Boulogne-billancourt, 92100,
France
Sephora Com Technographics
Sephora Com Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Sephora Com and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 3600 Sephora Com employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Sephora Com has purchased the following applications: Google Workspace (Formerly Google G-Suite) for Collaboration in 2016, Critical Impact for Marketing Automation in 2020, Amazon EC2 for Application Hosting and Computing Services in 2021 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Sephora Com is running and its propensity to invest more and deepen its relationship with Google , Microsoft , Salesforce or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Sephora Com revenues, which have grown to $1.00 billion in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Sephora Com intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Sephora Com Tech Stack and Enterprise Applications
Sephora Com Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Legacy | Google Workspace (Formerly Google G-Suite) | Collaboration | Collaboration | n/a | 2016 | 2016 |
In 2016, Sephora Com deployed Google Workspace, formerly Google G-Suite, as its Collaboration platform. The deployment provisioned core collaboration services including Gmail, Google Drive, Docs, Sheets, Slides, and Calendar across the company’s France operations and corporate functions.
The implementation leveraged Google Workspace’s cloud native architecture with centralized domain management and the Admin console for governance, enabling group based access controls, shared drives for cross team content collaboration, and identity managed user accounts and organizational units. Configuration emphasized standard collaboration workflows such as real time document editing, calendar coordination, and drive based content staging.
Google Workspace is observable in the site markup and is used to support document collaboration and communication tied to web publishing and editorial workflows. Governance practices focused on centralized user provisioning, organizational unit policies, and role based access to shared drives to standardize internal communication and content operations.
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Collaboration | Collaboration |
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2022 | 2022 |
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Collaboration | Collaboration |
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2022 | 2022 |
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Sephora Com CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Critical Impact Software | Legacy | Critical Impact | Marketing Automation | CRM | n/a | 2020 | 2020 |
In 2020, Sephora Com deployed Critical Impact as a Marketing Automation solution on its public website. The implementation is visible in site source code and indicates a web-channel deployment of Critical Impact to support on-site engagement and marketing workflows.
The on-site deployment of Critical Impact is consistent with Marketing Automation category capabilities, and would typically be used for client-side tagging, behavioral tracking, on-site personalization, campaign orchestration, and lead capture. Sephora Com uses Critical Impact as a Marketing Automation platform to support marketing and customer engagement functions on the website.
Deployment scope is concentrated on the web channel and marketing operations, instrumenting customer interactions on web pages. No specific backend integrations are listed in the provided source, so integrations with downstream systems are not asserted here, only that web event streams are the primary observable signal.
Operationally the implementation requires coordination between marketing operations and web engineering, plus tag governance and consent management to address France data protection requirements. Governance and rollout attention would center on tag lifecycle, privacy controls, and marketing campaign configuration to keep the Critical Impact implementation aligned with site content and regulatory constraints.
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Marketing Automation | CRM |
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2022 | 2022 |
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Sephora Com IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Amazon Web Services (AWS) | Legacy | Amazon EC2 | Application Hosting and Computing Services | IaaS | n/a | 2021 | 2021 |
In 2021, Sephora Com deployed Amazon EC2 under its Application Hosting and Computing Services footprint. The implementation provisions AWS Cloud compute capacity to host the company public-facing website and e-commerce storefront.
The Amazon EC2 deployment centers on provisioned virtual compute instances, Amazon EC2 image baselining, and network segmentation using virtual private cloud constructs and security group controls to isolate web tiers from backend processing. Capacity management uses instance autoscaling and cloud load balancing patterns to align compute to traffic, while instance lifecycle governance governs AMI updates and instance replacement workflows.
Operationally Amazon EC2 supports online merchandising, checkout processing, and content delivery for Sephora Com website operations in France, consolidating compute under the Application Hosting and Computing Services category. Governance emphasizes instance configuration management, security group rules, and routine patching and baselining for Amazon EC2 instances to maintain a standardized cloud compute layer for the retailer's web storefront.
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Application Hosting and Computing Services | IaaS |
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2021 | 2021 |
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Application Hosting and Computing Services | IaaS |
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2016 | 2016 |
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IT Decision Makers and Key Stakeholders at Sephora Com
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Apps Being Evaluated by Sephora Com Executives
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