Sonda
Teatinos 500,
Santiago de Chile, x,
Chile
Santiago de Chile, x,
Chile
56 22 657 5000
Professional Services
Sonda Technographics
Sonda Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Sonda and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 13522 Sonda employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
Sonda has purchased the following applications: Cisco Webex Meetings for Audio Video and Web Conferencing in 2020, Adobe Acrobat Sign (formerly EchoSign, eSign & Adobe Sign) for Digital Signing in 2020, Hotjar for Customer Experience in 2019 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Sonda is running and its propensity to invest more and deepen its relationship with Cisco Systems , Microsoft , Adobe Systems or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Sonda revenues, which have grown to $1.09 billion in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Sonda intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Sonda Tech Stack and Enterprise Applications
Sonda Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Cisco Systems | Legacy | Cisco Webex Meetings | Audio Video and Web Conferencing | Collaboration | n/a | 2020 | 2020 |
In 2020, Sonda implemented Cisco Webex Meetings. The deployment surfaces Cisco Webex Meetings on Sonda's public website to provide direct audio and video conferencing access for external stakeholders and meeting participants, positioning the application as a primary Audio Video and Web Conferencing channel for external engagement.
The Cisco Webex Meetings implementation aligns with standard Audio Video and Web Conferencing functional modules including scheduled meeting orchestration, real time video conferencing, screen sharing, chat and session recording to support client engagements and internal collaboration. Configuration work focused on web embedding and streamlined meeting join workflows to enable public facing access from Sonda's site while preserving standard meeting controls and session management.
Operational stewardship is described as residing with Sonda IT and communications functions, managing user provisioning, meeting policy and public access controls while leveraging Cisco Webex Meetings to support sales, professional services delivery and client support business functions. The relationship reads as Sonda Cisco Webex Meetings Audio Video and Web Conferencing providing an embedded conferencing layer for external meeting orchestration and collaboration.
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Collaboration | Collaboration |
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2015 | 2015 |
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Sonda Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Adobe Systems | Legacy | Adobe Acrobat Sign (formerly EchoSign, eSign & Adobe Sign) | Digital Signing | Content Management | n/a | 2020 | 2020 |
In 2020, Sonda implemented Adobe Acrobat Sign (formerly EchoSign, eSign & Adobe Sign) as a Digital Signing solution on its public website. The deployment focuses on web-embedded signature workflows to capture legally binding electronic signatures for web-facing document execution, tying the application to customer-facing contracting and online form completion functions.
Adobe Acrobat Sign is configured to provide standard Digital Signing capabilities including embedded signing flows, signer authentication, consent capture, audit trails, and signature certificate generation. The implementation is scoped to website-based transactions, with the signing component orchestrating document presentation, signature capture, and secure audit logging, and governance aligned to centralized signature and retention practices typical for enterprise e-signature usage.
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Web Content Management | Content Management |
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2022 | 2022 |
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Sonda CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Contentsquare | Legacy | Hotjar | Customer Experience | CRM | n/a | 2019 | 2019 |
In 2019 Sonda deployed Hotjar on its public website to capture behavioral analytics and on-site qualitative feedback as part of its Customer Experience tooling. The deployment positioned Hotjar as a web-based observation layer to inform digital experience work across web properties.
The implementation centered on client-side instrumentation using the Hotjar tracking script, configured to collect heatmaps, session recordings, conversion funnel data, on-site polls and surveys, and aggregated feedback. Configuration focused on selective sampling and data retention settings consistent with standard Hotjar capability, and the Hotjar application was used to surface session-level and aggregated behavioral signals for analysis.
Operational ownership rested with digital experience, UX and marketing teams, who used Hotjar output to prioritize usability issues and refine website flows, integrating observational findings into existing analytics and product review processes. Governance included consent handling and anonymization controls to limit personally identifiable data capture, ensuring Hotjar was used as a behavioral research and Customer Experience input rather than a primary customer record.
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Marketing Automation | CRM |
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2015 | 2015 |
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Marketing Automation | CRM |
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2022 | 2022 |
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Sales Automation, CRM, Sales Engagement | CRM |
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2022 | 2022 |
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Sonda PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Transactional Email | PaaS |
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2017 | 2017 |
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Sonda IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Hosting and Computing Services | IaaS |
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2014 | 2014 |
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Application Hosting and Computing Services | IaaS |
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2022 | 2022 |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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Content Delivery Network | IaaS |
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2022 | 2022 |
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Sonda CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Secure Email Gateways (SEGs) | CyberSecurity |
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2020 | 2020 |
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IT Decision Makers and Key Stakeholders at Sonda
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| No data found | ||||||
Apps Being Evaluated by Sonda Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Sonda IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Sonda digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
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FAQ - APPS RUN THE WORLD Sonda Technographics
Sonda is a Professional Services organization based in Chile,
with around 13522 employees and annual revenues of $1.09 billion.
Sonda operates a diverse technology stack with applications such as
Cisco Webex Meetings, Adobe Acrobat Sign (formerly EchoSign, eSign & Adobe Sign) and Hotjar,
covering areas like Audio Video and Web Conferencing, Digital Signing and Customer Experience.
Sonda has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Cisco Systems, Adobe Systems and Contentsquare.
Sonda recently adopted applications including
Telerik Sitefinity CMS in 2022, Oracle Marketing Cloud (Eloqua) in 2022 and Salesforce Sales Cloud in 2022,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Sonda’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates Sonda’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Sonda technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.