |
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IT Decision Makers and Key Stakeholders at Outdoor Adventures
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| No data found | ||||||
Apps Being Evaluated by Outdoor Adventures Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Outdoor Adventures IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Outdoor Adventures digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
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FAQ - APPS RUN THE WORLD Outdoor Adventures Technographics
Outdoor Adventures is a Leisure and Hospitality organization based in United States,
with around 280 employees and annual revenues of $30.0 million.
Outdoor Adventures operates a diverse technology stack with applications such as
Oracle NetSuite ERP, Google Workspace (Formerly Google G-Suite) and ReviewTrackers Reputation Management,
covering areas like ERP Financial, Collaboration and Customer Experience.
Outdoor Adventures has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Oracle, Google and ReviewTrackers.
Outdoor Adventures recently adopted applications including
Pabbly Form Builder in 2023, SMTP Transactional Emails in 2022 and ReviewTrackers Reputation Management in 2021,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Outdoor Adventures’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates Outdoor Adventures’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Outdoor Adventures technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.