Owlet Baby Care
2500 Executive Parkway,
Lehi, 84043, UT,
United States
Lehi, 84043, UT,
United States
1 866-600-6800
Life Sciences
Owlet Baby Care Technographics
Owlet Baby Care Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Owlet Baby Care and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 200 Owlet Baby Care employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Owlet Baby Care has purchased the following applications: Oracle NetSuite ERP for ERP Financial in 2016, Greenhouse ATS for Applicant Tracking System in 2021, Google Workspace (Formerly Google G-Suite) for Collaboration in 2013 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Owlet Baby Care is running and its propensity to invest more and deepen its relationship with Oracle , Amazon Web Services (AWS) , Apple or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Owlet Baby Care revenues, which have grown to $75.8 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Owlet Baby Care intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Owlet Baby Care Tech Stack and Enterprise Applications
ERP Financial Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Oracle | Legacy | Oracle NetSuite ERP | ERP Financial | ERP Financial Management | n/a | 2016 | 2016 |
In 2016, Owlet Baby Care implemented Oracle NetSuite ERP as its ERP Financial platform. The engagement was executed as a managed business award with a six month transition to Oracle NetSuite ERP focused on centralizing transactional finance and standardizing order and revenue flows.
Configuration emphasis covered core financial modules typical of ERP Financial deployments, including general ledger, accounts payable, accounts receivable, fixed asset accounting, and billing and revenue processes. Order to cash and procure to pay workflows were aligned with commerce and fulfillment touchpoints, and automated invoicing and payment reconciliation routines were configured to support high velocity e-commerce transactions.
Integrations completed during the six month transition explicitly included payment portals, warehouse systems, CRM systems, EDI connections, e-commerce platforms, and other third party services. Those integrations linked finance, order management, fulfillment, and customer service processes, and established EDI connectivity for trading partner transaction flows.
The rollout encompassed cutover sequencing, process mapping, data consolidation, and EDI onboarding, with governance instituted through centralized change control and transactional cutover windows. Oracle NetSuite ERP became the financial system of record for Owlet Baby Care, underpinning cross functional finance and commerce operations.
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Payment Processing | ERP Financial Management |
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2017 | 2017 |
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Payment Processing | ERP Financial Management |
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2020 | 2020 |
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Payment Processing | ERP Financial Management |
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2020 | 2020 |
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Payment Processing | ERP Financial Management |
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2021 | 2021 |
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HCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Greenhouse | Legacy | Greenhouse ATS | Applicant Tracking System | HCM | n/a | 2021 | 2021 |
In 2021, Owlet Baby Care implemented Greenhouse ATS as its Applicant Tracking System and surfaced Greenhouse ATS on the corporate careers site. The deployment centralized job requisition publishing and candidate intake through the website for a company level recruiting operation supporting the organization's talent acquisition needs.
The Greenhouse ATS implementation included Applicant Tracking System capabilities such as job posting management, candidate tracking, interview scheduling, structured interview scorecards and offer workflow configuration. Operational ownership is with HR and hiring managers, with the careers site integration routing external applicants directly into Greenhouse ATS to enable recruiter review and interview orchestration. Governance was implemented through configured requisition approval steps and standardized interviewer scorecard processes to align hiring workflows across corporate and product teams.
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Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Legacy | Google Workspace (Formerly Google G-Suite) | Collaboration | Collaboration | n/a | 2013 | 2013 |
In 2013, Owlet Baby Care implemented Google Workspace (Formerly Google G-Suite) as its primary Collaboration platform. The implementation centralized corporate email and team productivity tooling under Google Workspace (Formerly Google G-Suite) to support core business functions. Owlet Baby Care Google Workspace Collaboration supports email, calendaring, document collaboration, cloud storage and video conferencing.
The deployment uses a cloud hosted SaaS architecture managed through the Google Admin console with domain management and role based account provisioning to align with company IT policies. Functional modules implemented include Gmail for corporate mail routing, Google Drive and Shared Drives for file storage, Google Docs and Sheets for real time collaborative authoring, and Google Meet for virtual meetings. Governance and operational controls implemented emphasize centralized user provisioning, group based access control and native audit logging to support product, customer support, marketing and operations workflows.
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eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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eCommerce Fraud Protection | eCommerce |
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2020 | 2020 |
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eCommerce | eCommerce |
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2017 | 2017 |
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eCommerce | eCommerce |
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2018 | 2018 |
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Personalization and Product Recommendations | eCommerce |
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2019 | 2019 |
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Customer Experience | CRM |
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2016 | 2016 |
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Customer Support | CRM |
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2019 | 2019 |
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Digital Advertising Platform | CRM |
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2015 | 2015 |
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Digital Advertising Platform | CRM |
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2016 | 2016 |
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Digital Advertising Platform | CRM |
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2016 | 2016 |
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Digital Advertising Platform | CRM |
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2021 | 2021 |
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Digital Advertising Platform | CRM |
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2016 | 2016 |
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Digital Advertising Platform | CRM |
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2018 | 2018 |
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Marketing Analytics | CRM |
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2013 | 2013 |
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Marketing Analytics | CRM |
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2018 | 2018 |
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Marketing Analytics | CRM |
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2021 | 2021 |
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Marketing Automation | CRM |
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2017 | 2017 |
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Marketing Automation | CRM |
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2017 | 2017 |
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Marketing Automation | CRM |
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2020 | 2020 |
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Partner Relationship Management | CRM |
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2020 | 2020 |
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Partner Relationship Management | CRM |
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2021 | 2021 |
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Tag Management | CRM |
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2020 | 2020 |
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ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Performance Management | ITSM |
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2015 | 2015 |
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PLM and Engineering
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Intellectual Property Management | PLM and Engineering |
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2023 | 2023 |
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PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Transactional Email | PaaS |
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2017 | 2017 |
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Transactional Email | PaaS |
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2018 | 2018 |
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2019 | 2019 |
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Application Hosting and Computing Services | IaaS |
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2013 | 2013 |
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Content Delivery Network | IaaS |
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2013 | 2013 |
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Content Delivery Network | IaaS |
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2021 | 2021 |
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CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Secure Email Gateways (SEGs) | CyberSecurity |
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2021 | 2021 |
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IT Decision Makers and Key Stakeholders at Owlet Baby Care
| First Name | Last Name | Title | Function | Department | Phone | |
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| No data found | ||||||
Apps Being Evaluated by Owlet Baby Care Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Owlet Baby Care IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Owlet Baby Care digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
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FAQ - APPS RUN THE WORLD Owlet Baby Care Technographics
Owlet Baby Care is a Life Sciences organization based in United States,
with around 200 employees and annual revenues of $75.8 million.
Owlet Baby Care operates a diverse technology stack with applications such as
Oracle NetSuite ERP, Greenhouse ATS and Google Workspace (Formerly Google G-Suite),
covering areas like ERP Financial, Applicant Tracking System and Collaboration.
Owlet Baby Care has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Oracle, Greenhouse and Google.
Owlet Baby Care recently adopted applications including
ThornCrest in 2023, Affirm in 2021 and Greenhouse ATS in 2021,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Owlet Baby Care’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates Owlet Baby Care’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Owlet Baby Care technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.