AI Buyer Insights:

Michelin, an e2open customer evaluated Oracle Transportation Management

Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

Michelin, an e2open customer evaluated Oracle Transportation Management

Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

RDO Equipment Co Tech Stack and Enterprise Applications

RDO Equipment Co ERP Services and Operations
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
CDK Global Legacy CDK Global DMS Dealership Management ERP Services and Operations n/a 2020 2020
In 2020 RDO Equipment Co implemented CDK Global DMS as part of its Dealership Management platform. The deployment was aligned with an existing enterprise document and workflow automation footprint built around FileBound, a partner system RDO has employed since 2004. CDK Global DMS was configured to support core Dealership Management document workflows while preserving FileBound driven automation for accounting reports, receivables and credit processes, check images and journal entries. Implementation activities focused on reconfiguring the existing integration to map document capture, indexing and retrieval patterns into the CDK Global DMS data model, and on retaining FileBound routing and process automation that stakeholders relied on. Operational coverage extended across RDO’s growing network of stores and newly added divisions including RDO Integrated Controls and RDO Water, with the combined CDK Global DMS and FileBound arrangement supporting accounting, receivables and broader operational records workflows. Governance emphasized maintaining the reconfigured integration and standardizing document handling across sites, and RDO reports only two or three additional staff on the team since FileBound was introduced, noting the automation reduced incremental staffing needs.
RDO Equipment Co AI-Powered Application
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
LiveHelpNow Legacy LiveHelpNow Live Chat Chatbots and Conversational AI AI-Powered Application n/a 2019 2019
In 2019, RDO Equipment Co deployed LiveHelpNow Live Chat on its public website. The LiveHelpNow Live Chat implementation is part of the Chatbots and Conversational AI category and is used for real-time customer engagement, lead capture, and conversational support. The deployment centers on a website embedded chat widget that provides live agent handoff, proactive chat prompts, session transcript capture, and chat routing to sales and customer support queues. Configuration focuses on conversational workflows, canned responses, and persistent session continuity to support equipment inquiries and service scheduling. Integration scope is limited to the corporate website, enabling conversational interception of website visitors before escalation to phone or email channels. Operational ownership spans digital customer experience, service, and sales teams across RDO Equipment Co in the United States, with chat flows instrumented at the point of customer touch. Governance and rollout are managed through the LiveHelpNow Live Chat administrative console, including chat configuration and user access controls. The implementation positions LiveHelpNow Live Chat as the primary conversational layer on rdoequipment.com.
RDO Equipment Co Collaboration
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Microsoft Legacy Microsoft 365 Collaboration Collaboration n/a 2017 2017
In 2017, RDO Equipment Co implemented Microsoft 365 as its Collaboration platform. The implementation established Microsoft 365 to centralize productivity, messaging and document collaboration across the distributor. Deployment consolidated core productivity services into a Microsoft 365 tenant, provisioning Exchange Online for enterprise email, SharePoint Online for intranet and document management, OneDrive for Business for individual file storage and Microsoft Teams for chat, meetings and team collaboration. RDO’s public website references Microsoft 365 usage, indicating visible incorporation of Microsoft 365 assets into external communications and content delivery. Operational scope covered the company’s 2700 employees and targeted business functions such as corporate communications, sales collaboration and field service coordination. Administration is centralized under a Microsoft 365 tenant model with identity and access control provided by Azure Active Directory and tenant-level governance applied for user provisioning, external sharing and content access policies.
RDO Equipment Co Content Management
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Digital Signing Content Management 2022 2022
Document Management Content Management 2004 2004
Web Content Management Content Management 2021 2021
RDO Equipment Co eCommerce
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
eCommerce eCommerce 2020 2020
RDO Equipment Co CRM
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Customer Experience CRM 2017 2017
Digital Advertising Platform CRM 2016 2016
Digital Advertising Platform CRM 2021 2021
Marketing Analytics CRM 2022 2022
Marketing Automation CRM 2019 2019
Marketing Automation CRM 2024 2024
RDO Equipment Co TRM
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Governance, Risk and Compliance TRM 2020 2020
Governance, Risk and Compliance TRM 2020 2020
RDO Equipment Co IaaS
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Application Hosting and Computing Services IaaS 2018 2018
Application Hosting and Computing Services IaaS 2017 2017
Application Hosting and Computing Services IaaS 2012 2012
Application Hosting and Computing Services IaaS 2002 2002
Content Delivery Network IaaS 2016 2016
Content Delivery Network IaaS 2017 2017

IT Decision Makers and Key Stakeholders at RDO Equipment Co

First Name Last Name Title Function Department Email Phone
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Apps Being Evaluated by RDO Equipment Co Executives

APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from RDO Equipment Co IT executives and key decision makers. This section highlights RDO Equipment Co's latest recorded technology evaluations, including Viewpoint Vista for Construction ERP on 2025-01-14. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the RDO Equipment Co digital transformation priorities and AI adoption trends.
Date Company Status Vendor Product Category Market
2025-01-14 RDO Equipment Co Evaluated Viewpoint Construction Viewpoint Vista Construction ERP ERP Services and Operations
FAQ - APPS RUN THE WORLD RDO Equipment Co Technographics
RDO Equipment Co is a Distribution organization based in United States, with around 2700 employees and annual revenues of $1.50 billion.
RDO Equipment Co operates a diverse technology stack with applications such as CDK Global DMS, LiveHelpNow Live Chat and Microsoft 365, covering areas like Dealership Management, Chatbots and Conversational AI and Collaboration.
RDO Equipment Co has invested in cloud applications and AI-driven platforms to optimize efficiency and growth, collaborating with vendors such as CDK Global, LiveHelpNow and Microsoft.
RDO Equipment Co recently adopted applications including Microsoft Dynamics 365 Marketing in 2024, DocuSign eSignature in 2022 and Microsoft Clarity in 2022, highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of RDO Equipment Co’s key decision makers and IT executives, available to Premium subscribers.
Our research team continuously updates RDO Equipment Co’s profile with verified software purchases, vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete RDO Equipment Co technographics profile, including detailed breakdowns by category, vendor, and IT decision makers.