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Roots

1400 Castlefield Avenue,
Toronto, M6B 4C4, ON,
Canada

https://www.roots.com/

1 866-297-6687

Retail

Roots Technographics

Roots Software Purchases and Digital Transformation Initiatives

Discover the latest software purchases and digital transformation initiatives being undertaken by Roots and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 883 Roots employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.

During our research, we have identified that Roots has purchased the following applications: GoDaddy for Application Hosting and Computing Services in 2018, Cisco Webex Meetings for Audio Video and Web Conferencing in 2017, Acquia AgilOne for CRM in 2015 and the related IT decision-makers and key stakeholders.

Our database provides customer insight and contextual information on which enterprise applications and software systems Roots is running and its propensity to invest more and deepen its relationship with GoDaddy , Microsoft , IBM or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.

We have been analyzing Roots revenues, which have grown to $221.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Roots intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.

Roots Data, Technology Stack, and Enterprise Applications

IaaS

Vendor	Previous System	Application	Category	Market	VAR/SI	When	Live	Insight	Insight Source
GoDaddy	Legacy	GoDaddy	Application Hosting and Computing Services	IaaS	n/a	2018	2018
			Application Hosting and Computing Services	IaaS		2017	2017
			Application Hosting and Computing Services	IaaS		2020	2020
			Application Hosting and Computing Services	IaaS		2017	2017
			Application Hosting and Computing Services	IaaS		2023	2023
			Application Hosting and Computing Services	IaaS		2018	2018
			Content Delivery Network	IaaS		2020	2020
			Content Delivery Network	IaaS		2023	2023
			Content Delivery Network	IaaS		2017	2017

Collaboration

Vendor	Previous System	Application	Category	Market	VAR/SI	When	Live	Insight	Insight Source
Cisco Systems	Legacy	Cisco Webex Meetings	Audio Video and Web Conferencing	Collaboration	n/a	2017	2017
			Collaboration	Collaboration		2012	2012
			Collaboration	Collaboration		2019	2019
			Collaboration	Collaboration		2012	2012
			Collaboration	Collaboration		2019	2019
			Collaboration	Collaboration		2022	2022

CRM

Vendor	Previous System	Application	Category	Market	VAR/SI	When	Live	Insight	Insight Source
Acquia	Legacy	Acquia AgilOne	CRM	CRM	n/a	2015	2015
			Customer Analytics	CRM		2011	2011
			Customer Experience	CRM		2016	2016
			Customer Support	CRM		2021	2021
			Digital Advertising Platform	CRM		2016	2016
			Digital Advertising Platform	CRM		2016	2016
			Marketing Automation	CRM		2016	2016
			Partner Relationship Management	CRM		2017	2017
			Partner Relationship Management	CRM		2017	2017
			Sales Automation, CRM, Sales Engagement	CRM		2021	2021
			Sales Automation, CRM, Sales Engagement	CRM		2021	2021
			Sales Enablement	CRM		2017	2017
			Tag Management	CRM		2016	2016

eCommerce

Vendor	Previous System	Application	Category	Market	VAR/SI	When	Live	Insight	Insight Source
			eCommerce	eCommerce		2011	2011
			eCommerce	eCommerce		2013	2013
			Personalization and Product Recommendations	eCommerce		2018	2018
			Personalization and Product Recommendations	eCommerce		2016	2016

ERP Financial Management

Vendor	Previous System	Application	Category	Market	VAR/SI	When	Live	Insight	Insight Source
			ERP Financial	ERP Financial Management		2012	2012

IT Asset Management

Vendor	Previous System	Application	Category	Market	VAR/SI	When	Live	Insight	Insight Source
			Hardware Asset Management (HAM), Software Asset Management (SAM), IT Asset Management (ITAM), SaaS Spend Management	IT Asset Management		2022	2022

ITSM

Vendor	Previous System	Application	Category	Market	VAR/SI	When	Live	Insight	Insight Source
			IT Service Management	ITSM		2023	2023

CyberSecurity

Vendor	Previous System	Application	Category	Market	VAR/SI	When	Live	Insight	Insight Source
			Secure Email Gateways (SEGs)	CyberSecurity		2022	2022

PaaS

Vendor	Previous System	Application	Category	Market	VAR/SI	When	Live	Insight	Insight Source
			Transactional Email	PaaS		2020	2020

SCM

Vendor	Previous System	Application	Category	Market	VAR/SI	When	Live	Insight	Insight Source
			Warehouse Management	SCM		2020	2020

IT Decision Makers and Key Stakeholders at Roots

First Name	Last Name	Title	Function	Department	Email	Phone
No data found

Show All Contacts

Apps Being Evaluated by Roots Executives

Date	Company	Status	Vendor	Product	Category	Market
No data found

FAQ - APPS RUN THE WORLD Roots Technographics

Roots is a Retail organization based in Canada, with around 883 employees and annual revenues of $221.0 million.

Roots operates a diverse technology stack with applications such as GoDaddy, Cisco Webex Meetings and Acquia AgilOne, covering areas like Application Hosting and Computing Services, Audio Video and Web Conferencing and CRM.

Roots has invested in cloud applications and AI-driven platforms to optimize efficiency and growth, collaborating with vendors such as GoDaddy, Cisco Systems and Acquia.

Roots recently adopted applications including Amazon EC2 in 2023, Akamai CDN in 2023 and Atlassian Jira Service Desk in 2023, highlighting its ongoing modernization strategy.

APPS RUN THE WORLD maintains an up-to-date database of Roots’s key decision makers and IT executives, available to Premium subscribers.

Our research team continuously updates Roots’s profile with verified software purchases, vendor relationships, and digital initiatives identified from public and proprietary sources.

Subscribe to APPS RUN THE WORLD to access the complete Roots technographics profile, including detailed breakdowns by category, vendor, and IT decision makers.