Outward Hound
7337 S Revere Parkway,
Centennial, 80112, CO,
United States
Centennial, 80112, CO,
United States
1 800-477-5735
Retail
Outward Hound Technographics
Outward Hound Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Outward Hound and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 100 Outward Hound employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Outward Hound has purchased the following applications: Sage 100 (formerly MAS 90 & MAS 200) for ERP Financial in 2017, FreeWheel Demandsuite for Agency Management in 2022, Zendesk Chat for Chatbots and Conversational AI in 2017 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Outward Hound is running and its propensity to invest more and deepen its relationship with Sage , Amazon Web Services (AWS) , Apple or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Outward Hound revenues, which have grown to $10.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Outward Hound intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Outward Hound Tech Stack and Enterprise Applications
ERP Financial Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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| Sage | Legacy | Sage 100 (formerly MAS 90 & MAS 200) | ERP Financial | ERP Financial Management | n/a | 2017 | 2017 |
In 2017 Outward Hound implemented Sage 100 (formerly MAS 90 & MAS 200) as its ERP Financial system to support back office financials and order fulfillment operations. The initial deployment focused on consolidating order entry and inventory workflows into a single ERP Financial application to support domestic and international customer orders.
Sage 100 was configured to handle core financial ledgers alongside order management and inventory allocation capabilities, enabling order processing, prioritization of deliveries, and shipment tracking within the same application stack. Configuration emphasized order entry controls, inventory reservation and allocation logic, and transactional posting to accounts receivable and general ledger modules consistent with ERP Financial practice.
The implementation integrated Sage 100 with True Commerce EDI for electronic order exchange, with Web Synapse for web order ingestion, and with Zendesk to channel customer service tickets into fulfillment workflows. Those integrations supported a continuous flow from EDI and web order capture through fulfillment execution and customer case handling, with Sage 100 as the transactional system of record.
Operational coverage included order fulfillment and customer service teams operating at the Centennial, CO site, with governance centered on order prioritization, inventory allocation policies, and documented complaint handling procedures. Day to day use documented in operational roles shows Sage 100 used to process and monitor domestic and international shipments while aligning customer service workflows and inventory planning with financial posting.
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Payment Processing | ERP Financial Management |
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2021 | 2021 |
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Payment Processing | ERP Financial Management |
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2021 | 2021 |
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ERP Services and Operations
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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| FreeWheel, A Comcast Company | Legacy | FreeWheel Demandsuite | Agency Management | ERP Services and Operations | n/a | 2022 | 2022 |
In 2022, Outward Hound implemented FreeWheel Demandsuite to support digital advertising operations on its consumer retail website. The FreeWheel Demandsuite deployment addresses Agency Management needs by providing a centralized platform for programmatic demand orchestration and ad serving on outwardhound.com.
Configuration emphasized modules typical for Agency Management, including campaign management and trafficking, inventory configuration and yield controls, ad decisioning logic, and reporting and analytics for campaign measurement. The implementation of FreeWheel Demandsuite included deployment of ad tags into the website front end to enable real time ad calls and campaign targeting.
Operational scope covered digital marketing, e commerce merchandising, and revenue operations, centralizing campaign orchestration and inventory governance within those teams. Integrations linked FreeWheel Demandsuite directly to the website ad slots and the site delivery layer to enable live monetization workflows and consolidated campaign reporting.
Governance established new trafficking workflows, creative and tag governance processes, and a reporting cadence to align marketing and monetization stakeholders. FreeWheel Demandsuite functions as Outward Hound's Agency Management platform for ongoing ad operations on its website.
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AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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| Zendesk | Legacy | Zendesk Chat | Chatbots and Conversational AI | AI-Powered Application | n/a | 2017 | 2017 |
In 2017, Outward Hound deployed Zendesk Chat to provide web based customer engagement. The deployment embeds Zendesk Chat on the Outward Hound website as a Chatbots and Conversational AI solution to capture live customer inquiries and initiate conversational sessions. Implementation scope was site level web chat focused on customer support interactions.
Zendesk Chat was configured with a standard web chat widget, automated triggers and canned responses, agent routing and chat transcript capture to support online support workflows. Outward Hound uses Zendesk Chat as its Chatbots and Conversational AI solution for online customer support, aligning chat scripting and agent workflow configuration with support operations. Governance emphasizes chat script management, response library curation and agent console procedures to operationalize live website chat.
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Chatbots and Conversational AI | AI-Powered Application |
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2021 | 2021 |
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Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Collaboration | Collaboration |
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2015 | 2015 |
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eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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eCommerce | eCommerce |
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2021 | 2021 |
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Product Review Management | eCommerce |
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2021 | 2021 |
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Customer Experience | CRM |
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2020 | 2020 |
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Customer Support | CRM |
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2022 | 2022 |
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Digital Advertising Platform | CRM |
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2022 | 2022 |
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Digital Advertising Platform | CRM |
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2022 | 2022 |
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Marketing Analytics | CRM |
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2021 | 2021 |
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Marketing Analytics, Data Management Platform | CRM |
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2022 | 2022 |
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Marketing Automation | CRM |
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2021 | 2021 |
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Marketing Automation | CRM |
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2017 | 2017 |
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Marketing Automation | CRM |
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2020 | 2020 |
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2015 | 2015 |
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Application Hosting and Computing Services | IaaS |
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2015 | 2015 |
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Content Delivery Network | IaaS |
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2022 | 2022 |
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Content Delivery Network | IaaS |
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2022 | 2022 |
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CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Secure Email Gateways (SEGs) | CyberSecurity |
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2021 | 2021 |
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IT Decision Makers and Key Stakeholders at Outward Hound
| First Name | Last Name | Title | Function | Department | Phone | |
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| No data found | ||||||
Apps Being Evaluated by Outward Hound Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Outward Hound IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Outward Hound digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
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FAQ - APPS RUN THE WORLD Outward Hound Technographics
Outward Hound is a Retail organization based in United States,
with around 100 employees and annual revenues of $10.0 million.
Outward Hound operates a diverse technology stack with applications such as
Sage 100 (formerly MAS 90 & MAS 200), FreeWheel Demandsuite and Zendesk Chat,
covering areas like ERP Financial, Agency Management and Chatbots and Conversational AI.
Outward Hound has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Sage, FreeWheel, A Comcast Company and Zendesk.
Outward Hound recently adopted applications including
FreeWheel Demandsuite in 2022, Zendesk Service in 2022 and Magnite (ex Rubicon Project) in 2022,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Outward Hound’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates Outward Hound’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Outward Hound technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.