Picnic Time Family of Brands
5131 Maureen Lane,
Moorpark, 93021, CA,
United States
Moorpark, 93021, CA,
United States
1 805-529-7400
Retail
Picnic Time Family of Brands Technographics
Picnic Time Family of Brands Software Purchases and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Picnic Time Family of Brands and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 65 Picnic Time Family of Brands employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Picnic Time Family of Brands has purchased the following applications: Microsoft Dynamics GP for ERP Financial in 2011, Google Workspace (Formerly Google G-Suite) for Collaboration in 2017, WooCommerce for eCommerce in 2021 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Picnic Time Family of Brands is running and its propensity to invest more and deepen its relationship with Microsoft , Google , Automattic or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Picnic Time Family of Brands revenues, which have grown to $10.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Picnic Time Family of Brands intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Picnic Time Family of Brands Data, Technology Stack, and Enterprise Applications
ERP Financial Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft Dynamics GP | ERP Financial | ERP Financial Management | n/a | 2011 | 2011 |
In 2011, Picnic Time Family of Brands implemented Microsoft Dynamics GP as an ERP Financial core to centralize accounting and finance functions. The deployment established Microsoft Dynamics GP as the primary system for financial statement preparation and the monthly reporting package across the company.
The implementation configured core General Ledger driven reporting, budgeting workflows, inventory control processes, project cost tracking, and customer profitability analysis. Microsoft Dynamics GP was used to generate new company budgets, cash flow projections, and purchasing advise reports, and to formalize monthly reporting deliverables for management review.
The project included a migration from Sage Elite to Microsoft Dynamics GP and was led by the management team through selection, planning and implementation phases. Operational coverage focused on finance and purchasing processes, with the system supporting ongoing inventory controls and project cost capture across the business.
Governance and process changes accompanied the rollout, with updated accounting and financial reporting practices, strengthened internal controls, and standardized reporting policies and procedures. These changes streamlined company processes and helped increase productivity, reduce or eliminate inefficiencies while enabling a repeatable monthly reporting and budgeting cadence.
|
Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Legacy | Google Workspace (Formerly Google G-Suite) | Collaboration | Collaboration | n/a | 2017 | 2017 |
In 2017, Picnic Time Family of Brands implemented Google Workspace (Formerly Google G-Suite) as its Collaboration platform. The deployment centralized corporate email and productivity tooling for the organization and established a single suite for communication and document collaboration.
Google Workspace (Formerly Google G-Suite) was configured to provide Gmail for email, Google Drive for file storage and shared drives, Google Docs and Sheets for collaborative document editing, Google Calendar for scheduling, and Google Meet for virtual meetings, aligning with standard Collaboration functional modules. Configuration work prioritized user provisioning, group-based access controls, and shared drive structures to support cross-functional file sharing and synchronous collaboration.
Operational coverage included company-wide user provisioning across Picnic Time Family of Brands to support core business workflows while maintaining centralized admin controls. Governance practices were implemented around account administration, permission models, and basic security settings consistent with Google Workspace administration, and site metadata indicates Google Workspace components are present on the public website.
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eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Automattic | Legacy | WooCommerce | eCommerce | eCommerce | n/a | 2021 | 2021 |
In 2021 Picnic Time Family of Brands implemented WooCommerce on its public website. Picnic Time Family of Brands uses the WooCommerce application to operate its online storefront, providing transactional retail capability within the eCommerce category and supporting product catalog publishing, customer checkout and order capture.
The WooCommerce deployment is embedded directly into the company website and is configured to provide standard eCommerce functional modules such as product catalog management, shopping cart and checkout flows, order management and basic inventory tracking, and promotional pricing capabilities. Operational ownership spans e-commerce operations, marketing for merchandising and promotions, and customer service for order and fulfillment inquiries, with governance centered on site-level product data workflows and content publishing approvals. The implementation positions WooCommerce as the central transactional engine for the retailer’s online sales channel.
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SCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Order Management | SCM |
|
2021 | 2021 |
|
CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Marketing Automation | CRM |
|
2020 | 2020 |
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PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Transactional Email | PaaS |
|
2016 | 2016 |
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Transactional Email | PaaS |
|
2016 | 2016 |
|
IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Application Hosting and Computing Services | IaaS |
|
2012 | 2012 |
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Application Hosting and Computing Services | IaaS |
|
2018 | 2018 |
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Application Hosting and Computing Services | IaaS |
|
2020 | 2020 |
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Content Delivery Network | IaaS |
|
2019 | 2019 |
|
CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Secure Email Gateways (SEGs) | CyberSecurity |
|
2015 | 2015 |
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IT Decision Makers and Key Stakeholders at Picnic Time Family of Brands
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| No data found | ||||||
Apps Being Evaluated by Picnic Time Family of Brands Executives
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| No data found | ||||||
FAQ - APPS RUN THE WORLD Picnic Time Family of Brands Technographics
Picnic Time Family of Brands is a Retail organization based in United States,
with around 65 employees and annual revenues of $10.0 million.
Picnic Time Family of Brands operates a diverse technology stack with applications such as
Microsoft Dynamics GP, Google Workspace (Formerly Google G-Suite) and WooCommerce,
covering areas like ERP Financial, Collaboration and eCommerce.
Picnic Time Family of Brands has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Microsoft, Google and Automattic.
Picnic Time Family of Brands recently adopted applications including
WooCommerce in 2021, Cavallo Distribution Cloud in 2021 and Intuit Mailchimp in 2020,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Picnic Time Family of Brands’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates Picnic Time Family of Brands’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Picnic Time Family of Brands technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.