Cambiano, 10020,
Italy
Pininfarina Extra Italy Technographics
Pininfarina Extra Italy Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Pininfarina Extra Italy and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 120 Pininfarina Extra Italy employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Pininfarina Extra Italy has purchased the following applications: Salesforce Pardot for Marketing Automation in 2020, Altair solidThinking for Product Lifecycle Management in 2009, Microsoft Azure Cloud Services for Application Hosting and Computing Services in 2014 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Pininfarina Extra Italy is running and its propensity to invest more and deepen its relationship with Salesforce , Altair Engineering , Microsoft or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Pininfarina Extra Italy revenues, which have grown to $25.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Pininfarina Extra Italy intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Pininfarina Extra Italy Tech Stack and Enterprise Applications
Pininfarina Extra Italy CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Salesforce | Legacy | Salesforce Pardot | Marketing Automation | CRM | n/a | 2020 | 2020 |
In 2020 Pininfarina Extra Italy implemented Salesforce Pardot as its Marketing Automation solution and embedded it on the corporate website to capture prospect activity and orchestrate digital campaigns. Salesforce Pardot was configured to run tracking scripts and site forms to collect behavioral data and support inbound engagement flows on the website.
Functional configuration emphasized Marketing Automation capabilities including email automation, landing pages and forms, prospect scoring and behavioral tracking, and campaign management aligned to marketing workflows. The implementation covered the marketing organization in Italy, centralizing campaign orchestration and governance with standardized templates, campaign approval processes, and data hygiene controls to manage prospect and campaign records collected via the website.
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Marketing Automation | CRM |
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2022 | 2022 |
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Sales Automation, CRM, Sales Engagement | CRM |
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2022 | 2022 |
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Pininfarina Extra Italy PLM and Engineering
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Altair Engineering | Legacy | Altair solidThinking | Product Lifecycle Management | PLM and Engineering | n/a | 2009 | 2009 |
In 2009, Pininfarina Extra Italy implemented Altair solidThinking as a primary toolset for industrial design. Altair solidThinking was adopted for rapid 3D concept exploration and photorealistic rendering to support product and furniture design projects within the company’s Italian studios.
The implementation centered on the solidThinking suite modules commonly used for concept modeling and visualization, with inferred use of Evolve and Inspire for freeform modeling, surface exploration and rendering workflows, aligning with Simulation Driven Design practices. Configuration focused on iterative concept modeling, surface refinement and generation of high fidelity visuals for client reviews and presentations.
Deployment targeted Pininfarina Extra’s industrial design teams and studio workflows across Italy, supporting project-level modeling and visualization tasks for product and furniture engagements. The use of Altair solidThinking was positioned within design workflows that link concept iteration, visual validation and presentation deliverables.
Governance emphasized standardized modeling templates, shared asset libraries and defined review cycles to ensure consistent application of Altair solidThinking across concept stages. Visualization and simulation workflows were embedded into design iteration and approval processes to maintain alignment between concept exploration and client feedback.
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Pininfarina Extra Italy IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft Azure Cloud Services | Application Hosting and Computing Services | IaaS | n/a | 2014 | 2014 |
In 2014, Pininfarina Extra Italy implemented Microsoft Azure Cloud Services to host its public-facing website. Microsoft Azure Cloud Services serves as Application Hosting and Computing Services providing cloud-based web hosting, scalable compute, and persistent storage to support the company's digital presence.
Deployment is centered on a managed cloud hosting model, enabling external web delivery and centralized content servicing for the corporate website. Functional capabilities implemented include web application hosting, dynamic scaling of compute resources, and cloud storage for site assets, aligned with standard Application Hosting and Computing Services patterns. The implementation scope is the company website and associated web operations, supporting digital communications and marketing functions. No third-party system integrations are specified in the source.
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Content Delivery Network | IaaS |
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2022 | 2022 |
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IT Decision Makers and Key Stakeholders at Pininfarina Extra Italy
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Apps Being Evaluated by Pininfarina Extra Italy Executives
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