Vancouver, V5T 4T5, BC,
Canada
Shack Shine Technographics
Discover the latest software purchases and digital transformation initiatives being undertaken by Shack Shine and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 150 Shack Shine employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Shack Shine has purchased the following applications: Olark Live Chat for Chatbots and Conversational AI in 2015, Zoom for Audio Video and Web Conferencing in 2020, Invoca Call Tracking for Call Tracking and Recording in 2021 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Shack Shine is running and its propensity to invest more and deepen its relationship with Olark , Zoom Video Communications , Google or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Shack Shine revenues, which have grown to $25.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Shack Shine intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Olark | Legacy | Olark Live Chat | Chatbots and Conversational AI | AI-Powered Application | n/a | 2015 | 2015 |
In 2015 Shack Shine implemented Olark Live Chat on its public website. Olark Live Chat is deployed as a Chatbots and Conversational AI solution to provide real-time visitor messaging for customer support and online lead capture for the Canada based professional services firm. The deployment leverages the Olark Live Chat web widget embedded site wide, supplying an agent console for live response and persistent chat transcripts for conversation records.
Configuration and operational modules include the web facing chat widget, pre chat forms to capture contact details, routing to an operator console, and administrative controls for message customization and presence management, reflecting standard Chatbots and Conversational AI workflows. The implementation is scoped to web based customer interactions and supports customer service and sales functions responsible for scheduling and client inquiries, with chat ownership centralized in the support organization and documented response workflows to manage coverage and escalation.
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Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Zoom Video Communications | Legacy | Zoom | Audio Video and Web Conferencing | Collaboration | n/a | 2020 | 2020 |
In 2020, Shack Shine implemented Zoom for Audio Video and Web Conferencing to support both internal collaboration and customer facing engagement. Zoom is used on their website to surface join links and meeting access directly from shackshine.com, indicating a web integration that exposes meetings and customer meeting entry points through the corporate site.
The deployment centers on core Audio Video and Web Conferencing capabilities, including scheduled and ad hoc meetings, video conferencing, screen sharing, and cloud recording, with administrative controls for account provisioning and meeting security. Operational coverage spans corporate staff and field service teams who require remote coordination and customer consultations, and governance appears to rely on centralized admin configuration of meeting policies, user provisioning, and security settings to standardize usage across the organization.
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Collaboration | Collaboration |
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2015 | 2015 |
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Invoca | Legacy | Invoca Call Tracking | Call Tracking and Recording | CRM | n/a | 2021 | 2021 |
In 2021, Shack Shine implemented Invoca Call Tracking on its website. Invoca Call Tracking is a Call Tracking and Recording application deployed to capture and attribute phone conversations originating from web pages and digital campaigns.
Deployment centered on embedding the Invoca Call Tracking JavaScript into Shack Shine web properties to enable dynamic number insertion and session-level call attribution for web-driven lead flows. Functional capabilities implemented include call tracking, call recording, and analytics instrumentation to classify inbound calls by referring source, landing page, and campaign context. Configuration focused on page-level number pools and tracking rules applied to contact pages and click-to-call elements.
The implementation scoped operationally to marketing and customer contact workflows, giving marketing teams visibility into which digital channels drive phone leads and providing operations with call context for routing and handling. No external system integrations are specified in the available source, so CRM or telephony integrations are not documented. Governance was web-centric, with ongoing configuration and tracking managed through site tagging and Invoca account settings rather than backend code changes.
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Customer Support | CRM |
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2022 | 2022 |
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Data Management Platform | CRM |
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2020 | 2020 |
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Data Management Platform | CRM |
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2020 | 2020 |
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Digital Advertising Platform | CRM |
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2017 | 2017 |
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Digital Advertising Platform | CRM |
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2020 | 2020 |
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Digital Advertising Platform | CRM |
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2017 | 2017 |
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Marketing Analytics | CRM |
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2018 | 2018 |
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Marketing Automation | CRM |
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2017 | 2017 |
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Marketing Automation | CRM |
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2018 | 2018 |
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Marketing Automation | CRM |
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2021 | 2021 |
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Sales Engagement | CRM |
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2017 | 2017 |
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ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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IT Service Management | ITSM |
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2022 | 2022 |
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Hosting and Computing Services | IaaS |
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2015 | 2015 |
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Application Hosting and Computing Services | IaaS |
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2018 | 2018 |
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Application Hosting and Computing Services | IaaS |
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2021 | 2021 |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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