Stockholm, 171 54,
Sweden
Santander Consumer Bank Technographics
Santander Consumer Bank Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Santander Consumer Bank and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 14000 Santander Consumer Bank employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Santander Consumer Bank has purchased the following applications: Microsoft 365 for Collaboration in 2016, Hotjar for Customer Experience in 2018, Automation 360 for Robotic Process Automation in 2019 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Santander Consumer Bank is running and its propensity to invest more and deepen its relationship with Microsoft , Contentsquare , Crazy Egg or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Santander Consumer Bank revenues, which have grown to $1.50 billion in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Santander Consumer Bank intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Santander Consumer Bank Tech Stack and Enterprise Applications
Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft 365 | Collaboration | Collaboration | n/a | 2016 | 2016 |
In 2016, Santander Consumer Bank adopted Microsoft 365, provisioning the suite as its Collaboration platform. The bank uses Microsoft 365 on their website and for enterprise collaboration across its Sweden operations and distributed employee base of roughly 14,000.
The Microsoft 365 implementation centers on core collaboration capabilities typical for the category, including email and calendaring, intranet and document management, personal file storage, and real time team communication and meetings. The deployment narrative describes Microsoft 365 delivering Exchange Online style mail services, SharePoint Online style intranet and document libraries, OneDrive style personal storage, and Microsoft Teams style collaboration for synchronous and asynchronous work.
Operational coverage extends to corporate functions that commonly rely on collaboration tooling, such as IT operations, corporate communications, HR, and customer support. Identity and access management is aligned with the Microsoft cloud identity model to enable centralized user provisioning and single sign on, and the public website references Microsoft 365 elements as part of the bank presence online.
Governance is structured around tenant level administration, information governance controls for document lifecycle and retention, and centralized policy enforcement for access and external sharing. Rollout and adoption activities focus on role based provisioning, administrative delegation, and change control to align collaboration workflows with existing business processes.
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Contentsquare | Legacy | Hotjar | Customer Experience | CRM | n/a | 2018 | 2018 |
In 2018, Santander Consumer Bank implemented Hotjar on its public website. The deployment was explicitly targeted at Customer Experience improvements across the digital channel, providing behavioral analytics to support UX, digital product, and marketing functions.
The implementation centered on embedding the Hotjar tracking script site wide to capture session recordings, heatmaps, conversion funnels, form analytics, and on page feedback widgets. Hotjar was configured to instrument key customer journeys on the Santander Consumer Bank website, enabling qualitative session playback and aggregated visualizations that feed user research and conversion optimization workflows.
Operational coverage included digital product teams, UX research, web analytics, and customer support stakeholders who consume Hotjar outputs for issue reproduction and design iteration. Governance measures were applied to configure recording scopes and consent aware data capture in order to align with privacy requirements for a Sweden based bank, and outputs were routed into UX and product review cycles to inform ongoing Customer Experience efforts.
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Marketing Analytics | CRM |
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2020 | 2020 |
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PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Automation Anywhere | Legacy | Automation 360 | Robotic Process Automation | PaaS | n/a | 2019 | 2019 |
In 2019, Santander Consumer Bank implemented Automation 360 to deploy Robotic Process Automation across both front and back office operations, targeting customer service workflows and core account processing. The deployment placed 150 bots into production running 24/7 and delivered more than 30,000 hours saved in processing time in 2019, shifting high volume transactional work away from manual handling.
Automation 360 was configured to automate full end to end flows for specific functional workloads, including car loan processing, real time balance reconciliation on customer accounts, automated account closure updates, permissioning for loan payment deferments, and automatic regeneration and delivery of updated bills with recalculated payment amounts. The platform also supported a customer facing capability that generates an instantaneous comparison of average prices for three similar vehicles on the bank s website, removing the need for manual price searches.
Bots executed continuous data orchestration between the bank s account records and web front end, and were used for a large scale systems migration where data conversion between systems was required. That migration was completed in 12 weeks with 100% accuracy, avoiding a projected vendor spend of USD 2M and a two year timeline. Operational coverage emphasized customer service, collections and backoffice processing while reducing manual work for staff.
Governance was centralized under process ownership in the backoffice, with explicit operational pipelines for idea evaluation, testing and production deployment of new automations. Santander Consumer Bank is investigating additional Robotic Process Automation use cases for human resources and compliance and plans to test artificial intelligence augmented automations before expanding its bot estate. Nina Moller, Process Owner Backoffice, summarized the program by noting "Automation allows employees time to focus on work that brings the customer value, work that makes a difference to them."
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CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Secure Email Gateways (SEGs) | CyberSecurity |
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2020 | 2020 |
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Web Application Firewalls (WAF) | CyberSecurity |
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2021 | 2021 |
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IT Decision Makers and Key Stakeholders at Santander Consumer Bank
| First Name | Last Name | Title | Function | Department | Phone | |
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Apps Being Evaluated by Santander Consumer Bank Executives
| Date | Company | Status | Vendor | Product | Category | Market |
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