Sportmaster
Miklukho-Maklaya street, 18, bldg. 2, room. 102,
Moscow, 117437,
Russia
Moscow, 117437,
Russia
8 495 777-777-1
Retail
Sportmaster Technographics
Sportmaster Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Sportmaster and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 2300 Sportmaster employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Sportmaster has purchased the following applications: Rillion AP Automation for AP Automation in 2018, Oracle JD Edwards EnterpriseOne Real Estate Management for Real Estate Property Management in 2015, Zoovu for Chatbots and Conversational AI in 2021 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Sportmaster is running and its propensity to invest more and deepen its relationship with Rillion , Google , Oracle or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Sportmaster revenues, which have grown to $451.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Sportmaster intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Sportmaster Tech Stack and Enterprise Applications
Sportmaster ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Rillion | Legacy | Rillion AP Automation | AP Automation | ERP | n/a | 2018 | 2018 |
In 2018, Sportmaster implemented Rillion AP Automation for AP Automation. The deployment focused on automating core accounts payable workflows and invoice processing to support the retailer’s AP function, with Rillion AP Automation positioned as the primary application for AP Automation.
The broader program included deployment of PaletteArena components, specifically PaletteInvoice with incoming e-invoices, PaletteOrdermatching, PaletteContract and PaletteMobile. Palette’s solutions were integrated into the ERP layer, and Palette developed a bespoke integration to the Microsoft Dynamics AX ERP implementation used by Sportmaster to link invoice intake, order matching and contract data into the financial ledger.
Operational coverage concentrated on procure to pay automation, invoice capture and validation, electronic invoice routing for mobile approvals, and automated order matching to reduce manual touchpoints. Governance centered on embedding AP workflow controls and ERP posting rules through the bespoke Dynamics AX integration, aligning invoice, purchase order and contract lifecycles within the AP Automation landscape.
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Payment Processing | ERP |
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2021 | 2021 |
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Sportmaster ERP Services and Operations
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Oracle | Legacy | Oracle JD Edwards EnterpriseOne Real Estate Management | Real Estate Property Management | ERP Services and Operations | n/a | 2015 | 2015 |
In 2015 Sportmaster implemented Oracle JD Edwards EnterpriseOne Real Estate Management as a core Real Estate Property Management application, executing functional developing and sustained user support for the module suite. The engagement is recorded as Oracle JD Edwards EnterpriseOne Real Estate Management work focused on configuring property and lease workflows and providing day to day end-user support for property operations.
Functional activity included development and configuration aligned to Real Estate Property Management practices, covering lease administration, space and occupancy tracking, contract management, and interfaces with service management processes. The program also encompassed Service Management functional support, reflecting joint operational workflows between property management and maintenance scheduling.
Parallel systems work included a full lifecycle SCADA Entek implementation from requirements to delivery, and requirements collection plus implementation preparation for the 1S ERP software suite. Operational coverage included coordination between Real Estate Management, Service Management, and SCADA teams across Sportmaster’s Russian operations, with data handoff and functional alignment prepared for integration with the 1S ERP stack.
Governance and adoption activities emphasized end-user support and knowledge transfer, including junior consultants training and ongoing support for Real Estate Management, Service Management, and SCADA. Requirements gathering, delivery oversight for SCADA Entek, and continuous functional development for Oracle JD Edwards EnterpriseOne Real Estate Management framed the program governance and operational sustainment model.
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Sportmaster AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Zoovu | Legacy | Zoovu | Chatbots and Conversational AI | AI-Powered Application | n/a | 2021 | 2021 |
In 2021, Sportmaster implemented Zoovu on their website to add guided product discovery and conversational merchandising functionality. Zoovu operates as the customer facing application in the Chatbots and Conversational AI category, delivering guided selling flows, question driven product finders, and natural language assistance to online shoppers.
Deployment is web embedded, instrumenting product pages and category landing pages through Zoovu conversational flows and decision tree configuration, and it supports eCommerce, merchandising, and customer service workflows. Governance is managed by Sportmaster’s digital commerce team, who configure conversation logic and content to reflect assortments and promotions, with operational coverage focused on the retailer’s Russian online storefront.
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Sportmaster Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Audio Video and Web Conferencing | Collaboration |
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2020 | 2020 |
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Collaboration | Collaboration |
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2020 | 2020 |
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Sportmaster Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Web Content Management | Content Management |
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2017 | 2017 |
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Sportmaster eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Personalization and Product Recommendations | eCommerce |
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2015 | 2015 |
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Personalization and Product Recommendations | eCommerce |
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2017 | 2017 |
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Sportmaster SCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Demand Forecasting and Planning | SCM |
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2018 | 2018 |
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Sportmaster CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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CRM | CRM |
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2011 | 2011 |
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Customer Data Platform | CRM |
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2019 | 2019 |
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Digital Advertising Platform | CRM |
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2019 | 2019 |
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Marketing Analytics | CRM |
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2021 | 2021 |
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Marketing Automation | CRM |
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2020 | 2020 |
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Sportmaster EPM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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EPM | EPM |
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2018 | 2018 |
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Sportmaster ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Performance Management | ITSM |
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2021 | 2021 |
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Sportmaster IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Hosting and Computing Services | IaaS |
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2018 | 2018 |
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Application Hosting and Computing Services | IaaS |
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2024 | 2024 |
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Content Delivery Network | IaaS |
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2021 | 2021 |
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Sportmaster CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Web Application Firewalls (WAF) | CyberSecurity |
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2021 | 2021 |
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IT Decision Makers and Key Stakeholders at Sportmaster
| First Name | Last Name | Title | Function | Department | Phone | |
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The Head of IT Administrators Group Data Center Moscow | Director | IT | |
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IT Analyst, Project Manager | Manager | IT | |
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Head of Strategic Development | Director | Finance | |
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Head Of Section, IT-Service Responsible | Director | Finance | |
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Apps Being Evaluated by Sportmaster Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Sportmaster IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Sportmaster digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
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FAQ - APPS RUN THE WORLD Sportmaster Technographics
Sportmaster is a Retail organization based in Russia,
with around 2300 employees and annual revenues of $451.0 million.
Sportmaster operates a diverse technology stack with applications such as
Rillion AP Automation, Oracle JD Edwards EnterpriseOne Real Estate Management and Zoovu,
covering areas like AP Automation, Real Estate Property Management and Chatbots and Conversational AI.
Sportmaster has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Rillion, Oracle and Zoovu.
Sportmaster recently adopted applications including
Servers.com Hosting in 2024, Google Pay in 2021 and Zoovu in 2021,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Sportmaster’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates Sportmaster’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Sportmaster technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.