RSG Media
450 Lexington Ave., 4th Floor,
New York, 10017, NY,
United States
New York, 10017, NY,
United States
1 646-839-4100
Professional Services
RSG Media Technographics
RSG Media Software Purchases and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by RSG Media and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 350 RSG Media employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that RSG Media has purchased the following applications: Oracle Cloud ERP for ERP Financial in 2020, FICO Xpress Optimization for Business Process Management in 2023, Zoom for Audio Video and Web Conferencing in 2021 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems RSG Media is running and its propensity to invest more and deepen its relationship with Oracle , FICO , Zoom Video Communications or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing RSG Media revenues, which have grown to $50.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for RSG Media intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
RSG Media Data, Technology Stack, and Enterprise Applications
ERP Financial Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Oracle | Legacy | Oracle Cloud ERP | ERP Financial | ERP Financial Management | n/a | 2020 | 2021 |
In 2020, RSG Media implemented Oracle Cloud ERP. The deployment runs on Oracle Cloud Infrastructure and consolidates financial operations by integrating the company’s AI and machine learning based rights management and revenue optimization platform with Oracle Fusion Cloud ERP.
Oracle Cloud ERP, classified as ERP Financial, was configured to support core financial management capabilities including general ledger, accounts payable, accounts receivable, fixed asset accounting, billing, and revenue accounting workflows. Configuration work emphasized a standardized chart of accounts, automated journal processing, and revenue recognition controls aligned to corporate accounting policies.
Architecturally the solution is provisioned on Oracle Cloud Infrastructure and exposes integration interfaces to the media technology platform, enabling transactional feeds for billing, contract based revenue, and royalty calculations to flow into Oracle Fusion Cloud ERP for accounting and financial close. Integration scope covered finance and accounting functions and connected operational rights and audience data to invoicing and revenue accounting processes.
Operationally the rollout focused on centralizing finance and revenue operations within the ERP Financial environment, establishing governance for financial master data, period close procedures, and billing approval workflows. The implementation embeds Oracle Cloud ERP within RSG Media’s media rights and revenue systems to provide a single financial control plane for accounting, billing, and revenue management.
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ERP Services and Operations
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| FICO | Legacy | FICO Xpress Optimization | Business Process Management | ERP Services and Operations | n/a | 2023 | 2023 |
In 2023, RSG Media integrated FICO Xpress Optimization into its Prophet media planning and promo scheduling platform under a Business Process Management initiative focused on media planning and marketing operations in the United States. The integration embedded the FICO Xpress Optimization application as an optimization engine driving inventory allocation and promo placement decisions within Prophet.
Implementation centered on the FICO Xpress Solver runtime, configured to execute optimization models during campaign plan generation and to enable rapid, real time adjustments to running campaigns. Functional capabilities implemented included inventory allocation optimization, promo placement optimization, scenario evaluation and automated plan generation workflows that reduced planning latency.
The deployment architecture integrated the full FICO Xpress Optimization application with Prophet so solver calls execute as part of campaign orchestration and scheduling processes. Operational coverage targeted media planning, promo scheduling and marketing operations across the United States, aligning optimization outputs with existing campaign workflow and scheduling modules.
Outcomes reported by RSG Media included viewership lifts of 10 to 25 percent and up to 17 percent inventory savings, and the engagement delivered much faster plan generation using FICO Xpress Solver. Governance and rollout emphasized embedding optimization into routine planning cycles to enable continuous adjustments rather than one time batch planning.
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Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Zoom Video Communications | Legacy | Zoom | Audio Video and Web Conferencing | Collaboration | n/a | 2021 | 2021 |
In 2021, RSG Media implemented Zoom as its Audio Video and Web Conferencing solution. Zoom is embedded on the RSG Media website to enable client facing meetings, virtual presentations, and real time audio and video interactions with external audiences.
Deployment is website centric, surfacing Zoom conferencing through embedded meeting components and browser join flows consistent with Audio Video and Web Conferencing architectures. Functional capabilities implemented include scheduled and ad hoc meetings, multi party video, screen sharing, and session recording accessible to hosts and participants. The implementation emphasizes browser client compatibility to minimize friction for external attendees accessing sessions from the corporate site.
Operational scope centers on client engagement workflows delivered via the corporate website and internal collaboration across RSG Media staff. Integrations are limited to the website embedding and user access provisioning related to Zoom, with centralized account administration used to manage host permissions and meeting configuration. Governance has been organized around centrally managed Zoom accounts and website access controls to maintain consistent meeting experience and external attendee onboarding.
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Collaboration | Collaboration |
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2016 | 2016 |
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Marketing Automation | CRM |
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2022 | 2022 |
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ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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IT Service Management | ITSM |
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2020 | 2020 |
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PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Transactional Email | PaaS |
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2019 | 2019 |
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Transactional Email | PaaS |
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2019 | 2019 |
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Hosting and Computing Services | IaaS |
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2020 | 2021 |
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Application Hosting and Computing Services | IaaS |
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2019 | 2019 |
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Content Delivery Network | IaaS |
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2022 | 2022 |
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IT Decision Makers and Key Stakeholders at RSG Media
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| No data found | ||||||
Apps Being Evaluated by RSG Media Executives
| Date | Company | Status | Vendor | Product | Category | Market |
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FAQ - APPS RUN THE WORLD RSG Media Technographics
RSG Media is a Professional Services organization based in United States,
with around 350 employees and annual revenues of $50.0 million.
RSG Media operates a diverse technology stack with applications such as
Oracle Cloud ERP, FICO Xpress Optimization and Zoom,
covering areas like ERP Financial, Business Process Management and Audio Video and Web Conferencing.
RSG Media has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Oracle, FICO and Zoom Video Communications.
RSG Media recently adopted applications including
FICO Xpress Optimization in 2023, Adobe Marketo in 2022 and Cloudflare CDN in 2022,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of RSG Media’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates RSG Media’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete RSG Media technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.