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Sony Pictures Entertainment Technographics
Discover the latest software purchases and digital transformation initiatives being undertaken by Sony Pictures Entertainment and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 9100 Sony Pictures Entertainment employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Sony Pictures Entertainment has purchased the following applications: FIS GETPAID for AR Automation in 2006, Workday HCM for Core HR in 2021, GumGum for Artificial Intelligence Marketing in 2021 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Sony Pictures Entertainment is running and its propensity to invest more and deepen its relationship with FIS Global , SAP , Workday or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Sony Pictures Entertainment revenues, which have grown to $2.50 billion in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Sony Pictures Entertainment intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
ERP Financial Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| FIS Global | Legacy | FIS GETPAID | AR Automation | ERP Financial Management | n/a | 2006 | 2006 |
In 2006 Sony Pictures Entertainment implemented FIS GETPAID to centralize accounts receivable workflows as part of its AR Automation strategy, covering collections and ageing reconciliation across World Wide Product Fulfillment, television, features, post production, inter company and third party customers. The deployment supported monthly statement preparation, reconciliation of short and over payments, refund processing and departmental cash application into the general ledger.
FIS GETPAID was used to operationalize collections management, automated aging reconciliation, statement generation and cash application workflows, while also serving as a repository for customer master data. Customer master maintenance was performed across SAP ERP, ScheduAll, Gold and FIS GETPAID, and the team carried out account setups in SAP ERP for post production, motion picture, television and World Wide Product Fulfillment.
The scope of the implementation included billing and reconciliation for Culver Studio and World Wide Product Fulfillment and impacted finance functions spanning accounts receivable, billing, credit and collections, and month end close activities. The deployment included hands on credit and collections training for incoming accounting and senior credit analysts and interns, which resulted in new employees getting immediate traction and saved time and money for the group.
Governance centered on tight control of cash accounts, spearheading the billings and reconciliation process, and acting as an accounting liaison for returned checks and replacement payments. The role also provided leadership for three finance interns and contributed to month end close through reconciliation of general ledger cash deposits and appropriate cash applications.
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ERP Financial | ERP Financial Management |
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2013 | 2018 |
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Expense Management | ERP Financial Management |
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2010 | 2010 |
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Expense Management | ERP Financial Management |
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2010 | 2010 |
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HCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Workday | Legacy | Workday HCM | Core HR | HCM | n/a | 2021 | 2021 |
In 2021, Sony Pictures Entertainment implemented Workday HCM for Core HR. The deployment centralized core HR functions within Workday HCM for the People organization and supported HR process owners across Talent Development, Compensation, Benefits, Recruiting, IT and Finance, with operational coverage tied to the Culver City studios and broader People team. Configuration work emphasized the Workday business process framework, security groups, custom reporting, supervisory org management, cost center assignments and location management, using Workday HCM as the authoritative system of record for employee data and organizational structures.
Workday HCM configuration and operational activities documented included building, testing and deploying integrations, performing integration security audits, creating and maintaining Workday custom reports, and conducting regular data audits to ensure integrity and SOX-related evidence collection. Operational responsibilities specified in the implementation included managing integration file feeds with outside vendors, resolving file transfer failures, owning reorganization processes for supervisory orgs and cost centers, developing test strategy and documentation, delivering ad hoc training and job aids for People team users, and collaborating with Workday Engineers for troubleshooting and post production support.
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HR Service Delivery | HCM |
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2020 | 2020 |
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Learning and Development | HCM |
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2020 | 2020 |
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Payroll | HCM |
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2014 | 2018 |
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Payroll | HCM |
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2014 | 2014 |
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Recruiting, Applicant Tracking System | HCM |
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2021 | 2021 |
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Time and Attendance | HCM |
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2014 | 2014 |
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Time and Attendance | HCM |
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2014 | 2014 |
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Time and Attendance | HCM |
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2022 | 2022 |
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Workforce Management | HCM |
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2014 | 2014 |
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AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| GumGum | Legacy | GumGum | Artificial Intelligence Marketing | AI-Powered Application | n/a | 2021 | 2021 |
In 2021, Sony Pictures Entertainment deployed GumGum on its public website. Sony Pictures Entertainment uses GumGum, an Artificial Intelligence Marketing application, to support marketing and consumer engagement on its site and to drive contextual ad activation tied to on‑page content.
The implementation is realized through site-embedded GumGum instrumentation and web tagging, consistent with typical Artificial Intelligence Marketing deployments. Configuration centers on contextual targeting and content intelligence capabilities, including automated page content classification and visual recognition that enable real-time ad placement and audience segmentation.
Operational responsibility sits with digital marketing and web operations functions, using tag management and consent controls to govern script deployment and privacy compliance. The GumGum deployment focuses on marketing workflows for content-based ad activation and on-site audience engagement, and it feeds measurement and campaign reporting workflows used by the marketing organization.
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Analytics and BI
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Analytics and BI | Analytics and BI |
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2015 | 2018 |
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Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Audio Video and Web Conferencing | Collaboration |
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2021 | 2021 |
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Collaboration | Collaboration |
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2021 | 2021 |
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Collaboration | Collaboration |
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2018 | 2018 |
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Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Web Content Management | Content Management |
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2021 | 2021 |
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Web Content Management | Content Management |
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2021 | 2021 |
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Community Management | CRM |
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2018 | 2018 |
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Customer Experience | CRM |
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2021 | 2021 |
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Customer Experience | CRM |
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2021 | 2021 |
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Data Management Platform | CRM |
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2021 | 2021 |
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Data Management Platform | CRM |
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2021 | 2021 |
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Data Management Platform | CRM |
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2021 | 2021 |
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Data Management Platform | CRM |
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2021 | 2021 |
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Digital Advertising Platform | CRM |
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2021 | 2021 |
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Digital Advertising Platform | CRM |
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2021 | 2021 |
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Digital Advertising Platform | CRM |
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2021 | 2021 |
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Digital Advertising Platform | CRM |
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2021 | 2021 |
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Digital Advertising Platform | CRM |
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2021 | 2021 |
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Marketing Analytics | CRM |
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2021 | 2021 |
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Marketing Automation | CRM |
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2021 | 2021 |
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Marketing Automation | CRM |
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2021 | 2021 |
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Tag Management | CRM |
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2021 | 2021 |
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ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Performance Management | ITSM |
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2021 | 2021 |
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Procurement
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Procurement | Procurement |
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2010 | 2010 |
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Supplier Relationship Management | Procurement |
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2010 | 2010 |
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TRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Governance, Risk and Compliance | TRM |
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2021 | 2021 |
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Governance, Risk and Compliance | TRM |
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2021 | 2021 |
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PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Apps Development | PaaS |
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2022 | 2022 |
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2021 | 2021 |
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Application Hosting and Computing Services | IaaS |
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2021 | 2021 |
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Content Delivery Network | IaaS |
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2021 | 2021 |
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Content Delivery Network | IaaS |
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2021 | 2021 |
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Content Delivery Network | IaaS |
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2021 | 2021 |
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| First Name | Last Name | Title | Function | Department | Phone | |
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| Date | Company | Status | Vendor | Product | Category | Market |
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