New York, 10013, NY,
United States
Sailthru Technographics
Sailthru Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Sailthru and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 200 Sailthru employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Sailthru has purchased the following applications: Oracle NetSuite ERP for ERP Financial in 2013, Greenhouse ATS for Applicant Tracking System in 2015, Zoom for Audio Video and Web Conferencing in 2020 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Sailthru is running and its propensity to invest more and deepen its relationship with Oracle , Greenhouse , Zoom Video Communications or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Sailthru revenues, which have grown to $20.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Sailthru intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Sailthru Tech Stack and Enterprise Applications
Sailthru ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Oracle | Legacy | Oracle NetSuite ERP | ERP Financial | ERP | n/a | 2013 | 2013 |
In 2013, Sailthru implemented Oracle NetSuite ERP to centralize its ERP Financial operations. The deployment targeted core finance and accounting business functions for the 200-employee professional services firm headquartered in the United States.
The Oracle NetSuite ERP configuration focused on core ERP Financial modules, including general ledger, accounts payable, accounts receivable, billing, fixed asset accounting, and financial reporting. Implementation work emphasized chart of accounts standardization, automated journal processing, invoicing workflow configuration, and role-based security for finance users.
Operational coverage concentrated on finance, accounting, revenue recognition, and billing processes across Sailthru’s US operations, centralizing transaction processing and financial recordkeeping. The rollout proceeded in stages to onboard finance and revenue operations teams while aligning month-end close and reporting calendars.
Governance components were embedded in the Oracle NetSuite ERP deployment, including formal approval workflows, audit trails, and close controls, together with targeted training for finance personnel to support standardized accounting procedures and ongoing system stewardship.
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Sailthru HCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Greenhouse | Legacy | Greenhouse ATS | Applicant Tracking System | HCM | n/a | 2015 | 2015 |
In 2015, Sailthru deployed Greenhouse ATS as its Applicant Tracking System. The Greenhouse ATS instance was surfaced on Sailthru's public website to capture external applicants and centralize recruiting workflows for the 200-person professional services organization. Implementation emphasized core Applicant Tracking System capabilities including job posting management, candidate profile capture, pipeline stage tracking, interview scheduling, and offer tracking, with Greenhouse ATS serving as the single source of record for requisitions and candidate status. The deployment supported talent acquisition and HR recruiting functions across departments, enabling recruiters and hiring managers to manage pipelines and evaluations through the Greenhouse ATS interface.
Configuration work centered on career site integration and applicant intake flows that routed candidates into structured pipelines, and on role-based access controls to separate recruiter and hiring manager responsibilities. Interview orchestration and standardized candidate status transitions were implemented to enforce consistent evaluation workflows inside Greenhouse ATS. Governance focused on requisition approval paths and recruitment workflow controls tied directly to the Applicant Tracking System, ensuring candidate records and hiring steps were managed within the embedded web-facing application.
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Sailthru Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Zoom Video Communications | Legacy | Zoom | Audio Video and Web Conferencing | Collaboration | n/a | 2020 | 2020 |
In 2020, Sailthru implemented Zoom in the Audio Video and Web Conferencing category, embedding the Zoom application on its public website to enable live customer meetings and virtual demos. Sailthru uses the Zoom application from Zoom Video Communications to surface real-time conferencing directly from web pages.
Configuration centered on core Zoom capabilities common to Audio Video and Web Conferencing deployments, including scheduled meetings, webinar-style presentations, in-browser join flows, and cloud recording. Account-level settings were adjusted for branding, meeting security, and participant controls to align the application with external-facing customer engagement workflows.
The implementation is surfaced through Sailthru’s website, enabling sales, customer success, and marketing teams to initiate live sessions and product briefings directly from site pages. This placement emphasizes external collaboration and customer-facing communication patterns associated with Audio Video and Web Conferencing.
Operational governance is managed centrally to control external meeting access and enforce security policies, with IT handling configuration and business teams driving scheduling and content workflows. The rollout prioritized website integration and customer engagement orchestration rather than deep backend system replacement.
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Collaboration | Collaboration |
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2011 | 2011 |
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Sailthru eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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eCommerce | eCommerce |
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2020 | 2020 |
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Sailthru CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Account Based Marketing | CRM |
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2018 | 2018 |
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Customer Support | CRM |
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2018 | 2018 |
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Digital Advertising Platform | CRM |
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2019 | 2019 |
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Marketing Analytics | CRM |
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2013 | 2013 |
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Marketing Analytics | CRM |
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2014 | 2014 |
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Marketing Analytics | CRM |
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2015 | 2015 |
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Marketing Automation | CRM |
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2019 | 2019 |
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Marketing Automation | CRM |
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2014 | 2014 |
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Sales Automation, CRM, Sales Engagement | CRM |
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2021 | 2021 |
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Sailthru ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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IT Service Management | ITSM |
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2018 | 2018 |
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Sailthru TRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Governance, Risk and Compliance | TRM |
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2019 | 2019 |
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Sailthru IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2015 | 2015 |
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Application Hosting and Computing Services | IaaS |
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2013 | 2013 |
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Content Delivery Network | IaaS |
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2018 | 2018 |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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IT Decision Makers and Key Stakeholders at Sailthru
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| CEO & Founder | CXO | Finance | ||||
| Vice President of Business Development & Alliances | VP | Sales | ||||
| CTO and Co-Founder | CXO | Finance |
Apps Being Evaluated by Sailthru Executives
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| No data found | ||||||