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Michelin, an e2open customer evaluated Oracle Transportation Management

Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

Pininfarina Extra Italy Tech Stack and Enterprise Applications

Pininfarina Extra Italy CRM
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Salesforce Legacy Salesforce Pardot Marketing Automation CRM n/a 2020 2020
In 2020 Pininfarina Extra Italy implemented Salesforce Pardot as its Marketing Automation solution and embedded it on the corporate website to capture prospect activity and orchestrate digital campaigns. Salesforce Pardot was configured to run tracking scripts and site forms to collect behavioral data and support inbound engagement flows on the website. Functional configuration emphasized Marketing Automation capabilities including email automation, landing pages and forms, prospect scoring and behavioral tracking, and campaign management aligned to marketing workflows. The implementation covered the marketing organization in Italy, centralizing campaign orchestration and governance with standardized templates, campaign approval processes, and data hygiene controls to manage prospect and campaign records collected via the website.
Marketing Automation CRM 2022 2022
Sales Automation, CRM, Sales Engagement CRM 2022 2022
Pininfarina Extra Italy PLM and Engineering
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Altair Engineering Legacy Altair solidThinking Product Lifecycle Management PLM and Engineering n/a 2009 2009
In 2009, Pininfarina Extra Italy implemented Altair solidThinking as a primary toolset for industrial design. Altair solidThinking was adopted for rapid 3D concept exploration and photorealistic rendering to support product and furniture design projects within the company’s Italian studios. The implementation centered on the solidThinking suite modules commonly used for concept modeling and visualization, with inferred use of Evolve and Inspire for freeform modeling, surface exploration and rendering workflows, aligning with Simulation Driven Design practices. Configuration focused on iterative concept modeling, surface refinement and generation of high fidelity visuals for client reviews and presentations. Deployment targeted Pininfarina Extra’s industrial design teams and studio workflows across Italy, supporting project-level modeling and visualization tasks for product and furniture engagements. The use of Altair solidThinking was positioned within design workflows that link concept iteration, visual validation and presentation deliverables. Governance emphasized standardized modeling templates, shared asset libraries and defined review cycles to ensure consistent application of Altair solidThinking across concept stages. Visualization and simulation workflows were embedded into design iteration and approval processes to maintain alignment between concept exploration and client feedback.
Pininfarina Extra Italy IaaS
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Microsoft Legacy Microsoft Azure Cloud Services Application Hosting and Computing Services IaaS n/a 2014 2014
In 2014, Pininfarina Extra Italy implemented Microsoft Azure Cloud Services to host its public-facing website. Microsoft Azure Cloud Services serves as Application Hosting and Computing Services providing cloud-based web hosting, scalable compute, and persistent storage to support the company's digital presence. Deployment is centered on a managed cloud hosting model, enabling external web delivery and centralized content servicing for the corporate website. Functional capabilities implemented include web application hosting, dynamic scaling of compute resources, and cloud storage for site assets, aligned with standard Application Hosting and Computing Services patterns. The implementation scope is the company website and associated web operations, supporting digital communications and marketing functions. No third-party system integrations are specified in the source.
Content Delivery Network IaaS 2022 2022

IT Decision Makers and Key Stakeholders at Pininfarina Extra Italy

First Name Last Name Title Function Department Email Phone
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Apps Being Evaluated by Pininfarina Extra Italy Executives

APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Pininfarina Extra Italy IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Pininfarina Extra Italy digital transformation priorities and AI adoption trends.
Date Company Status Vendor Product Category Market
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FAQ - APPS RUN THE WORLD Pininfarina Extra Italy Technographics
Pininfarina Extra Italy is a Professional Services organization based in Italy, with around 120 employees and annual revenues of $25.0 million.
Pininfarina Extra Italy operates a diverse technology stack with applications such as Salesforce Pardot, Altair solidThinking and Microsoft Azure Cloud Services, covering areas like Marketing Automation, Product Lifecycle Management and Application Hosting and Computing Services.
Pininfarina Extra Italy has invested in cloud applications and AI-driven platforms to optimize efficiency and growth, collaborating with vendors such as Salesforce, Altair Engineering and Microsoft.
Pininfarina Extra Italy recently adopted applications including Salesforce Marketing Cloud in 2022, Salesforce Sales Cloud in 2022 and Akamai CDN in 2022, highlighting its ongoing modernization strategy.
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Our research team continuously updates Pininfarina Extra Italy’s profile with verified software purchases, vendor relationships, and digital initiatives identified from public and proprietary sources.
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