Toronto, M5V 2J1, ON,
Canada
ScribbleLive Technographics
ScribbleLive Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by ScribbleLive and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 100 ScribbleLive employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that ScribbleLive has purchased the following applications: Hubspot Live Chat for Chatbots and Conversational AI in 2019, Google Workspace (Formerly Google G-Suite) for Collaboration in 2011, Rock Content for Content Management in 2019 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems ScribbleLive is running and its propensity to invest more and deepen its relationship with HubSpot , Google , Rock Content or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing ScribbleLive revenues, which have grown to $10.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for ScribbleLive intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
ScribbleLive Tech Stack and Enterprise Applications
ScribbleLive AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| HubSpot | Legacy | Hubspot Live Chat | Chatbots and Conversational AI | AI-Powered Application | n/a | 2019 | 2019 |
In 2019, ScribbleLive deployed Hubspot Live Chat on its public website. ScribbleLive implemented Hubspot Live Chat as a Chatbots and Conversational AI solution to support marketing and customer support workflows and to capture inbound visitor interactions for follow up.
The implementation emphasized a web-embedded chat widget, conversational routing rules, canned responses, and lead capture workflows, with chat transcripts and session metadata configured for operational handoff. Configuration work focused on availability schedules, contextual greeting messages tied to campaign touchpoints, and automated qualification prompts to steer conversations toward the appropriate team.
Operational coverage concentrated on the corporate website and front-line marketing and customer success functions, using Hubspot Live Chat to qualify inbound leads and initiate support engagements. Governance efforts established chat response SLAs, transcript review cadence, and escalation protocols to ensure consistent handling and handoff across teams.
|
ScribbleLive Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Legacy | Google Workspace (Formerly Google G-Suite) | Collaboration | Collaboration | n/a | 2011 | 2011 |
In 2011, ScribbleLive deployed Google Workspace (Formerly Google G-Suite). The deployment is evident on their public website and serves as the primary Collaboration platform for corporate email, document creation, file storage, calendaring, and team communication.
Google Workspace (Formerly Google G-Suite) was provisioned as a cloud SaaS tenant and configured using the Admin console to manage users, domains, and access controls. Functional modules implemented include Gmail, Google Drive, Docs, Sheets, Slides, Calendar, and Groups, enabling real-time co-authoring, shared storage, and collaborative content workflows consistent with the Collaboration category.
Operational scope centers on internal communications and content collaboration across ScribbleLive's professional services teams, with the application surfaced on the corporate website for organization-managed content and contact flows. Governance practices are applied through centralized administration and identity provisioning, standardizing mail routing, sharing policies, and administrative roles to support Collaboration across the company.
|
ScribbleLive Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Rock Content | Legacy | Rock Content | Content Management | Content Management | n/a | 2019 | 2019 |
In 2019, ScribbleLive deployed Rock Content to manage content on its corporate website, using the application as its Content Management platform. Rock Content is implemented on scribblelive.com to centralize editorial production and online publishing for the company website.
The implementation focuses on core Content Management capabilities including content authoring, editorial workflow orchestration, publishing controls, and a shared digital asset library. Configuration emphasizes template-driven page creation and campaign landing pages, with role-based authoring and approval flows to support repeatable content operations.
Operational ownership sits with marketing and editorial teams, with the deployment scoped to the corporate web presence rather than product engineering systems. Governance includes centralized content ownership, editorial approval steps, and publishing schedules to standardize content release across the site. Rock Content provides the primary Content Management surface for ScribbleLive web publishing and editorial workflows.
|
ScribbleLive CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
CRM | CRM |
|
2012 | 2012 |
|
|
|
|
|
CRM | CRM |
|
2019 | 2019 |
|
|
|
|
|
CRM | CRM |
|
2014 | 2014 |
|
|
|
|
|
Customer Experience | CRM |
|
2015 | 2015 |
|
|
|
|
|
Customer Support | CRM |
|
2012 | 2012 |
|
|
|
|
|
Customer Support | CRM |
|
2015 | 2015 |
|
|
|
|
|
Digital Advertising Platform | CRM |
|
2013 | 2013 |
|
|
|
|
|
Digital Advertising Platform | CRM |
|
2014 | 2014 |
|
|
|
|
|
Digital Advertising Platform | CRM |
|
2018 | 2018 |
|
|
|
|
|
Marketing Analytics | CRM |
|
2013 | 2013 |
|
|
|
|
|
Marketing Analytics | CRM |
|
2013 | 2013 |
|
|
|
|
|
Marketing Analytics | CRM |
|
2014 | 2014 |
|
|
|
|
|
Marketing Analytics | CRM |
|
2014 | 2014 |
|
|
|
|
|
Marketing Automation | CRM |
|
2013 | 2013 |
|
|
|
|
|
Marketing Automation | CRM |
|
2018 | 2018 |
|
|
|
|
|
Marketing Automation | CRM |
|
2018 | 2018 |
|
|
|
|
|
Marketing Automation | CRM |
|
2019 | 2019 |
|
ScribbleLive ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Application Performance Management | ITSM |
|
2012 | 2012 |
|
|
|
|
|
Incident Management | ITSM |
|
2018 | 2018 |
|
ScribbleLive PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Transactional Email | PaaS |
|
2012 | 2012 |
|
ScribbleLive IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Application Hosting and Computing Services | IaaS |
|
2014 | 2014 |
|
|
|
|
|
Application Hosting and Computing Services | IaaS |
|
2016 | 2016 |
|
|
|
|
|
Cloud Storage | IaaS |
|
2016 | 2016 |
|
|
|
|
|
Content Delivery Network | IaaS |
|
2018 | 2018 |
|
|
|
|
|
Content Delivery Network | IaaS |
|
2018 | 2018 |
|
|
|
|
|
Content Delivery Network | IaaS |
|
2021 | 2021 |
|
IT Decision Makers and Key Stakeholders at ScribbleLive
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| Chief Executive Officer | CXO | Finance | ||||
| VP of Sales, North America | VP | Sales | ||||
| EVP of Strategic Accounts and Business Development | VP | Finance |
Apps Being Evaluated by ScribbleLive Executives
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| No data found | ||||||