Santa Clara, 95054, CA,
United States
Seres Technographics
Discover the latest software purchases and digital transformation initiatives being undertaken by Seres and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 300 Seres employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Seres has purchased the following applications: Oracle Blockchain Platform for Blockchain Platform in 2019, Joomla 3.9 for Web Content Management in 2014, Hubspot CRM for CRM in 2016 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Seres is running and its propensity to invest more and deepen its relationship with Oracle , Joomla , HubSpot or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Seres revenues, which have grown to $40.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Seres intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Blockchain
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Oracle | Legacy | Oracle Blockchain Platform | Blockchain Platform | Blockchain | n/a | 2019 | 2019 |
In 2019, Seres implemented Oracle Blockchain Platform, deploying a permissioned Blockchain Platform to increase trust, traceability and transparency across its franchise-focused manufacturing operations. The Oracle Blockchain Platform implementation established a verifiable ledger to support franchise transactions and service events as the company’s first blockchain solution designed for franchises.
The deployment architecture centered on a permissioned distributed ledger with smart contract-driven workflows to capture provenance and transactional events, and on membership services and role-based access to separate franchise and manufacturer data flows. Configuration emphasized immutable audit trails and cryptographic verification for parts and service records, and Seres developed bespoke blockchain-enabled applications to address franchise business needs.
Operational coverage targeted the franchise network and core manufacturing and after-sales processes, aligning on-chain workflows with existing operational processes to improve transparency across the value chain. Governance changes instituted by Seres included defined node membership, role-based transaction approval and data visibility controls to manage franchise participation and compliance.
The implementation delivered greater trust, traceability and transparency as stated by the company, and served as the company’s first Blockchain Platform solution tailored for franchises, while enabling ad-hoc solutions that strengthen core business functions.
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Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Joomla | Legacy | Joomla 3.9 | Web Content Management | Content Management | n/a | 2014 | 2014 |
In 2014, Seres deployed Joomla 3.9 as its Web Content Management platform for its corporate website, consolidating public-facing content and editorial control under a single CMS. The implementation of Joomla 3.9 supports content authoring, page and menu management, template-driven presentation, and media library capabilities to manage the company website content in the United States.
Configuration emphasis for Joomla 3.9 included role-based access controls and editorial workflows to separate authoring, review, and publishing responsibilities, aligning the system with marketing and communications operational needs. Seres Joomla 3.9 Web Content Management is positioned to manage corporate site content, template and extension-driven feature delivery, and ongoing site administration, with governance focused on editorial roles and content lifecycle processes.
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Web Content Management | Content Management |
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2021 | 2021 |
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| HubSpot | Legacy | Hubspot CRM | CRM | CRM | n/a | 2016 | 2016 |
In 2016, Seres implemented Hubspot CRM to centralize customer and prospect records and to capture inbound interest from its corporate website. The Hubspot CRM deployment used HubSpot's cloud SaaS architecture, embedding HubSpot tracking and web forms on the company site to push leads directly into the CRM. The initiative focused on the CRM category functions of contact and company record management, deal and pipeline tracking, and basic marketing automation to support sales and marketing workflows for the manufacturing organization.
Configuration work for Hubspot CRM emphasized web form capture, property mapping, pipeline stage definitions, and email activity tracking, with rules for lead assignment and qualification to standardize lead routing. Operational coverage concentrated on marketing and sales teams in the United States, creating a single source of truth for contact data and consistent sales pipeline processes. Integrations were centered on the company website through HubSpot web tracking and form capture, tying inbound digital interactions into Hubspot CRM for ongoing prospect engagement and sales follow up.
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Customer Experience | CRM |
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2021 | 2021 |
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Marketing Automation | CRM |
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2021 | 2021 |
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Procurement
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Supplier Relationship Management | Procurement |
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2020 | 2020 |
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2016 | 2016 |
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Content Delivery Network | IaaS |
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2021 | 2021 |
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