AI Buyer Insights:

● Indiana University, an Oracle PeopleSoft Global Payroll customer evaluated Workday Payroll

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● Southern Company, a Hitachi Ventyx FocalPoint customer evaluated AVEVA PI System

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● Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

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● California Polytechnic State University, an Oracle PeopleSoft ERP customer evaluated Oracle Cloud ERP

● Marriott International, an Oracle PeopleSoft ERP customer evaluated Microsoft Dynamics 365 Business Central

● Department Of Homeland Security, an Oracle E-Business Suite customer evaluated SAP S/4HANA Cloud

● BDO Unibank, a Finastra Misys Opics customer evaluated ION IT2 Treasury

● City of Fresno, an Oracle PeopleSoft ERP customer evaluated Oracle Cloud ERP

● JLG Industries, an Oracle JD Edwards EnterpriseOne customer evaluated Oracle Cloud ERP

● ASGC Group, an Oracle E-Business Suite customer evaluated Oracle Cloud ERP

● Deutsche Rentenversicherung Bund, a SAP S/4 HANA HCM customer evaluated SAP SuccessFactors Employee Central

● Pacific Coast Producers, an Oracle JD Edwards EnterpriseOne customer evaluated SAP S/4HANA Cloud

● City of Richmond, VA, an Oracle E-Business Suite customer evaluated Tyler Munis ERP

● Ivy Tech Community College, a RNL ScaleFunder customer evaluated Virtuous CRM

● Hendrick Automotive, an Oracle NetSuite Procurement customer evaluated Coupa Procurement

● Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

● Harvard University, an Oracle PeopleSoft HCM customer evaluated Oracle Cloud HCM

● Adelphi University, an ADP Enterprise eTIME customer evaluated Workday Time and Attendance

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● Washington State University, a Workday Time customer evaluated UKG Pro Timekeeping

● Habib Bank, an Finastra Misys FusionBanking Equation customer evaluated FIS Core Banking

● Hong Kong Polytechnic University (PolyU) , an Oracle E-Business Suite customer evaluated SAP S/4 HANA

● Albertsons, a Procurant One customer evaluated Oracle Procurement Cloud

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● Printpack, an Oracle JD Edwards EnterpriseOne customer evaluated Oracle Cloud ERP

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● Zurich Insurance Group, a Guidewire ClaimCenter customer evaluated Duck Creek Claims

● First Horizon Bank, an nCino Loan Origination customer evaluated FIS Commercial Loan Servicing

● Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

● Florida State University, an Oracle PeopleSoft HCM customer evaluated Workday HCM

● Sunflower Bank, a Fiserv Signature Bank customer evaluated FIS Horizon

● Michelin, an e2open customer evaluated Oracle Transportation Management

● First Citizens Bank, a Fiserv Signature Bank Platform customer evaluated FIS Core Banking

● Indiana University, an Oracle PeopleSoft Global Payroll customer evaluated Workday Payroll

● Travelers, an Exterro Zapproved ZDiscovery customer evaluated LexisNexis CounselLink

● Southern Company, a Hitachi Ventyx FocalPoint customer evaluated AVEVA PI System

● TJX Companies, an Oracle E-Business Suite customer evaluated Workday Financial

● Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

● Synovus Bank, a Q2 Digital Banking customer evaluated Apiture Digital Banking

● California Polytechnic State University, an Oracle PeopleSoft ERP customer evaluated Oracle Cloud ERP

● Marriott International, an Oracle PeopleSoft ERP customer evaluated Microsoft Dynamics 365 Business Central

● Department Of Homeland Security, an Oracle E-Business Suite customer evaluated SAP S/4HANA Cloud

● BDO Unibank, a Finastra Misys Opics customer evaluated ION IT2 Treasury

● City of Fresno, an Oracle PeopleSoft ERP customer evaluated Oracle Cloud ERP

● JLG Industries, an Oracle JD Edwards EnterpriseOne customer evaluated Oracle Cloud ERP

● ASGC Group, an Oracle E-Business Suite customer evaluated Oracle Cloud ERP

● Deutsche Rentenversicherung Bund, a SAP S/4 HANA HCM customer evaluated SAP SuccessFactors Employee Central

● Pacific Coast Producers, an Oracle JD Edwards EnterpriseOne customer evaluated SAP S/4HANA Cloud

● City of Richmond, VA, an Oracle E-Business Suite customer evaluated Tyler Munis ERP

● Ivy Tech Community College, a RNL ScaleFunder customer evaluated Virtuous CRM

● Hendrick Automotive, an Oracle NetSuite Procurement customer evaluated Coupa Procurement

● Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

● Harvard University, an Oracle PeopleSoft HCM customer evaluated Oracle Cloud HCM

● Adelphi University, an ADP Enterprise eTIME customer evaluated Workday Time and Attendance

● Fluke Corporation, an Oracle E-Business Suite customer evaluated SAP S/4 HANA

● Washington State University, a Workday Time customer evaluated UKG Pro Timekeeping

● Habib Bank, an Finastra Misys FusionBanking Equation customer evaluated FIS Core Banking

● Hong Kong Polytechnic University (PolyU) , an Oracle E-Business Suite customer evaluated SAP S/4 HANA

● Albertsons, a Procurant One customer evaluated Oracle Procurement Cloud

● MECCA Australia, a Microsoft Dynamics NAV customer evaluated SAP S/4HANA

● Printpack, an Oracle JD Edwards EnterpriseOne customer evaluated Oracle Cloud ERP

● Ahold Delhaize USA, an Oracle Retail Merchandising customer evaluated SAP Retail Management

● Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

● Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

● Coles Supermarkets, an Oracle Retek POS customer evaluated NCR Voyix Counterpoint

● Becker Industrie, a Microsoft Dynamics AX customer evaluated Microsoft Dynamics 365 F&O

● Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

● Zurich Insurance Group, a Guidewire ClaimCenter customer evaluated Duck Creek Claims

● First Horizon Bank, an nCino Loan Origination customer evaluated FIS Commercial Loan Servicing

● Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

● Florida State University, an Oracle PeopleSoft HCM customer evaluated Workday HCM

● Sunflower Bank, a Fiserv Signature Bank customer evaluated FIS Horizon

● Michelin, an e2open customer evaluated Oracle Transportation Management

● First Citizens Bank, a Fiserv Signature Bank Platform customer evaluated FIS Core Banking

ServiceNow
Location
2225 Lawson Lane,
Santa Clara, 95054, CA,
United States
Website
https://www.servicenow.com/
Phone
1 408-501-8550
Artw industry
Professional Services
Employee
Revenue

ServiceNow Technographics

ServiceNow Software Purchases and Digital Transformation Initiatives

Discover the latest software purchases and digital transformation initiatives being undertaken by ServiceNow and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 26293 ServiceNow employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.

During our research, we have identified that ServiceNow has purchased the following applications: Demandbase ABM Platform for Account Based Marketing in 2019, LangChain for AI Frameworks and Libraries in 2025, Anteriad Analytics for Analytics and BI in 2023 and the related IT decision-makers and key stakeholders.

Our database provides customer insight and contextual information on which enterprise applications and software systems ServiceNow is running and its propensity to invest more and deepen its relationship with Demandbase , Folloze , Microsoft or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.

We have been analyzing ServiceNow revenues, which have grown to $10.98 billion in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for ServiceNow intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.

ServiceNow Data, Technology Stack, and Enterprise Applications
CRM
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Insight Source
Demandbase Legacy Demandbase ABM Platform Account Based Marketing CRM n/a 2019 2019
Account Based Marketing CRM 2019 2019
Account Based Marketing CRM 2019 2019
Account Based Marketing CRM 2020 2020
Customer Experience CRM 2021 2021
Customer Experience CRM 2020 2020
Customer Experience CRM 2021 2021
Data Management Platform CRM 2021 2021
Data Management Platform CRM 2019 2019
Digital Advertising Platform CRM 2019 2019
Digital Advertising Platform CRM 2013 2013
Digital Advertising Platform CRM 2013 2013
Digital Advertising Platform CRM 2017 2017
Marketing Analytics CRM 2015 2015
Marketing Analytics CRM 2019 2019
Marketing Analytics CRM 2020 2020
Marketing Analytics CRM 2020 2020
Marketing Automation CRM 2018 2018
Marketing Automation CRM 2015 2015
Marketing Automation CRM 2015 2015
Marketing Automation CRM 2020 2020
Sales Automation, CRM, Sales Engagement CRM 2021 2021
Sales Enablement CRM 2021 2021
Tag Management CRM 2020 2020
AI Development
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Insight Source
LangChain Legacy LangChain AI Frameworks and Libraries AI Development n/a 2025 2026
Analytics and BI
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Insight Source
Anteriad, formerly MeritB2B Legacy Anteriad Analytics Analytics and BI Analytics and BI n/a 2023 2023 In 2023 ServiceNow implemented Anteriad Analytics to support ABM and analytics for North America demand generation and CRM. The Apps Category is . The engagement began and went live in 2023 with Anteriad providing audience modeling and analytics support targeted at C suite decision makers. The implementation leveraged Anteriad Analytics and inferred Marketing Cloud capabilities for audience identification, intent data ingestion, account scoring, and activation into demand campaigns. Configuration work focused on firmographic targeting, intent signal mapping, and building a C suite targeting model to prioritize net new accounts for outreach and digital activation. Operational coverage centered on North America marketing and demand generation teams, with outputs integrated into CRM-driven campaign workflows to route qualified accounts to campaign orchestration. Governance and process changes included model validation cycles and regular audience refresh cadence, and reported outcomes from the engagement included a reported 180x ROI and 91% of leads originating from net new companies.
IaaS
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Insight Source
Application Hosting and Computing Services IaaS 2019 2019
Application Hosting and Computing Services IaaS 2019 2019
Application Hosting and Computing Services IaaS 2020 2020
Cloud Storage IaaS 2019 2019
Content Delivery Network IaaS 2016 2016
Content Delivery Network IaaS 2014 2014
Content Delivery Network IaaS 2018 2018
Content Delivery Network IaaS 2020 2020
ITSM
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Insight Source
Application Performance Management ITSM 2019 2019
IT Service Management ITSM 2016 2016
Collaboration
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Insight Source
Audio Video and Web Conferencing Collaboration 2017 2017
Audio Video and Web Conferencing Collaboration 2017 2017
Collaboration Collaboration 2021 2021
HCM
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Insight Source
Benefits Administration HCM 2011 2011
Core HR HCM 2018 2018
Employee Experience HCM 2022 2022
Learning and Development HCM 2021 2021
Payroll HCM 2014 2018
Payroll HCM 2018 2018
Recruiting, Applicant Tracking System HCM 2013 2013
Talent Assessment HCM 2020 2020
Workforce Analytics HCM 2015 2018
AI-Powered Application
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Insight Source
Chatbots and Conversational AI AI-Powered Application 2018 2018
Content Management
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Insight Source
Content Management Content Management 2019 2019
Contract Lifecycle Management Content Management 2021 2021
Digital Asset Management Content Management 2015 2015
Digital Signing Content Management 2021 2021
ERP Financial Management
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Insight Source
Expense Management ERP Financial Management 2016 2016
Subscription and Recurring Billing ERP Financial Management 2022 2022
TRM
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Insight Source
Governance, Risk and Compliance TRM 2018 2019
Treasury Management TRM 2018 2018
CyberSecurity
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Insight Source
Identity and Access Management (IAM) CyberSecurity 2021 2021
Identity and Access Management (IAM) CyberSecurity 2022 2022
Network Detection and Response (NDR) CyberSecurity 2017 2017
Secure Email Gateways (SEGs) CyberSecurity 2014 2014
Secure Web Gateways (SWG) CyberSecurity 2018 2018
SPM
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Insight Source
Incentive Compensation Management SPM 2021 2021
ERP Services and Operations
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Insight Source
Travel Management ERP Services and Operations 2016 2016
IT Decision Makers and Key Stakeholders at ServiceNow
First Name Last Name Title Function Department Email Phone
No data found
Show All Contacts
Apps Being Evaluated by ServiceNow Executives
Date Company Status Vendor Product Category Market
No data found
FAQ - APPS RUN THE WORLD ServiceNow Technographics

ServiceNow is a Professional Services organization based in United States, with around 26293 employees and annual revenues of $10.98 billion.

ServiceNow operates a diverse technology stack with applications such as Demandbase ABM Platform, LangChain and Anteriad Analytics, covering areas like Account Based Marketing, AI Frameworks and Libraries and Analytics and BI.

ServiceNow has invested in cloud applications and AI-driven platforms to optimize efficiency and growth, collaborating with vendors such as Demandbase, LangChain and Anteriad, formerly MeritB2B.

ServiceNow recently adopted applications including LangChain in 2025, Anteriad Analytics in 2023 and Culture Amp in 2022, highlighting its ongoing modernization strategy.

APPS RUN THE WORLD maintains an up-to-date database of ServiceNow’s key decision makers and IT executives, available to Premium subscribers.

Our research team continuously updates ServiceNow’s profile with verified software purchases, vendor relationships, and digital initiatives identified from public and proprietary sources.

Subscribe to APPS RUN THE WORLD to access the complete ServiceNow technographics profile, including detailed breakdowns by category, vendor, and IT decision makers.