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● TJX Companies, an Oracle E-Business Suite customer evaluated Workday Financial

● Sunflower Bank, a Fiserv Signature Bank customer evaluated FIS Horizon

● Albertsons, a Procurant One customer evaluated Oracle Procurement Cloud

● Ahold Delhaize USA, an Oracle Retail Merchandising customer evaluated SAP Retail Management

● Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

● Coles Supermarkets, an Oracle Retek POS customer evaluated NCR Voyix Counterpoint

● JLG Industries, an Oracle JD Edwards EnterpriseOne customer evaluated Oracle Cloud ERP

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● Printpack, an Oracle JD Edwards EnterpriseOne customer evaluated Oracle Cloud ERP

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● City of Fresno, an Oracle PeopleSoft ERP customer evaluated Oracle Cloud ERP

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● Florida State University, an Oracle PeopleSoft HCM customer evaluated Workday HCM

● Habib Bank, an Finastra Misys FusionBanking Equation customer evaluated FIS Core Banking

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● First Citizens Bank, a Fiserv Signature Bank Platform customer evaluated FIS Core Banking

● Travelers, an Exterro Zapproved ZDiscovery customer evaluated LexisNexis CounselLink

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● Hendrick Automotive, an Oracle NetSuite Procurement customer evaluated Coupa Procurement

● Southern Company, a Hitachi Ventyx FocalPoint customer evaluated AVEVA PI System

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● BDO Unibank, a Finastra Misys Opics customer evaluated ION IT2 Treasury

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Sonic Electronix
Location
10645 Freeport Dr,
Louisville, 40258, KY,
United States
Website
https://www.sonicelectronix.com/
Phone
1 502-200-8010
Artw industry
Retail
Employee
Revenue

Sonic Electronix Technographics

Sonic Electronix Technographics, Software Purchases, AI and Digital Transformation Initiatives

Discover the latest software purchases and digital transformation initiatives being undertaken by Sonic Electronix and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 100 Sonic Electronix employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.

During our research, we have identified that Sonic Electronix has purchased the following applications: Oracle NetSuite ERP for ERP Financial in 2014, Freshworks Freshteam ATS for Applicant Tracking System in 2023, Freshdesk Messaging (Formerly Freshchat) for Chatbots and Conversational AI in 2018 and the related IT decision-makers and key stakeholders.

Our database provides customer insight and contextual information on which enterprise applications and software systems Sonic Electronix is running and its propensity to invest more and deepen its relationship with Oracle , Intuit , Affirm or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.

We have been analyzing Sonic Electronix revenues, which have grown to $22.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Sonic Electronix intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.

Sonic Electronix Tech Stack and Enterprise Applications

Sonic Electronix ERP
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Oracle Legacy Oracle NetSuite ERP ERP Financial ERP n/a 2014 2014
In 2014, Sonic Electronix implemented Oracle NetSuite ERP to consolidate core ERP Financial functions on a cloud SaaS platform. The deployment established a centralized Oracle NetSuite ERP instance, configured for core financial modules including general ledger, accounts payable, accounts receivable, fixed asset accounting, billing and financial reporting, with focus on chart of accounts design, automated journal processing, and period close workflows. Operational coverage focused on finance and accounting, billing and procurement workflows across Sonic Electronix US operations, with role based access controls, segregation of duties and approval routing configured to support month end governance and audit trails. The implementation standardized transactional processing and financial master data to create a single finance system of record, aligning Oracle NetSuite ERP to Sonic Electronix ERP Financial business function and internal control requirements.
ERP Financial ERP 2010 2010
Payment Processing ERP 2021 2021
Payment Processing ERP 2021 2021
Sonic Electronix HCM
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Freshworks Legacy Freshworks Freshteam ATS Applicant Tracking System HCM n/a 2023 2023
In 2023, Sonic Electronix implemented Freshworks Freshteam ATS. The Applicant Tracking System is deployed as a web-hosted SaaS instance and is embedded on Sonic Electronix's careers page on their website, capturing inbound applications directly from the public job listings. Configuration and module use centers on job posting and requisition management, candidate tracking and pipeline management, interview scheduling, and offer management within Freshworks Freshteam ATS. The careers page integration centralizes candidate intake and preserves applicant records in the Freshworks Freshteam ATS environment, enabling standardized applicant workflows and role based access controls for HR and hiring managers, and governance work focused on requisition approvals and defined interview stages to operationalize recruiting processes within the Applicant Tracking System.
Sonic Electronix AI-Powered Application
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Freshworks Legacy Freshdesk Messaging (Formerly Freshchat) Chatbots and Conversational AI AI-Powered Application n/a 2018 2018
In 2018, Sonic Electronix implemented Freshdesk Messaging (Formerly Freshchat) on their website. Freshdesk Messaging (Formerly Freshchat) is deployed as a web-based conversational layer in the Chatbots and Conversational AI category, handling real-time customer interactions directly on the company’s e-commerce storefront. The deployment surfaces an on-site chat widget and conversational workflows to capture shopper intent and route inbound messages to support agents. The implementation is scoped to online customer support and e-commerce operations, with the application used by the customer service team to manage live chats, automated bot responses, agent handoffs, and a shared message inbox for team triage. Configurations reflect common Chatbots and Conversational AI capabilities including automated FAQ flows, canned responses, and chat routing, and governance focuses on standardizing chat handling procedures and escalation workflows within the support function.
Sonic Electronix Collaboration
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Collaboration Collaboration 2011 2011
Sonic Electronix eCommerce
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Personalization and Product Recommendations eCommerce 2016 2016
Personalization and Product Recommendations eCommerce 2016 2016
Shipping Management eCommerce 2015 2015
Sonic Electronix SCM
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Warehouse Management SCM 2016 2016
Sonic Electronix CRM
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Customer Experience CRM 2019 2019
Customer Support CRM 2019 2019
Marketing Automation CRM 2018 2018
Partner Relationship Management CRM 2021 2021
Sonic Electronix IaaS
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Content Delivery Network IaaS 2015 2015
Content Delivery Network IaaS 2013 2013
Content Delivery Network IaaS 2021 2021
Sonic Electronix CyberSecurity
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Identity and Access Management (IAM) CyberSecurity 2017 2017

IT Decision Makers and Key Stakeholders at Sonic Electronix

First Name Last Name Title Function Department Email Phone
CEO & Founder CXO Finance
VP, Finance VP Finance
Director of Software Engineering Director IT
Assistant Merchandising Manager Manager Procurement
Merchandising Manager Manager Finance
Purchasing Assistant Manager Procurement
Director Of Sales Director Finance
Show All Contacts

Apps Being Evaluated by Sonic Electronix Executives

APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Sonic Electronix IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Sonic Electronix digital transformation priorities and AI adoption trends.
Date Company Status Vendor Product Category Market
No data found
FAQ - APPS RUN THE WORLD Sonic Electronix Technographics
Sonic Electronix is a Retail organization based in United States, with around 100 employees and annual revenues of $22.0 million.
Sonic Electronix operates a diverse technology stack with applications such as Oracle NetSuite ERP, Freshworks Freshteam ATS and Freshdesk Messaging (Formerly Freshchat), covering areas like ERP Financial, Applicant Tracking System and Chatbots and Conversational AI.
Sonic Electronix has invested in cloud applications and AI-driven platforms to optimize efficiency and growth, collaborating with vendors such as Oracle and Freshworks.
Sonic Electronix recently adopted applications including Freshworks Freshteam ATS in 2023, Affirm in 2021 and PayPal Enterprise in 2021, highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Sonic Electronix’s key decision makers and IT executives, available to Premium subscribers.
Our research team continuously updates Sonic Electronix’s profile with verified software purchases, vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Sonic Electronix technographics profile, including detailed breakdowns by category, vendor, and IT decision makers.