New York, 10018, NY,
United States
Promgirl Technographics
Promgirl Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Promgirl and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 50 Promgirl employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Promgirl has purchased the following applications: Oracle NetSuite ERP for ERP Financial in 2015, JazzHR by Employ for Recruiting, Applicant Tracking System in 2016, LiveChat for Chatbots and Conversational AI in 2012 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Promgirl is running and its propensity to invest more and deepen its relationship with Oracle , PayPal , Block (ex Square, Inc) or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Promgirl revenues, which have grown to $5.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Promgirl intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Promgirl Tech Stack and Enterprise Applications
Promgirl ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Oracle | Legacy | Oracle NetSuite ERP | ERP Financial | ERP | n/a | 2015 | 2015 |
In 2015, Promgirl implemented Oracle NetSuite ERP to centralize finance and accounting operations and standardize transaction processing. The Oracle NetSuite ERP deployment is categorized as ERP Financial and was scoped for core accounting workflows, statutory reporting, and consolidated financial transaction management within the company.
Configuration emphasized financial modules including general ledger, accounts payable, accounts receivable, billing, and financial reporting, together with chart of accounts alignment, period close workflows, and tax processing routines. The rollout targeted the finance and accounting departments and extended to treasury and billing operations at a 50 person media company scale, with governance built around standardized month end processes, segregation of duties controls, and role based access controls to enforce operational discipline.
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Payment Processing | ERP |
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2015 | 2015 |
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Payment Processing | ERP |
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2020 | 2020 |
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Promgirl HCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Employ | Legacy | JazzHR by Employ | Recruiting, Applicant Tracking System | HCM | n/a | 2016 | 2016 |
In 2016 Promgirl implemented JazzHR by Employ as its primary Recruiting,Applicant Tracking System. The company deployed JazzHR on their website to publish open roles and capture candidate applications directly through the career site. The implementation targeted the internal recruiting function and hiring managers across the organization in the United States. JazzHR by Employ functions as the central system of record for job requisitions and candidate pipelines for Promgirl.
Configuration focused on core applicant tracking workflows typical of the Recruiting,Applicant Tracking System category, including job posting management, candidate intake and resume parsing, configurable hiring stages, interview scheduling, and offer tracking. The deployment used branded career pages and embedded application forms on promgirl.com to preserve candidate experience while enabling recruiters to manage pipelines and automate status transitions. Role based access controls and recruiter profiles were configured to match Promgirl's 50 person organizational structure.
Operational governance emphasized HR and recruiting ownership for requisition approvals, candidate disposition, and interview coordination, with hiring managers using staged workflows inside JazzHR by Employ. The solution was instrumented on the website to centralize applicant data and provide reporting and candidate search capabilities common to Recruiting,Applicant Tracking System platforms. Implementation scope remained concentrated on recruiting and hiring processes rather than cross functional HR systems.
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Promgirl AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| LiveChat, Inc. | Legacy | LiveChat | Chatbots and Conversational AI | AI-Powered Application | n/a | 2012 | 2012 |
In 2012, Promgirl deployed LiveChat on their website. The implementation embedded the LiveChat web widget as the primary customer-facing conversational layer on the ecommerce site, providing direct messaging for product inquiries and order support. The deployment used the vendor hosted SaaS console, limiting on-premise infrastructure requirements and enabling centralized administration via the LiveChat application.
LiveChat was configured to deliver real-time agent chat, canned responses, chat transcript logging, visitor context and routing to sales or support teams. These functional capabilities align with the Chatbots and Conversational AI category and support synchronous customer conversations, agent-assisted workflows, and template-based automation for repeat inquiries. The LiveChat application was positioned to capture visitor signals at the point of engagement and retain conversational history for follow up.
Operational ownership was placed with customer service and ecommerce teams, who managed agent accounts, chat hours and queue configuration through the LiveChat dashboard. Governance emphasized standardized response templates and escalation pathways to ensure consistent handling of order and product questions, while transcript retention supported operational follow up and customer service continuity.
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Promgirl Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Collaboration | Collaboration |
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2012 | 2012 |
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Promgirl CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Account Based Marketing | CRM |
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2018 | 2018 |
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Customer Support | CRM |
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2014 | 2014 |
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Marketing Analytics | CRM |
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2009 | 2009 |
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Marketing Automation | CRM |
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2021 | 2021 |
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Partner Relationship Management | CRM |
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2020 | 2020 |
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Promgirl ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Performance Management | ITSM |
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2014 | 2014 |
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Promgirl PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Apps Development | PaaS |
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2017 | 2017 |
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Extract, Transform, and Load (ETL) | PaaS |
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2020 | 2020 |
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Transactional Email | PaaS |
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2012 | 2012 |
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Transactional Email | PaaS |
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2016 | 2016 |
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Transactional Email | PaaS |
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2020 | 2020 |
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Promgirl IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2021 | 2021 |
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Content Delivery Network | IaaS |
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2014 | 2014 |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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IT Decision Makers and Key Stakeholders at Promgirl
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| Director of Technology | Director | IT | ||||
| Director of Operations | Director | Finance | ||||
| SVP and CMO | VP | Marketing |
Apps Being Evaluated by Promgirl Executives
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| No data found | ||||||