Westbury-sub-Mendip Wells, BA5 1EY,
United Kingdom
Party Packs Technographics
Party Packs Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Party Packs and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 20 Party Packs employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Party Packs has purchased the following applications: Google Pay for Payment Processing in 2020, Tidio Live Chat for Chatbots and Conversational AI in 2019, Shopify for eCommerce in 2020 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Party Packs is running and its propensity to invest more and deepen its relationship with Google , Apple , Tidio or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Party Packs revenues, which have grown to $2.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Party Packs intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Party Packs Tech Stack and Enterprise Applications
Party Packs ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Legacy | Google Pay | Payment Processing | ERP | n/a | 2020 | 2020 |
In 2020, Party Packs implemented Google Pay on its ecommerce website to handle online payments. Party Packs implemented Google Pay for Payment Processing to enable browser wallet acceptance during checkout and to provide a native payment option on the storefront.
The technical implementation is a client side JavaScript integration embedded in the checkout page, enabling the Google Pay payment button, tokenization of card credentials, and direct browser based payment authorization. Operational scope is the Party Packs ecommerce site in the United Kingdom and the rollout affected ecommerce and operations functions by changing checkout flows and payment acceptance logic, with governance focused on checkout page configuration and payment handling rules.
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Payment Processing | ERP |
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2020 | 2020 |
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Party Packs AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Tidio | Legacy | Tidio Live Chat | Chatbots and Conversational AI | AI-Powered Application | n/a | 2019 | 2019 |
In 2019, Party Packs implemented Tidio Live Chat. Tidio Live Chat is a Chatbots and Conversational AI application embedded on the Party Packs website to enable real-time visitor messaging and front-line customer engagement on the e-commerce storefront. The deployment is a web-embedded chat widget configured for live operator handoff and automated messaging, and it is positioned to support customer support and online sales engagement. This establishes the relationship Party Packs Tidio Live Chat Chatbots and Conversational AI for customer support and sales functions.
Tidio Live Chat was configured to provide live chat messaging, bot-driven automated responses, visitor context capture and lead capture within the chat flow, reflecting capabilities typical of the Chatbots and Conversational AI category. Operational ownership sits with the small internal support team who manage chat scripts, autoresponder configuration and day-to-day message handling, keeping architecture lightweight and front-end focused. Governance emphasizes chat content control and response workflows, with staff-level configuration rather than formal third-party integration projects. The implementation is scoped to the website customer experience and direct support channels rather than back-office system orchestration.
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Party Packs eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Shopify | Legacy | Shopify | eCommerce | eCommerce | n/a | 2020 | 2020 |
In 2020, Party Packs implemented Shopify to power its eCommerce storefront on its public website. The deployment functions as the primary online retail channel for the United Kingdom retailer, covering product catalog management, shopping cart and checkout, hosted payments and customer account management. The implementation aligns with the company's small business operational profile, centralizing website merchandising, pricing and order capture within the Shopify administrative console.
Shopify configuration reflects core eCommerce modules for product and inventory management, storefront theming, checkout workflows and hosted payment processing, and it supports common shipping and fulfillment connectors used in the category. Operational coverage includes online sales, merchandising, customer service order management and fulfillment coordination, with governance managed through a central shop administrator and distributed staff handling day to day order operations. Party Packs Shopify eCommerce deployment supports the retailer's primary online retail sales function.
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eCommerce | eCommerce |
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2020 | 2020 |
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Personalization and Product Recommendations | eCommerce |
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2019 | 2019 |
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Party Packs SCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Inventory Management | SCM |
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2019 | 2019 |
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Party Packs CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Customer Engagement | CRM |
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2019 | 2019 |
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Customer Experience | CRM |
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2014 | 2014 |
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Customer Experience | CRM |
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2016 | 2016 |
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Digital Advertising Platform | CRM |
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2014 | 2014 |
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Marketing Automation | CRM |
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2019 | 2019 |
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Party Packs TRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Governance, Risk and Compliance | TRM |
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2020 | 2020 |
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Party Packs PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Transactional Email | PaaS |
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2019 | 2019 |
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Party Packs IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2012 | 2012 |
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Application Hosting and Computing Services | IaaS |
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2020 | 2020 |
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Content Delivery Network | IaaS |
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2021 | 2021 |
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IT Decision Makers and Key Stakeholders at Party Packs
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Apps Being Evaluated by Party Packs Executives
| Date | Company | Status | Vendor | Product | Category | Market |
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