PBA Technographics
PBA Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by PBA and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 96 PBA employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that PBA has purchased the following applications: Arca Evolution for ERP Financial in 2017, Intuit Mailchimp for Marketing Automation in 2021, Cloudflare CDN for Content Delivery Network in 2021 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems PBA is running and its propensity to invest more and deepen its relationship with Wolters Kluwer , Intuit , Cloudflare or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing PBA revenues, which have grown to $18.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for PBA intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
PBA Tech Stack and Enterprise Applications
PBA ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Wolters Kluwer | Legacy | Arca Evolution | ERP Financial | ERP | n/a | 2017 | 2017 |
In 2017, PBA SPA implemented Arca Evolution as its Enterprise Resource Planning system to centralize manufacturing, inventory and order workflows. The deployment consolidated transactional control across production, warehouse, sales and finance, aligning operational data flows to a single ERP backbone and improving visibility for management and shop floor teams.
Arca Evolution was configured to support inventory management, sales order processing, procurement, production planning and financial accounting, with workflow controls and process orchestration applied to standardize handoffs and approval steps. Operational scope covered manufacturing operations, warehouse operations, sales and customer service functions, and governance changes focused on clearer role responsibilities and tighter process control, which management reports resulted in reduced costs and faster customer response times without increasing warehouse stocks.
|
PBA CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Intuit | Legacy | Intuit Mailchimp | Marketing Automation | CRM | n/a | 2021 | 2021 |
In 2021, PBA SPA deployed Intuit Mailchimp as its Marketing Automation solution and embedded the platform into its public website. PBA SPA uses Intuit Mailchimp on their website to capture subscribers, manage email sends, and coordinate customer engagement workflows tied to marketing and order communications.
The implementation centers on web-embedded signup forms, audience management, email campaign templates, and automated journey workflows consistent with Marketing Automation capabilities. Configuration work included list segmentation, template library setup, campaign scheduling, automation triggers for onboarding and promotions, and site tracking to attribute web activity to Mailchimp campaigns, with Intuit Mailchimp serving as the central email and automation engine.
Operational ownership is assigned to the marketing function, supporting customer engagement across the Italy site and linking website subscriber capture to campaign execution. Integrations are limited to direct website embedding and site-level tracking, enabling subscriber synchronization and campaign attribution without named third party system integrations. Governance emphasizes centralized contact lists, opt-in consent capture, and campaign approval workflows to enforce deliverability and privacy practices.
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PBA IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Cloudflare | Legacy | Cloudflare CDN | Content Delivery Network | IaaS | n/a | 2021 | 2021 |
In 2021, PBA SPA implemented Cloudflare CDN on its public website. The deployment uses Cloudflare CDN as the Content Delivery Network to deliver static assets and site content for www.pba.it, establishing an edge delivery layer for the company web footprint.
Configuration emphasizes edge caching and origin pull, with standard CDN capabilities such as cache control header management, TLS certificate provisioning, and HTTP to HTTPS routing managed at the edge and DNS level. Operational ownership is aligned to web operations and marketing for content invalidation and cache policy updates, and governance includes centralized configuration of caching rules and certificate lifecycle management. The Cloudflare CDN implementation is positioned to serve customer facing pages and digital assets, linking the Content Delivery Network to PBA SPA web operations and external customer experience.
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IT Decision Makers and Key Stakeholders at PBA
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| No data found | ||||||
Apps Being Evaluated by PBA Executives
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| No data found | ||||||