Kobenhavn K, 1402,
Denmark
Realdania Technographics
Realdania Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Realdania and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 61 Realdania employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Realdania has purchased the following applications: Microsoft Power BI for Analytics and BI in 2021, Hotjar for Customer Experience in 2018, Atlassian Jira Service Desk for IT Service Management in 2022 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Realdania is running and its propensity to invest more and deepen its relationship with Microsoft , Contentsquare , Adobe Systems or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Realdania revenues, which have grown to $7.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Realdania intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Realdania Tech Stack and Enterprise Applications
Realdania Analytics and BI
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft Power BI | Analytics and BI | Analytics and BI | n/a | 2021 | 2021 |
In 2021, Realdania implemented Microsoft Power BI on its public website to surface interactive analytics and stakeholder reporting. This use of Microsoft Power BI positions the application as the organizations Analytics and BI capability for both external dashboards and centralized report publication, within the Denmark based professional services firm of 61 employees.
The implementation configures interactive report visualizations and dashboard canvases together with dataset modeling and scheduled refresh processes, using Microsoft Power BI report and dataset management features. Embedding of Microsoft Power BI content on the website delivers interactive views to external audiences while internal workspaces host authoring, version control, and content promotion workflows.
Operational coverage spans public-facing web reporting and internal analytics stewardship, with governance organized around workspace based publication, dataset refresh cadence, and role based access controls. The deployment aligns Microsoft Power BI, Analytics and BI workflows, and web content presentation to centralize how Realdania publishes and manages analytics for stakeholders.
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Realdania CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Contentsquare | Legacy | Hotjar | Customer Experience | CRM | n/a | 2018 | 2018 |
In 2018 Realdania deployed Hotjar on its public website as a Customer Experience implementation to capture visitor behavior for digital teams. The deployment used a client side JavaScript snippet to instrument pages and feed behavioral telemetry into Hotjar, the full application name Hotjar appears on page source and was configured to operate at the website level under Realdania's digital property.
Configuration centered on Customer Experience capabilities typical of Hotjar, including session recordings, heatmaps, conversion funnel analysis, and on page feedback widgets and surveys. Operational ownership was placed with Realdania's digital and marketing stakeholders who controlled sampling, data capture scope, and usage policies, and the implementation was run alongside existing web analytics to support UX and marketing workflows without introducing a named integration.
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Marketing Automation | CRM |
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2019 | 2019 |
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Tag Management | CRM |
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2021 | 2021 |
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Realdania ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Atlassian | Legacy | Atlassian Jira Service Desk | IT Service Management | ITSM | n/a | 2022 | 2022 |
In 2022, Realdania deployed Atlassian Jira Service Desk as its IT Service Management solution. The Atlassian Jira Service Desk instance is exposed on Realdania's website to provide a public service portal for external and internal request intake, aligning the application with the company's professional services operations in Denmark. The deployment architecture is web‑hosted and oriented toward a lightweight service desk footprint appropriate for a 61 person organization.
Configuration centers on core IT Service Management capabilities within Atlassian Jira Service Desk, including web portal request intake, ticketing, request categorization, SLA tracking, knowledge base linkage and workflow automation to manage incidents and service requests. The implementation uses custom request types, queues and routing rules to map common support and operational workflows to service agents and owners. Automation rules and SLA policies are applied to standardize lifecycle handling and escalation for incoming requests.
Integration is implemented at the website layer so that contact forms and the public portal surface Atlassian Jira Service Desk for stakeholders to log issues and requests directly. Operational coverage includes customer-facing support workflows and internal IT support processes, centralizing issue capture and resolution tracking under IT Service Management practices. The system supports role based access and queue segmentation to separate external request handling from internal operational tasks.
Governance emphasis is placed on workflow governance, request routing rules and role based permissions to enforce consistent handling and escalation paths. Rollout for a single country deployment focused on phasing agent onboarding and knowledge contributor training, with the website portal as the primary intake channel.
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Realdania IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Hosting and Computing Services | IaaS |
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2014 | 2014 |
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Realdania CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Identity and Access Management (IAM) | CyberSecurity |
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2022 | 2022 |
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IT Decision Makers and Key Stakeholders at Realdania
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| No data found | ||||||
Apps Being Evaluated by Realdania Executives
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| 2026-06-08 | Realdania | Evaluated | Canoe | Canoe Intelligence | Intelligent Document Processing | Content Management |