Perrys
7 Gatehouse Way,
Aylesbury, HP19 8DB,
United Kingdom
Aylesbury, HP19 8DB,
United Kingdom
44 16 0466-7300
Automotive
Perrys Technographics
Perrys Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Perrys and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 1390 Perrys employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Perrys has purchased the following applications: Zellis MyView for Employee Self Service in 2020, Autoline Drive DMS for Dealership Management in 2018, Visitor Chat for Chatbots and Conversational AI in 2020 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Perrys is running and its propensity to invest more and deepen its relationship with Zellis , CDK Global , Keyloop or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Perrys revenues, which have grown to $1.03 billion in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Perrys intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Perrys Tech Stack and Enterprise Applications
Perrys HCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Zellis | Legacy | Zellis MyView | Employee Self Service | HCM | n/a | 2020 | 2020 |
In 2020, Perrys deployed Zellis MyView as its Employee Self Service application. Zellis MyView is hosted by the vendor and accessed via web browsers, surfaced on Perrys website to deliver employee-facing HR and payroll self-service functions to approximately 1,390 employees in the United Kingdom. The deployment centralizes employee access to core self-service capabilities and positions Zellis MyView as the primary Employee Self Service touchpoint for staff.
Implementation focuses on standard Employee Self Service modules including payslip and tax statement viewing, absence and leave requests, personal data maintenance, and a document library for HR communications. Permissions based on user role are configured within Zellis MyView administrative settings, with HR and payroll teams retaining governance for account provisioning, policy updates, and content management. The architecture is a vendor-hosted web portal surfaced through Perrys website URL, supporting access from desktop and mobile browsers and consolidating employee HR workflows into a single self-service interface.
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Payroll | HCM |
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2015 | 2015 |
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Perrys ERP Services and Operations
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| CDK Global | Legacy | Autoline Drive DMS | Dealership Management | ERP Services and Operations | n/a | 2018 | 2018 |
In 2018 Perrys implemented Autoline Drive DMS from CDK Global as its Dealership Management platform across the Perrys Motor Group network in the United Kingdom. The deployment established a single platform to address multi-site dealership operations and to provide consolidated visibility across sales and aftersales activities.
The implementation centered on Dealership Management capabilities common to Autoline Drive DMS, including centralized vehicle inventory management, sales workflow orchestration, service and parts workflow support, and consolidated reporting and analytics. Configuration emphasized standardized process flows for retail vehicle lifecycle management and structured data capture to support operational transparency.
Operational coverage extended across retail sales and aftersales departments within Perrys network sites, aligning day-to-day dealership operations with a unified data model to enable network-wide visibility. Autoline Drive DMS functioned as the central transactional and reporting system for vehicle transactions, service orders, parts movements, and customer interactions, improving cross-site process consistency.
Governance and rollout prioritized process standardization and centralized reporting to deliver the stated process improvements and true visibility across the network. Implementation narratives from Perrys highlight that Autoline Drive DMS provided the operational control and consolidated dashboards necessary to manage multi-site dealership operations under a single Dealership Management solution.
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Dealership Management | ERP Services and Operations |
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2022 | 2022 |
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Distribution ERP | ERP Services and Operations |
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2015 | 2015 |
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Loan Management | ERP Services and Operations |
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2012 | 2012 |
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Perrys AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Visitor Chat | Legacy | Visitor Chat | Chatbots and Conversational AI | AI-Powered Application | n/a | 2020 | 2020 |
In 2020, Perrys implemented Visitor Chat on its public website, using the Visitor Chat application as a customer-facing conversational layer in the Chatbots and Conversational AI category. The deployment is a web-embedded chat interface on perrys.co.uk intended to support customer engagement for the automotive retail business, aligning the application with online inquiry handling and digital lead capture workflows.
Visitor Chat at Perrys is configured for inbound inquiry triage, automated responses to common questions, lead capture, and conversational routing to human agents when escalation is required, reflecting typical functional modules for Chatbots and Conversational AI. Operational ownership sits with Perrys digital and customer service teams, the rollout is focused on the company website in the United Kingdom, and the implementation emphasizes continuous tuning of conversational content and session context to support online sales and service workflows.
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Perrys Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Collaboration | Collaboration |
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2020 | 2020 |
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Perrys Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application, Web and Enterprise Search | Content Management |
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2021 | 2021 |
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Perrys CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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CRM | CRM |
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2014 | 2014 |
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Customer Experience | CRM |
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2016 | 2016 |
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Digital Advertising Platform | CRM |
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2017 | 2017 |
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Digital Advertising Platform | CRM |
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2016 | 2016 |
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Digital Advertising Platform | CRM |
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2018 | 2018 |
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Marketing Automation | CRM |
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2019 | 2019 |
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Marketing Automation | CRM |
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2021 | 2021 |
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Perrys PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Transactional Email | PaaS |
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2019 | 2019 |
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Transactional Email | PaaS |
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2023 | 2023 |
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Perrys IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2018 | 2018 |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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Content Delivery Network | IaaS |
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2021 | 2021 |
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Perrys CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Secure Email Gateways (SEGs) | CyberSecurity |
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2013 | 2013 |
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IT Decision Makers and Key Stakeholders at Perrys
| First Name | Last Name | Title | Function | Department | Phone | |
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IT Director | Director | IT | |
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Finance Director | Director | Finance | |
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Group Financial Controller | Director | Finance | |
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Apps Being Evaluated by Perrys Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Perrys IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Perrys digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
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FAQ - APPS RUN THE WORLD Perrys Technographics
Perrys is a Automotive organization based in United Kingdom,
with around 1390 employees and annual revenues of $1.03 billion.
Perrys operates a diverse technology stack with applications such as
Zellis MyView, Autoline Drive DMS and Visitor Chat,
covering areas like Employee Self Service, Dealership Management and Chatbots and Conversational AI.
Perrys has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Zellis, CDK Global and Visitor Chat.
Perrys recently adopted applications including
SMTP Transactional Emails in 2023, Keyloop DMS in 2022 and Algolia Search in 2021,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Perrys’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates Perrys’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Perrys technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.