AI Buyer Insights:

Michelin, an e2open customer evaluated Oracle Transportation Management

Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

Michelin, an e2open customer evaluated Oracle Transportation Management

Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

Papasha Media Tech Stack and Enterprise Applications

Papasha Media AI-Powered Application
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Adxl Legacy Adxl AI Intelligent Process Automation AI-Powered Application n/a 2023 2023
In 2023, Papasha Media deployed Adxl AI to centralize paid advertising across Google, Facebook, TikTok and LinkedIn for client campaigns in South Africa. Adxl AI was implemented as an Intelligent Process Automation platform to automate audience targeting and retargeting within the marketing process area. The implementation leveraged inferred modules from Adxl AI including AI audience targeting, customer list sync and automated retargeting to create centralized campaign orchestration and automated audience workflows. Configuration work focused on rule driven audience segmentation, scheduled list synchronization and automated retargeting sequences to reduce manual campaign management. These modules were used to define audience selection logic and sequential retargeting windows for client campaigns. Integrations connected Adxl AI directly to Google, Facebook, TikTok and LinkedIn ad channels to centralize audience synchronization, bidding signals and retargeting triggers. Operational coverage targeted Papasha Media marketing teams supporting client campaigns across South Africa, with Adxl AI serving as the control plane for paid channel orchestration. Customer lists were synchronized into Adxl AI to inform targeting cohorts and automated retargeting rules. Governance and process changes included revised campaign setup steps and audience approval workflows to align operating procedures with automated targeting and retargeting capabilities. The vendor reports time and effort savings plus better targeting outcomes following the Adxl AI deployment.
Papasha Media Content Management
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Automattic Legacy WordPress Web Content Management Content Management n/a 2019 2019
Papasha Media IaaS
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Hetzner Legacy Hetzner Application Hosting and Computing Services IaaS n/a 2018 2018
Content Delivery Network IaaS 2021 2021

IT Decision Makers and Key Stakeholders at Papasha Media

First Name Last Name Title Function Department Email Phone
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Apps Being Evaluated by Papasha Media Executives

APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Papasha Media IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Papasha Media digital transformation priorities and AI adoption trends.
Date Company Status Vendor Product Category Market
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FAQ - APPS RUN THE WORLD Papasha Media Technographics
Papasha Media is a Media organization based in South Africa, with around 110 employees and annual revenues of $23.0 million.
Papasha Media operates a diverse technology stack with applications such as Adxl AI, WordPress and Hetzner, covering areas like Intelligent Process Automation, Web Content Management and Application Hosting and Computing Services.
Papasha Media has invested in cloud applications and AI-driven platforms to optimize efficiency and growth, collaborating with vendors such as Adxl, Automattic and Hetzner.
Papasha Media recently adopted applications including Adxl AI in 2023, jsDelivr CDN in 2021 and WordPress in 2019, highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Papasha Media’s key decision makers and IT executives, available to Premium subscribers.
Our research team continuously updates Papasha Media’s profile with verified software purchases, vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Papasha Media technographics profile, including detailed breakdowns by category, vendor, and IT decision makers.