ShapeShift
21 Holborn Viaduct,
London, EC1A 2DY,
United Kingdom
London, EC1A 2DY,
United Kingdom
n/a
Professional Services
ShapeShift Technographics
ShapeShift Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by ShapeShift and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 50 ShapeShift employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that ShapeShift has purchased the following applications: Oracle NetSuite ERP for ERP Financial in 2016, Google Workspace (Formerly Google G-Suite) for Collaboration in 2019, Twilio Segment for Customer Data Platform in 2019 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems ShapeShift is running and its propensity to invest more and deepen its relationship with Oracle , Google , Twilio or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing ShapeShift revenues, which have grown to $5.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for ShapeShift intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
ShapeShift Tech Stack and Enterprise Applications
ShapeShift ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Oracle | Legacy | Oracle NetSuite ERP | ERP Financial | ERP | n/a | 2016 | 2016 |
In 2016, ShapeShift implemented Oracle NetSuite ERP as its ERP Financial platform. The deployment focused on cloud hosted NetSuite functionality to support core finance operations for a 50 person professional services firm based in the United Kingdom. Oracle NetSuite ERP was provisioned as the central financial system for accounting, billing, and financial reporting workflows.
Configuration work centered on standard ERP Financial capabilities, including general ledger structure, accounts receivable and accounts payable processing, billing and invoicing configuration, bank reconciliation, period close orchestration, and financial reporting. Role based access controls and a chart of accounts aligned to professional services were established to support month end close and revenue recognition processes.
Operational ownership is held internally, with a named subject matter expert who owns Oracle NetSuite ERP administration and is responsible for system configuration, user provisioning, security settings, and ongoing stewardship. The system is used across finance, accounting, and billing functions within the UK operations, with governance focused on centralized administration and process controls aligned to standard ERP Financial workflows.
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ShapeShift Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Legacy | Google Workspace (Formerly Google G-Suite) | Collaboration | Collaboration | n/a | 2019 | 2019 |
In 2019, ShapeShift implemented Google Workspace (Formerly Google G-Suite) to deliver core Collaboration services across the organization. Public site references indicate Google Workspace is active for site-related communications and administrative email routing, reflecting a cloud SaaS deployment visible from the company website. As a 50-employee professional services firm, ShapeShift standardized on Google Workspace (Formerly Google G-Suite) to consolidate email, calendaring, real-time document collaboration, and video conferencing for client-facing and internal teams.
Deployment is organized around Google Workspace's cloud architecture with centralized administration via the Google Admin console, enabling account provisioning, group management, and account-level access controls consistent with the Collaboration category. Functional capabilities include Gmail, Google Drive, Google Docs, Google Calendar, and Google Meet to support client engagement workflows, shared document lifecycles, and synchronous collaboration. Governance for the rollout emphasizes centralized user and policy management suitable for an SMB, with configuration focused on streamlined onboarding, shared drive structures, and administrative policy controls to manage access and collaboration.
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ShapeShift CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Twilio | Legacy | Twilio Segment | Customer Data Platform | CRM | n/a | 2019 | 2019 |
In 2019, ShapeShift implemented Twilio Segment as its Customer Data Platform on the company website to centralize first party event and user data. The deployment focused on web instrumentation, positioning Twilio Segment as the primary customer data collection layer for marketing and product analytics.
The Twilio Segment implementation consolidated event tracking, identity resolution, and unified user profiles, using a tracking plan and schema to standardize event names and user attributes. Configuration emphasized client side capture via the website, real time event streaming, and the creation of segmentable audiences and unified profiles consistent with Customer Data Platform capabilities.
Operational coverage centered on marketing, product, and analytics functions, with rollout activities concentrated on instrumentation of the public site and stabilization of data quality. Governance practices included a centralized tracking plan, QA checkpoints during page-level implementation, and ongoing schema management to maintain consistency of customer attributes and events.
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Customer Support | CRM |
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2020 | 2020 |
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Marketing Analytics | CRM |
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2019 | 2019 |
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Marketing Analytics | CRM |
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2021 | 2021 |
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Marketing Automation | CRM |
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2019 | 2019 |
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ShapeShift PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Apps Development | PaaS |
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2023 | 2023 |
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Transactional Email | PaaS |
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2021 | 2021 |
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ShapeShift IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2020 | 2020 |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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Content Delivery Network | IaaS |
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2019 | 2019 |
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Content Delivery Network | IaaS |
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2022 | 2022 |
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IT Decision Makers and Key Stakeholders at ShapeShift
| First Name | Last Name | Title | Function | Department | Phone | |
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CEO | CXO | Finance | |
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Director Of Operations | Director | Finance | |
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Apps Being Evaluated by ShapeShift Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from ShapeShift IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the ShapeShift digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
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FAQ - APPS RUN THE WORLD ShapeShift Technographics
ShapeShift is a Professional Services organization based in United Kingdom,
with around 50 employees and annual revenues of $5.0 million.
ShapeShift operates a diverse technology stack with applications such as
Oracle NetSuite ERP, Google Workspace (Formerly Google G-Suite) and Twilio Segment,
covering areas like ERP Financial, Collaboration and Customer Data Platform.
ShapeShift has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Oracle, Google and Twilio.
ShapeShift recently adopted applications including
Expo EAS Update in 2023, StackPath CDN in 2022 and Amplitude Behavioral Analytics Platform in 2021,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of ShapeShift’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates ShapeShift’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete ShapeShift technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.