London, E1 8DZ,
United Kingdom
Pri Association Technographics
Pri Association Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Pri Association and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 77 Pri Association employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Pri Association has purchased the following applications: Simply Voting for Voting Management in 2020, Microsoft 365 for Collaboration in 2015, Hotjar for Customer Experience in 2022 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Pri Association is running and its propensity to invest more and deepen its relationship with Simply Voting , Microsoft , Cvent or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Pri Association revenues, which have grown to $17.3 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Pri Association intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Pri Association Tech Stack and Enterprise Applications
Pri Association ERP Services and Operations
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Simply Voting | Legacy | Simply Voting | Voting Management | ERP Services and Operations | n/a | 2020 | 2020 |
In 2020, Pri Association implemented Simply Voting on its website to support member ballots and governance voting. The deployment uses Simply Voting as the Voting Management platform embedded in the organization website, providing a web-accessible voting front end for PRI stakeholders and members.
The implementation centers on standard Voting Management capabilities including ballot authoring and scheduling, voter authentication and access controls, secure vote capture, audit trails and results reporting. Administration is handled through the application control plane where election administrators configure voter lists, ballot canvases and publication windows, and publish certified results to the site. The architecture is a web-embedded, hosted application model delivering voting workflows directly through the PRI website, and the operational scope is focused on member-facing governance processes and stakeholder balloting.
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Pri Association Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft 365 | Collaboration | Collaboration | n/a | 2015 | 2015 |
In 2015 Pri Association implemented Microsoft 365 as its primary Collaboration platform for the United Kingdom based non profit. Microsoft 365 is used on their website and across the organization to deliver cloud email, SharePoint Online based content hosting, and Microsoft Teams for internal communication and document collaboration.
The deployment consolidated core Collaboration capabilities including Exchange Online mail, SharePoint Online intranet pages and document libraries, and Teams channels for staff collaboration. Configuration emphasized tenant level administration, role based access control, and centralized content governance consistent with nonprofit compliance needs, and the deployment was applied across the organization’s 77 employees and core staff functions.
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Event Management | Collaboration |
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2013 | 2013 |
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Pri Association CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Contentsquare | Legacy | Hotjar | Customer Experience | CRM | n/a | 2022 | 2022 |
In 2022, Pri Association implemented Hotjar on its public website. The deployment uses Hotjar to capture session recordings, heatmaps, and on‑page feedback tools consistent with Customer Experience workflows, enabling behavioral analysis of visitor navigation and content engagement. Pri Association Hotjar Customer Experience is explicitly focused on on-site behavior analysis and feedback capture to inform digital content and stakeholder engagement decisions.
The implementation scope is confined to the unpri.org website, with operational ownership placed with the digital communications and web teams. Governance includes applying visitor consent controls and data handling practices aligned with privacy policy requirements, and the configuration emphasizes page-level instrumentation and feedback workflows typical of Customer Experience applications.
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Marketing Analytics | CRM |
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2019 | 2019 |
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Marketing Automation | CRM |
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2020 | 2020 |
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Pri Association PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Transactional Email | PaaS |
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2015 | 2015 |
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Pri Association IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Hosting and Computing Services | IaaS |
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2012 | 2012 |
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Application Hosting and Computing Services | IaaS |
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2014 | 2014 |
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Application Hosting and Computing Services | IaaS |
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2016 | 2016 |
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Application Hosting and Computing Services | IaaS |
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2016 | 2016 |
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Application Hosting and Computing Services | IaaS |
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2022 | 2022 |
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Content Delivery Network | IaaS |
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2022 | 2022 |
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Content Delivery Network | IaaS |
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2019 | 2019 |
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Content Delivery Network | IaaS |
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2019 | 2019 |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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Pri Association CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Secure Email Gateways (SEGs) | CyberSecurity |
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2019 | 2019 |
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IT Decision Makers and Key Stakeholders at Pri Association
| First Name | Last Name | Title | Function | Department | Phone | |
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| No data found | ||||||
Apps Being Evaluated by Pri Association Executives
| Date | Company | Status | Vendor | Product | Category | Market |
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