Concord, 1742, MA,
United States
SmartBooks Corp. Technographics
SmartBooks Corp. Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by SmartBooks Corp. and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 50 SmartBooks Corp. employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that SmartBooks Corp. has purchased the following applications: Oracle NetSuite ERP for ERP Financial in 2012, Google Workspace (Formerly Google G-Suite) for Collaboration in 2013, Intuit Mailchimp for Marketing Automation in 2020 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems SmartBooks Corp. is running and its propensity to invest more and deepen its relationship with Oracle , Google , Intuit or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing SmartBooks Corp. revenues, which have grown to $5.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for SmartBooks Corp. intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
SmartBooks Corp. Tech Stack and Enterprise Applications
SmartBooks Corp. ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Oracle | Legacy | Oracle NetSuite ERP | ERP Financial | ERP | n/a | 2012 | 2012 |
In 2012 SmartBooks Corp. deployed Oracle NetSuite ERP as its ERP Financial system to consolidate core finance and accounting operations for the 50 person media business. The implementation positioned Oracle NetSuite ERP as the primary financial backbone supporting general ledger, accounts receivable, accounts payable, cash management and financial reporting functions.
Configuration emphasized ERP Financial workflows appropriate for a single legal entity environment, including a centralized chart of accounts, revenue recognition rules aligned to media billing workflows, fixed asset tracking and structured month end close sequences. The deployment included role based access controls and approval routing to enforce segregation of duties across accounting and finance roles.
The solution was provisioned as a cloud hosted Oracle NetSuite ERP instance, accessed by finance, accounting and related operational teams for invoicing, collections and supplier payments. No external system integrations are specified in the source documentation, the operational coverage described centers on corporate finance and transactional accounting.
Governance focused on standardized financial processes and workflow orchestration, with configuration choices oriented toward predictable close cycles and audit traceability. Implementation narratives and configuration choices reflect typical ERP Financial practices for a small to mid size media firm using Oracle NetSuite ERP to centralize transactional finance and reporting.
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SmartBooks Corp. Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Legacy | Google Workspace (Formerly Google G-Suite) | Collaboration | Collaboration | n/a | 2013 | 2013 |
In 2013, SmartBooks Corp. implemented Google Workspace (Formerly Google G-Suite) as its Collaboration platform. SmartBooks Corp., a United States based media company with approximately 50 employees, provisioned the suite to centralize corporate email, content collaboration, and scheduling across the organization.
The Google Workspace (Formerly Google G-Suite) deployment leveraged core Collaboration capabilities including Gmail for hosted email, Google Drive for centralized file storage, Google Docs and Sheets for real-time collaborative content production, Google Calendar for shared scheduling, and Google Meet for remote meetings. Administrative configuration was performed through the Google Admin console and included user provisioning, group management, and device access controls consistent with a small to mid sized company SaaS deployment.
Deployment was performed as a cloud hosted, domain scoped SaaS implementation with organization wide user accounts covering editorial, marketing, and operations functions. Public site telemetry indicates Google Workspace is in use on their website, and the implementation included standard domain level email routing and DNS configuration for company mail delivery and authentication.
Governance was organized around the Google Admin console with policies for sharing, group based access controls, and administrative delegation by role, enabling collaborative content workflows and centralized calendar coordination. Operationally the implementation focused on content production and internal communications within the media business, using Google Workspace as the primary Collaboration layer.
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SmartBooks Corp. CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Intuit | Legacy | Intuit Mailchimp | Marketing Automation | CRM | n/a | 2020 | 2020 |
In 2020, SmartBooks Corp. implemented Intuit Mailchimp as its Marketing Automation platform. The deployment is centered on website integration, using embedded signup forms and Mailchimp site scripts to capture permissioned subscriber data and feed audience lists, and Intuit Mailchimp is used to manage subscribers and deliver scheduled email campaigns.
Configuration emphasizes audience segmentation, email template management, and basic automation workflows for subscriber onboarding and newsletter distribution, aligning with marketing and customer communications functions. Governance is operated by the in-house marketing team, responsible for consent capture on the website, list hygiene, and campaign scheduling while maintaining operational control of Intuit Mailchimp across the companys marketing activities.
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SmartBooks Corp. PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Transactional Email | PaaS |
|
2017 | 2017 |
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SmartBooks Corp. IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Application Hosting and Computing Services | IaaS |
|
2016 | 2016 |
|
|
|
|
|
Application Hosting and Computing Services | IaaS |
|
2021 | 2021 |
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IT Decision Makers and Key Stakeholders at SmartBooks Corp.
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| CEO | CXO | Finance | ||||
| Co-founder | CXO | Finance | ||||
| Director of Finance | Director | Finance |
Apps Being Evaluated by SmartBooks Corp. Executives
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| No data found | ||||||