SilverBirch Hotels & Resorts
1640 – 1188 W. Georgia Street,
Vancouver, V6E 4A2, BC,
Canada
Vancouver, V6E 4A2, BC,
Canada
1 604-646-2447
Leisure and Hospitality
SilverBirch Hotels & Resorts Technographics
SilverBirch Hotels & Resorts Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by SilverBirch Hotels & Resorts and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 2700 SilverBirch Hotels & Resorts employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that SilverBirch Hotels & Resorts has purchased the following applications: VidCruiter Video Interviewing for Video Interviewing in 2021, Microsoft 365 for Collaboration in 2015, Freshservice for IT Service Management in 2020 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems SilverBirch Hotels & Resorts is running and its propensity to invest more and deepen its relationship with VidCruiter , Microsoft , Freshworks or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing SilverBirch Hotels & Resorts revenues, which have grown to $900.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for SilverBirch Hotels & Resorts intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
SilverBirch Hotels & Resorts Tech Stack and Enterprise Applications
HCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| VidCruiter | Legacy | VidCruiter Video Interviewing | Video Interviewing | HCM | n/a | 2021 | 2021 |
In 2021, SilverBirch Hotels & Resorts implemented VidCruiter Video Interviewing to introduce asynchronous pre-recorded video interviews for corporate hires and occasional hotel management roles, using the Video Interviewing application to standardize pre-screening and improve candidate flexibility. The deployment focused on pre-recorded interview workflows that remove scheduling friction and allow candidates to complete interviews on their own time, aligning with corporate hiring objectives and the human capital team’s capacity constraints.
The VidCruiter Video Interviewing configuration centers on email invitations that link candidates to six to seven questions which alternate between video-recorded responses and written answers, enabling replay and multiple submissions. Functional capabilities in use include asynchronous response capture, candidate playback for review, and configurable screening questions that hiring managers approve, supporting structured evaluation across roles in the corporate office and hotel management pipeline.
Operational coverage is led by SilverBirch’s small Corporate Human Capital team based in Vancouver, Canada, and extends to managers across the company’s hotel portfolio when hiring for property leadership. Business functions directly impacted include Human Capital and hiring managers, with secondary operational visibility from asset management and finance stakeholders who rely on stable staffing; no external system integrators are noted.
Governance and process changes emphasize manager-driven question design and a coordinator-led screening workflow, where the Human Capital Coordinator reviews recorded responses, shortlists candidates, and solicits manager feedback before in-person interviews. Outcomes reported by SilverBirch include easier scheduling, the ability to engage employed candidates who cannot attend live interviews, confidence in candidate fit prior to in-person stages, and supportive evidence that hiring through pre-recorded video interviews contributes to maintaining low turnover.
|
Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft 365 | Collaboration | Collaboration | n/a | 2015 | 2015 |
In 2015, SilverBirch Hotels & Resorts implemented Microsoft 365 for Collaboration. The deployment uses a cloud-hosted Microsoft 365 tenant model that provisions Exchange Online for corporate email, SharePoint Online for intranet and document management, Microsoft Teams for unified communications, and OneDrive for Business for personal file storage, with Azure Active Directory providing identity and access management for single sign-on and conditional access.
Microsoft 365 is used on their website as part of the public-facing environment. Operational coverage targets corporate offices and hotel properties in Canada and supports business functions including corporate communications, document workflows for finance and HR, and frontline collaboration across reservations and property operations. Governance is managed at the tenant level with role-based administration, SharePoint site and Teams configuration for data governance, and centralized policy enforcement for security and compliance within the Collaboration category.
|
ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Freshworks | Legacy | Freshservice | IT Service Management | ITSM | n/a | 2020 | 2020 |
In 2020, SilverBirch Hotels & Resorts deployed Freshservice as its IT Service Management solution to centralize IT support and service delivery. The Freshservice deployment is surfaced on the SilverBirch public website to provide a customer facing service portal and direct ticket intake channel for staff and on‑site property teams.
Configuration focused on core IT Service Management capabilities including incident management, a service catalog, knowledge base publication, automated workflow orchestration, and asset management with configuration item tracking. Freshservice was configured to enforce ticket lifecycle controls, SLA routing and priority assignments, and to automate common service requests and approvals consistent with hotel operations support.
Operational coverage emphasized corporate IT and property level support across the hotel portfolio, with the Freshservice service portal acting as the primary access point for end users. Governance incorporated centralized service desk practices, role based access and approval workflows, and standardized incident and request handling processes to align IT Service Management with operational support needs.
|
IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Application Hosting and Computing Services | IaaS |
|
2014 | 2014 |
|
|
|
|
|
Content Delivery Network | IaaS |
|
2022 | 2022 |
|
CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Secure Email Gateways (SEGs) | CyberSecurity |
|
2020 | 2020 |
|
IT Decision Makers and Key Stakeholders at SilverBirch Hotels & Resorts
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| No data found | ||||||
Apps Being Evaluated by SilverBirch Hotels & Resorts Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from SilverBirch Hotels & Resorts IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the SilverBirch Hotels & Resorts digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| No data found | ||||||
FAQ - APPS RUN THE WORLD SilverBirch Hotels & Resorts Technographics
SilverBirch Hotels & Resorts is a Leisure and Hospitality organization based in Canada,
with around 2700 employees and annual revenues of $900.0 million.
SilverBirch Hotels & Resorts operates a diverse technology stack with applications such as
VidCruiter Video Interviewing, Microsoft 365 and Freshservice,
covering areas like Video Interviewing, Collaboration and IT Service Management.
SilverBirch Hotels & Resorts has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as VidCruiter, Microsoft and Freshworks.
SilverBirch Hotels & Resorts recently adopted applications including
Cloudflare CDN in 2022, VidCruiter Video Interviewing in 2021 and Freshservice in 2020,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of SilverBirch Hotels & Resorts’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates SilverBirch Hotels & Resorts’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete SilverBirch Hotels & Resorts technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.