Para Rubber New Zealand Technographics
Discover the latest software purchases and digital transformation initiatives being undertaken by Para Rubber New Zealand and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 75 Para Rubber New Zealand employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Para Rubber New Zealand has purchased the following applications: Today Corporate Controller for Retail Management in 2006, Today Eperfect for eCommerce in 2006, Intuit Mailchimp for Marketing Automation in 2023 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Para Rubber New Zealand is running and its propensity to invest more and deepen its relationship with Today Software , PrestaShop , Automattic or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Para Rubber New Zealand revenues, which have grown to $8.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Para Rubber New Zealand intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
ERP Services and Operations
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Today Software | Legacy | Today Corporate Controller | Retail Management | ERP Services and Operations | n/a | 2006 | 2006 |
In 2006, Para Rubber New Zealand implemented Today Corporate Controller as its head office retail management platform. Today Corporate Controller is used for Retail Management to centralize product catalogue control and reporting across the company and its franchise network in New Zealand.
Vendor documentation identifies RMSperfect, also referred to as Corporate Controller, as the Head Office application providing inventory management, merchandising, and reporting modules. Today Corporate Controller is configured to author and distribute product catalogues, maintain master inventory records, and produce near real time sales and stock reports used by merchandising and operations teams.
Operationally the implementation integrates head office Today Corporate Controller with branch point of sale systems, enabling data flows from individual franchise sites into centralized reporting and stock visibility. The deployment scope covers Head Office and franchise retail sites across New Zealand, with the system supporting sales operations, inventory control, and merchandising decision workflows.
Governance centered on head office catalogue stewardship and reporting cadence, with Corporate Controller as the authoritative source for product definitions and stock status. The implementation is described as delivering centralized management of product catalogues and near real time sales and stock reports across the franchise network, reflecting the vendor cited functional scope.
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eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Today Software | Legacy | Today Eperfect | eCommerce | eCommerce | n/a | 2006 | 2006 |
In 2006 Para Rubber New Zealand implemented Today Eperfect in the eCommerce category with Today Software to support its franchise and multi-branch retail footprint in New Zealand. The engagement delivered a combined retail point of sale, inventory management, and corporate controller capability to centralize transaction capture and financial oversight across stores.
Implementation emphasized Today Eperfect modules for retail POS workflows, inventory replenishment and stock control, and corporate controller functionality for consolidated reporting. The deployment leveraged Today Eperfect eCommerce integration features to align online order and fulfillment workflows with in-store POS and inventory state, enabling synchronized product availability and sales capture.
Operational coverage focused on store operations and corporate finance across Para Rubber New Zealand's franchise and multi-branch network, with configuration to support branch-level transactions and centralized corporate consolidation. Near-real-time stock and sales reporting was enabled by the integrated POS and inventory flows, supporting operational visibility for store managers and central finance.
Governance and process changes included centralization of sales reporting and inventory reconciliation under the corporate controller capability, and rollout sequencing to bring franchise locations onto a unified transaction and reporting model. Today Eperfect served as the eCommerce application that tied point of sale, inventory management, and corporate controller functions into a single operational landscape for retail and finance teams.
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eCommerce | eCommerce |
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2014 | 2014 |
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eCommerce | eCommerce |
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2022 | 2022 |
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Intuit | Legacy | Intuit Mailchimp | Marketing Automation | CRM | n/a | 2023 | 2023 |
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PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Apps Development | PaaS |
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2023 | 2023 |
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CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Security (AppSec) | CyberSecurity |
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2020 | 2020 |
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Secure Sockets Layer (SSL) | CyberSecurity |
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2013 | 2013 |
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Secure Sockets Layer (SSL) | CyberSecurity |
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2018 | 2018 |
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